Ref_Style Guide 2013

Brand Style GuideIBN Corporation

2 | Brand Style Guide, IBN Corporation

Welcome 3

The Logo 4

Minimum Size 5

Clear Space 6

Incorrect Usage 7

Colour Palette 8

Typefaces 9

Stationery 10

Collateral Examples 16

A4 Report Cover 16

A3 Posters 17

Recruitment Adverts 18

Pull Up Banners 19

Staff Name Badges 20

A3 Newsletter 21

Electronic Media 22

Powerpoint Template 22

Email Signature 23

Contents

Please Note: All templates are located on the shared drive (Z:\IBN Shared Drive\IBN Manual\#IBN Manual\Ch. 3 Communications)


The IBN Style Guide sets the rules for how we present our organisation to the world.

As IBN develops and strives to deliver better results for our beneficiaries, it is important that we present a professional and consistent standard of administrative, advertising, marketing and promotional materials to the various stakeholders and other people we deal with in our day-to-day work.

It is important that we set style standards. That we understand the style standards. And we use them in the way detailed in this IBN Style Guide.

If you have any questions regarding the applications of the Style Guide please talk to Communications Officer Shannon Wilson in the Port Hedland office.

Regards,

Grant Bussell Chief Executive Officer IBN Corporation

Welcome


The logo is a major part of the visual representation of the business. It should leave a positive impression on the viewer so it is important to maintain a high standard of visibility and legibility.

The logo may be reversed off black and red backgrounds only.

The Logo


The Logo

30 mm45 mm

75 mm

mINImum sIzeTo ensure our logo is clearly visible and reproduced consistently, a minimum size has been established.

The minimum size of the logo with the single tagline is 75mm.

If the logo must be smaller 75mm, the tagline must go over two lines and the minimum size is 45mm.

If the logo must be smaller 45mm, the tagline must be removed, the minimum size is 30mm.


The Logo

Clear spaCe The minimum clear space around the logo defines an area into which no other element should intrude.

‘X’ equals one third height of the logo


The Logo

INCOrreCT usaGeAlways constrain proportions when resizing the logo to avoid stretching or squashing. Do not alter or change any element of the Logo including colours or arrangement. Some incorrect examples are shown here.

Supporting the Yinhawangka, Banyjima and Nyiyaparli people


COlOur paleTTeThe logo contains three colours, as shown, and is intended to be reproduced in full colour/CMYK process.

The Logo

RED PMS 186C

YELLOW PMS 130C

BLACK Process Black C

standard

C 2

M 100

Y 85

K 6

R 200

G 16

B 46

R 242

G 169

B 0

R 44

G 42

B 41

C 0

C 0

M 32

M 0

Y 100

Y 0

K 0

K 100


lOGOFor the wording tag line Agilita Lt Pro has been selected for the logo typeface.

TypeFaCes

The Logo

AGILITA LT PRO LIGHT/BOLD

AGILITA LT PRO LIGHT

AGILITA LT PRO LIGHT ITALIC

AGILITA LT PRO REGULAR

AGILITA LT PRO REGULAR ITALIC

AGILITA LT PRO MEDIUM

AGILITA LT PRO MEDIUM ITALIC

AGILITA LT PRO BOLD

AGILITA LT PRO BOLD ITALIC

IBN CorporationIBN CorporationIBN CorporationIBN CorporationIBN CorporationIBN CorporationIBN CorporationIBN Corporation

THe aGIlITa suITeThis is the preferred typeface for use in headings and body copy on all advertising and publications.

arIal suITeIn general templates, Arial may be employed for headings and body copy, as specified in the style guide.


The stationery set is a major communication tool for the business. It has to align to the branding guidelines outlined earlier in regard to logo design and placement.

