REAL-TIME ANALYTICS & MARKETING FOR MOBILE AND WEB … · Localytics is the leading marketing and...
Transcript of REAL-TIME ANALYTICS & MARKETING FOR MOBILE AND WEB … · Localytics is the leading marketing and...
141 Tremont Street, 7th Floor,Boston, MA 02111 USA
1.800.418.0746 | [email protected]
www.localytics.com© 2014 Localytics
PRODUCT DATA SHEET
Acquire Interact Personalize
MARKETING
ANALYTICS
Analyze
REAL-TIME ANALYTICS &
MARKETING FOR MOBILE
AND WEB APPS. With an app-centric approach to analytics and marketing, you’ll have the insight you need to take immediate action to engage your app users.
ANALYTICS
Real-Time Engagement Analysis
Funnel Management
Segmentation
Lifetime Value Tracking
MARKETING
Acquisition Management
In-App Messaging
Push Messaging
A/B Testing
Insight and action – All from one source
Localytics is the leading marketing and analytics platform for mobile and web apps. We give you simple yet actionable data
that helps you maximize the lifetime value of your users, helping you do more of what’s working and less of what’s not so
you can deliver incredible app experiences to your customers.
Localytics currently supports more than 5,000 customers and reaches 20,000 apps, 1.4 billion devices and 50 billion data
points monthly.
141 Tremont Street, 7th Floor,Boston, MA 02111 USA
1.800.418.0746 | [email protected]
www.localytics.com© 2014 Localytics
PRODUCT DATA SHEET
ANALYTICS
Garner insight from powerful, real-time analytics for all your mobile and web apps. Our cloud-based, personalized solution
enables you to segment users based on real in-app activity and identify who your customers are, where they came from,
and what they’re doing. Develop behavioral and activity trends based on your unique performance metrics.
Real-Time Engagement Analysis
Get the pulse on your app with powerful, flexible, and interactive analysis reports – all in real-time
See results whether your users are online or offline
Funnel Management
Motivate more prospects to conversion with
real-time, retroactive funnel analysis
Evaluate common paths to in-app purchases,
subscriptions and registrations
Segmentation
Segment users based on demographic attributes,
behavioral data, device and app-specific data to
achieve targeted mobile app marketing
Dynamically create and test real-time user
segments to optimize your app
Lifetime Value Tracking
Take your marketing analysis beyond downloads stats and baseline acquisition costs to end-to-end analysis of your
most profitable users
Learn which acquisition channels are performing best based on lifetime value (LTV) analysis, regardless if you are
tracking revenue, engagement or loyalty as key KPIs
141 Tremont Street, 7th Floor,Boston, MA 02111 USA
1.800.418.0746 | [email protected]
www.localytics.com© 2014 Localytics
MARKETING
Leverage valuable customer insights to put your data into action. Identify, analyze and take action on app data in real-time
to deliver targeted, predictive in-app or push marketing campaigns. Create better interactions with your users, driving
engagement, revenue, and loyalty. Let your real-time analysis guide the right message, to the right customer, at the
right time.
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In-App Messaging
Connect with users in-app, with the right message at
the right time, to prompt desired actions
Trigger messages in real-time based on actual app
usage leveraging insight from Localytics Analyze
Push Messaging
Re-engage your users with push notifications that
bring them back into the app
Increase conversions, drive engagement and improve
retention through highly targeted campaigns, even
when users have not been in the app for months
Acquisition Management
Integrate your mobile advertising platforms with
Localytics to obtain a holistic view of your customers
over time
Measure how your downloads convert into your most
valuable customers and execute in-app marketing to
increase their lifetime value
A/B Testing
Test different messaging and content with users by
segment
Understand how content impacts life time value
(LTV) and easily change messaging and content in
response
TRUSTED BY THESE TOP BRANDS
About Localytics
Localytics is the leading marketing and analytics platform for mobile and web apps. Localytics works with some
of the world’s most well known brands, like eBay, Salesforce, Microsoft and The New York Times, helping them
create great experiences for their customers and maximizing profitability, engagement, lifetime value and loyalty.
Localytics provides analytics and marketing for more than 1.4 billion devices across more than 20,000 apps.
For more information visit www.localytics.com or contact [email protected] to request a demo.
PRODUCT DATA SHEET
141 Tremont Street, 7th Floor,Boston, MA 02111 USA
1.800.418.0746 | [email protected]
www.localytics.com© 2014 Localytics
Value Beyond our Cloud-based Service
Deploy in Less than 10 Minutes
Integration is easy – with our plug-and-play
SDK, easy-to-use guides and our
ultra-responsive Customer Success team if
you have questions, you’ll access real-time
analytics and marketing in no time. No
coding knowledge required.
Available on All of Your Devices
From web to mobile to tablets – you need to
know your users no matter which device your
customers choose. Only Localytics supports
all major platforms – iOS, Android, Windows 8,
Windows Phone, Blackberry and HTML 5. This
breadth ensures you have a unified view of
your customers regardless of their device.
TRUSTED BY THESE TOP BRANDS
Complete Data Access
Our powerful query builder and full-fledged
export API seamlessly integrate your data with
your existing enterprise systems – whether
its your web analytics, data warehouse, CRM,
advertising or business intelligence solution,
we make it easy to connect the dots across
your platforms.
Customer Success Team
Our job is to make you successful, whether
you are a fledgling start-up or a Fortune 500
company. Our Customer Success Team are
always there for you and we’ll leverage our in-
dustry experience from thousands of customer
engagements across 1.4 billion devices to take
your app to the next level.
API