Redbull- Market Leader

13
MARKETING COMMUNICATIONS

Transcript of Redbull- Market Leader

Page 1: Redbull- Market Leader

MARKETING COMMUNICATIONS

Page 2: Redbull- Market Leader

1 Product1 Size

Page 3: Redbull- Market Leader

Yet,The MARKET LEADER

inENERGY DRINKS

Page 4: Redbull- Market Leader
Page 5: Redbull- Market Leader

Quintessential mix of

is the key …

Page 6: Redbull- Market Leader
Page 7: Redbull- Market Leader
Page 8: Redbull- Market Leader

What did they

do differently ??

Page 9: Redbull- Market Leader

VALUE PROPOSITION

Revitalises Body & Mind

Page 10: Redbull- Market Leader

Integrated Marketing

Communications

Page 11: Redbull- Market Leader
Page 12: Redbull- Market Leader

RED BULL WINS

ENERGY DRINK

MARKET

Integrated Marketing

Mix

VALUE PROPOSIT

ION

Page 13: Redbull- Market Leader

DISCLAIMERCreated by RIA BAGLA, during Online Marketing Management Internship under Professor Sameer Mathur (IIM Lucknow).