Consistency is very important in the stationery design and has to be adhered to in order to convey a unified brand image of the business.

a4 leTTerHeaDStationery BusINess CarDs

wITH COmplImeNTs

FREECALL 1800 014 401 | ibngroup.com.au | ABN 71 519 343 254

South Hedland (Head Office) 3 Brand Street, South Hedland WA 6722 | PO Box 2390, South Hedland WA 6722 P 08 9140 0900 F 08 9172 1136 Tom Price 1/973 Central Road, Tom Price WA 6751 | PO Box 592, Tom Price WA 6751 P 08 9189 3706 F 08 9189 3717


FREECALL 1800 014 401

Shannon Wilson Communications Officer

P 08 9172 1111 M 0428 988 102 F 08 9172 1136 E [email protected] 3 Brand Street, South Hedland WA 6722 PO Box 2390, South Hedland WA 6722

ibngroup.com.au


Port Hedland (Head Office) 3 Brand Street, South Hedland WA 6722 | PO Box 2390, South Hedland WA 6722 P 08 9140 0900 F 08 9172 1136 Tom Price 1/973 Central Road, Tom Price WA 6751 | PO Box 592, Tom Price WA 6751 P 08 9189 3706 F 08 9189 3717

7 May 2013

Shannon Wilson 3 Brand Street South Hedland Western Australia 6722

Dear XXXX,

Subject line Arial 11 pt bold

Body copy Arial 11 pt.

Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur muta-tionem consuetudium lectorum. Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima. Eodem modo typi, qui nunc nobis videntur parum clari, fiant sollemnes in futurum.

Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi.

Yours Sincerely,

Name

Title



Port Hedland (Head Office) 3 Brand Street, South Hedland WA 6722 | PO Box 2390, South Hedland WA 6722 P 08 9140 0900 F 08 9172 1136 Tom Price 1/973 Central Road, Tom Price WA 6751 | PO Box 592, Tom Price WA 6751 P 08 9189 3706 F 08 9189 3717

7 May 2013

Shannon Wilson 3 Brand Street South Hedland Western Australia 6722

Dear XXXX,

Subject line Times New Roman 12pt bold

Body copy Times New Roman 12pt.

Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii le-gunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima. Eodem modo typi, qui nunc nobis videntur parum clari, fiant sollemnes in futurum.


Yours Sincerely,

Name

Title

Margins need to be incorporated into stationery design to set boundaries for design elements.

All type is Times New Roman Regular 12pt (unless specified)

Letterhead must include:

Date Name/Address Dear ‘Name’ Subject Line (Times New Roman 12pt - centred) Body Copy Yours sincerely Staff Name Title

StationerymarGINs

a4 leTTerHeaD

‘X’ equals 10mm

‘Y’ equals 15mm

‘Z’ equals 40mm

Y

Z

Z

X



South Hedland (Head Office) 3 Brand Street, South Hedland WA 6722 | PO Box 2390, South Hedland WA 6722 P 08 9140 0900 F 08 9172 1136 Tom Price 1/973 Central Road, Tom Price WA 6751 | PO Box 592, Tom Price WA 6751 P 08 9189 3706 F 08 9189 3717

wITH COmplImeNTs

‘X’ equals 8mmX

X

StationerymarGINs


freecall 1800 014 401 | ibngroup.com.au

Shannon Wilson Communications Officer

P 08 9172 1111 M 0428 988 102 F 08 9172 1136 E [email protected] 3 Brand Street, South Hedland WA 6722 PO Box 2390, South Hedland WA 6722

ibngroup.com.au

South Hedland 3 Brand Street, South Hedland WA 6722 PO Box 2390, South Hedland WA 6722 P 08 9140 0900 F 08 9172 1136

Tom Price 1/973 Central Road, Tom Price WA 6751 PO Box 592, Tom Price WA 6751 P 08 9189 3706 F 08 9189 3717

BusINess CarDs

‘X’ equals 5mm

‘Y’ equals 10mm

‘Z’ equals 12mm

5mm rounded cornersSupporting the Yinhawangka, Banyjima and Nyiyaparli people

FREECALL 1800 014 401

X

X X

X

X

X

Z

Z

Y

Y

StationerymarGINs


Stationery

Dl eNvelOpesPO Box 2390, South Hedland WA 6722

PO Box 2390, South Hedland WA 6722

Printed materials have to adhere to the design guidelines consistenty through the use of correct imagery, graphics and typography. The unity of these elements should showcase a positive image of the business.


