Sports and Entertainment Marketing Chapter 1 What is Sports and Entertainment Marketing?
REFLECTION ON SPORT What have sports contributed to your life? What are you hoping that your child...
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Transcript of REFLECTION ON SPORT What have sports contributed to your life? What are you hoping that your child...
REFLECTION ON SPORT
What have sports contributed to your life?
What are you hoping that your child will take from her or his sports experiences?
Should Catholic sponsored sport programs be distinct?
OVERVIEW
Research-based Connecting the Athletic Department Mission
with the School Vision The Champion Message:
Play… Like a Champion… Today!
CHAMPION PARENTS
Do you enable or empower your child?
HIGH SCHOOL SPORT CULTURE:
CAUSES FOR CONCERN Professionalization Over-emphasis on winning Excessive pressure from coaches and
parents Increasing incidents of sports “rage” Steroid/drug and alcohol use Team hazing/bullying Increased burn out Cheating
PROFILE OF A CHAMPION
TEAMWORKDESIRE TO WIN THE RIGHT WAY
PERSISTENCE & DETERMINATION
EXCELLENCE IN ATHLETIC PERFORMANCE & CHARACTER
THE GROW APPROACH
GROWGROW
WINNING
RELATIONSHIPS
GOALS OWNERSHIP
GROWTH & THE CARDINAL VIRTUES
“While playing sports, Christians also
find help in developing the cardinal
virtues – fortitude, temperance,prudence, and justice.”
Pope John Paul II
Goals - Fortitude Relationships - Justice Ownership - Prudence Winning - Temperance
GROW—GOALS Champions set challenging goals forthemselves and strive to achieve themWith of their ability.
Suggestion: As parents, help yourathletes to set goals and to
achieve their personal best.
GROW - RELATIONSHIPSChampions foster
healthyrelationships with theirteammates, opponents,referees, and coaches.
Suggestion: As parents,love your childrenunconditionally andprovide positive
examplesby creating healthyrelationships of your
own.
GROW - OWNERSHIPChampions take
responsibleownership of their gamesand lead responsibly.
The Path to Leadership:Ownership Care Responsibility
Leadership
CHAMPION SPORT PARENTING
“The right and duty ofparents to educate
their children are
primordialand inalienable.”
Catechism of the Catholic Church, 1653
COMMON PITFALLS
1. Stardom or Bust!
2. Living Through Children/ Excess Pressure
3. Instilling Guilt
DEVELOPING YOUR CHAMPION
Recognize each child’s gifts.
Challenge your child to try new things and get better.
DEVELOPING YOUR CHAMPION
Put winning and losing in perspective.
Offer positive and specific feedback.
Positive Statement
CorrectiveFeedback
Positive Statement
DEVELOPING YOUR CHAMPION
Send positive non-verbal messages
Praise effort and sportsmanship
Encourage discovery
GAME DAY BEHAVIOR
What do you think is the strongest predictor
of poor sports behavior?
PARENTS!
GUIDELINES FOR SIDELINES
Coaching from the sidelinesCheering when the opponent
makes a mistakeNegatively reacting to an
official’s callCheering when a player
injures an opponentCheering to intimidate at an
important point in the gameTaunting or making
disparaging remarks to an opponent
TOXIC SIDELINE BEHAVIORS POSITIVE SIDELINE BEHAVIORSMaking encouraging positive
statements rather than commands
Cheering for good plays by both teams during the game
Treating the official with courtesy and respect
Congratulating an opponent on a good play
Being a gracious host at home games and a respectful visitor at away matches
Complimenting the other team despite the outcome of the game“Parents have the grave responsibility to give good example to their
children.” Catechism of the Catholic Church (2223)
CHAMPION COMMITTEE√ To create parent accountability.
√ To establish new norms for hospitable parent behavior.
√ To support all participants in sport.
√ To challenge those who display toxic behaviors.
UPHOLDING THE IDEALS OF THE PLAY LIKE A CHAMPION TODAY®
PROGRAM
REFLECT BACK…
How can we find God present through
our children’s sporting
experience?
How can we as parents connect
our school mission with our child’s athletic career?
Parent Like a Champion at PVI
• Parents who empower:Ruth Ann LoboDebbie PhelpsPat Summit
• Our kids want us to listen to their problems….not solve them
• The only way someone will be great at anything is if they want to be themselves
PARENT TAKEAWAYS
• Place your child’s wishes before your own• Let your athletes learn at their own pace-a
setback is just a setup for a comeback• Emphasize academics:$1billion in athletic
scholarships-$22 billion in academic• Avoid early specialization• Let your kids decide• Anything worth doing is worth doing well
Parent Rights
• Do your homework with AAU coaches and/or camps
• Let coaches coach-#1 reason good coaches leave is over-involved, over-indulgent parents
• On matters of playing time and strategy, stay out
• On matters of health and ethics, you are within your rights
CHAMPION PARENTS
• As parents, our job is to be our kid’s biggest fan. If she is the best player, it doesn’t mean we are a good parent..if she rarely plays, we aren’t a bad parent. It is not about US at all.
• FINALLY: you are perfectly entitled to THINK what you want just remember, don’t SAY it.
TO PUT IT SIMPLY…
PARENT & PLAY…
LIKE A CHAMPION…
TODAY!
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