Stationery

C3 eNvelOpes

PO Box 2390, South Hedland WA 6722

POSTAGE PAID

AUSTRALIAPrinted materials have to adhere to the design guidelines consistenty through the use of correct imagery, graphics and typography. The unity of these elements should showcase a positive image of the business.


There are two colour options for the report cover (red/yellow). No item can be changed other than the title and sub-title name.

Cover:

Subheading: Arial Regular 24pt

Heading: Arial Regular 48pt

Inside:

Heading: Arial Bold 24pt

Subheading: Arial Bold 14pt

Body Copy: Times New Roman Regular 12pt

Collateral Examples

a4 repOrT COver

AnnuAl RepoRt

2012AnnuAl RepoRt

2012


Collateral Examples

a3 pOrTraIT pOsTers

FREECALL 1800 014 401 | ibngroup.com.au

Heading 36pt/40pt

Body copy 14/18pt

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi

enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in

hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit

praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id

quod mazim placerat facer possim assum.

Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur

mutationem consuetudium lectorum. Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima. Eodem modo typi, qui nunc nobis

videntur parum clari, fiant sollemnes in futurum.

Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis

dolore te feugait nulla facilisi.


Heading 36pt/40pt

Body copy 14/18pt

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend option congue nihil imperdiet doming id quod mazim placerat facer possim assum.

Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima. Eodem modo typi, qui nunc nobis videntur parum clari, fiant sollemnes in futurum.


Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima. Eodem modo typi, qui nunc nobis videntur parum clari, fiant sollemnes in futurum. Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem.

There are two options for the poster template. Text and images may be edited.

Only high-resolution images to be used. Images are not to be stretched or distorted in any way.

Please note: If the photo is an image of a person/people, please ensure a Visual Image Consent form is completed. This form is available from the shared drive (Z:\IBN Shared Drive\IBN Manual\#IBN Manual\Ch. 3 Communications).


Body Copy: Arial Regular 14pt


Collateral Examples

a4 laNDsCape pOsTer


Heading 36pt

Sub Heading 24pt

Body copy 14pt

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat. Duis autem vel eum

iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis at

vero eros et accumsan et iusto odio dignissim qui blandit praesent luptatum zzril delenit augue duis dolore te feugait nulla facilisi. Nam liber tempor cum soluta nobis eleifend

option congue nihil imperdiet doming id quod mazim placerat facer possim assum.

Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt

lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem

consuetudium lectorum. Mirum est notare quam littera

There are two options for the poster template. Text and images may be edited.

Only high-resolution images to be used. Images are not to be stretched or distorted in any way.

Please note: If the photo is an image of a person/people, please ensure a Visual Image Consent form is completed. This form is available from the shared drive (Z:\IBN Shared Drive\IBN Manual\#IBN Manual\Ch. 3 Communications).





Collateral Examples

reCruITmeNT aDverTs

Field OFFicerFulltime | South Hedland

do you have a passion for helping Aboriginal people? Are you a great communicator?

We are seeking an enthusiastic and driven Field Officer with great communication skills to play an important role in supporting the

IBN community. You will have experience working with Aboriginal people, and a flexible, empathic and compassionate approach.

Proven experience in case management is desirable.

Class C Driver’s licence is required. Salary from $77,625 p.a. plus superannuation

Housing allowance may be provided.

IBN employees have access to a range of attractive benefits including housing subsidies, recreation

allowance and training opportunities.

To obtain a job information package please email [email protected] or call Jessie Hudson on 08 9140 0909.

Applications close Wednesday, February 15, 2013.


The recruitment ad template is based on the dimensions of The West Australian, 3 columns = 100mm (this width must not be changed).

The height may be adjusted to suit the content/text, the header and footer sizes must not be altered.

Heading: Arial Bold 14pt (caps)



‘X’ equals 10mm

‘Y’ equals 24mm

‘Z’ equals 100mm

The above dimensions must not be altered.

The height may be changed.

X

Y

Z


Collateral Examples

pull up BaNNers

Supporting the Yinhawangka, Banyjima and

Nyiyaparli people

Supporting the Yinhawangka, Banyjima and

Nyiyaparli people

Two colour variations only. Banner are to be used together or separately.

Photos may be updated in the future.

‘X’ equals 1200mm

‘Y’ equals 2150mm


X X

Y


Collateral Examples

sTaFF Name BaDGesShannon Wilson

CommuniCationS offiCer

Thriving in a nurTuring EnvironmEnT


Shannon WilsonCommuniCationS offiCer

Thriving in a nurTuring EnvironmEnT


X

X

Y

‘X’ equals 25mm

‘Y’ equals 75mm


Two colour variations only.


4 | IBN Wangka Beneficiaries Newsletter April 2013

Education

IBN CAN HELP yOu AND yOuR CHILDREN GET A GREAT EDuCATIONIBN considers education a high priority. A good education is the best way for people to achieve long term, positive outcomes and provide for themselves and their family.

IBN can help pay for many educational expenses such as school fees, books and computers. We can also help with TAFE and training expenses if you want to learn a new skill or re-enter the work force.

If you have been thinking about furthering your education or need help with the kids school expenses give IBN a call to talk about how we can help FREECALL 1800 014 401.

DID yOu KNOW THAT IBN HAS SENT MANy KIDS FROM THE IBN COMMuNITy TO SOME OF THE BEST SCHOOLS IN PERTH?The IBN High School Scholarship Program is available to high school aged children and can help with school fees, boarding costs, travel, and other costs associated with getting a good education.

There can be long waiting list for the best schools, so the earlier you apply the more chance we have of getting your children into the school you want…

DO yOu HAvE KIDS uNDER 5? IBN is working on a plan to improve early education programs for the IBN Community. To help us do this all children, especially those under 5, need to be registered with IBN. Phone FREECALL 1800 014 401 and ask for Anna or email your children’s names and date of birth to [email protected]

Collateral Examples

a3 NewsleTTerWANGKA

Beneficiaries Newsletter

Edition 6 | April 2013

Follow us on Facebook ‘IBN Group Pilbara’ ibngroup.com.au

Inside this edition…

Thanarru… Education Feature

Wakathuni and Bellary get a makeover

New Drug and Alcohol Rehabilitation Centre

Affordable housing for South Hedland

Work for us: positions vacant

Welcome to this new look edition of IBN Wangka. We hope you like it.

I would like to acknowledge the recent sad times suffered by the IBN Community with the passing of some important people. I do not always have the chance to get to know all of our Beneficiaries, although thankfully sometimes I do. Like the fellow that passed away last month who had been staying at our hostel in South Hedland. He was a familiar face at IBN and helped us to educate many people about diabetes.

I am grateful for all he taught me about understanding Aboriginal culture. He was a real gentleman and will be sadly missed.

The Banyjima Authorisation meeting was held on Saturday, April 13. The meeting did not make a resolution. It seems that IBN’s lawyer and the Banyjima lawyers have a different view on the risk to the Banyjima of authorising the Yinhawangka and Nyiyaparli Claims. The IBN Board is meeting on Sunday, April 21, to consider what our next step should be.

I would like to address a few issues that came up at the meeting. Firstly, it is important people understand that Authorisation is not a ‘magic bullet’ that will start Christmas payments again. Authorisation will help, and it has to happen, although it is only half the job. The other half is a Direction Notice. This notice tells BHP

Billiton which bank account to put the money into – the Charitable Assistance Trust (CHAT) or the Financial Assistance Trust (FAT).

IBN is speaking with BHP Billiton about changing the MAC Agreement to split the money differently between the CHAT and the FAT. BHP Billiton supports the idea of 60 per cent going toward the CHAT, and 40 per cent going to the FAT. IBN will be talking to Beneficiaries and the Representative Corporations soon about this approach.

Secondly, sometimes people raise complaints at meetings, which can be difficult to answer if we do not have information about your situation on hand. IBN takes all complaints seriously. To help us to resolve any complaints you may have please write, or call us, to provide as much information as possible about the situation and

we will investigate. All complaints are considered by the Board and will stay on the Board agenda until they are sorted out.

We have not received a complaint since last December. We encourage you to contact us if you have issues or complaints. This will help IBN improve the way we do things. If it’s still not resolved, you can raise the matter in a General Meeting.

IBN Wangka will now be sent out every two months, or if there is important news to we will send a monthly edition.

Grant Bussell

IBN Wangka Beneficiaries Newsletter April 2013 | 5

David Dhu, Banyjima man.David works for BHP and has taken advantage of the educational support available from IBN to get the skills he needs to manage the family business one day…

Through IBN’s Education assistance program I am currently completing a Diploma of Management. This will assist me in my dream of one day managing my family’s company Total Development Australia, building it up and passing it on to my children.

Once I have completed my Diploma of Management, I will be enrolling in further studies in Business, Human Resources and Training and Assessment. Having IBN’s education program to assist with costs is such a huge benefit.

The education assistance program is important to develop skills for ourselves and for our children.

Thanks to IBN for all of their help.

Guildford Grammar School in Perth is now calling for enrolments Guildford Grammar welcomes boys of high school age to apply to attend the school in 2014. If you are interested FREECALL 1800 014 401 and ask for Anna or email [email protected] To find out more about Guildford Grammar visit www.ggs.wa.edu.au

Callum Cook is in year 9 at Guildford Grammar School thanks to a High School Scholarship from IBN

Header and footer templates standard in each issue. Contents will vary.

Main Heading Fonts: Georgia Std Agilita Myriad Pro

Body Copy: Adobe Garamond Pro


pOwerpOINT TemplaTe

Electronic Media

Heading Arial Reg 36/36ptSubhead Arial Regular 20/22pt

1 | Supporting the Yinhawangka, Banyjima and Nyiyaparli people

Subhead - Arial Bold 18/22pt• Faccumsandre dolor in ea augait utpat

luptatum

• Zzrit lum nos alissequatie magniscilit

• Dolutpa tismodiate del et praesectet, vullandrem zzrit iuscill uptatin

• Hendit lorpera esequat. Rud dip ent augiametue ero odolumm odolorem

• Tulluptat lor ad magnim.accumsandre dolor in ea augait

Heading Arial Bold 28/31pt

PICTURE

Caption - Arial Bold 14/19pt

Heading Arial Reg 36/36ptSubhead Arial Regular 20/22pt

1 | Supporting the Yinhawangka, Banyjima and Nyiyaparli people

‘Quotation Lessequa mconsent ert lorer illutat ate dolor sustio odionul lutpat ing exer sum magna.’Attribution Goes Here

Two colour options for cover.

5 standard template designs. The footer template remains the same throughout, text and picture box styles vary.

Cover:

Heading: Arial Regular 36pt

Subheading: Arial Regular 20pt

Inside:





Electronic Media

Shannon Wilson | Communications Officer

3 Brand Street, South Hedland WA 6722 PO Box 2390, South Hedland WA 6722M 0428 988 102 P 08 9172 1111 F 08 9172 1111 ibngroup.com.au


emaIl FOOTer Body Copy: Arial Regular 11pt

Ref_Style Guide 2013

Documents

Transcript of Ref_Style Guide 2013