Reader Profile

O ur re a de r s a re i nt o a l l t ype ’ s o f musi c an d pr e fe r n ot t o be p ut i nt o a c e rt a in g e n re , e ve r yo ne h a s t he ir f av o uri t e bu t it do e sn’ t m e an it ’ s t he o nl y

t hi ng t he y list e n t o .

T he y g o t o G ig s a n d L ive e ve nt s.

T h ey ne a rl y a l l do wnl o ad music a nd mo st o f t h em d o it i l l e g a lly in st e a d o f pa yi ng f o r t he m.

T h e ir f a vo u rit e music c ha nne l is M T V a nd se c o ndl y VI VA.

T he ma g a zi ne t he y re a d has t o l oo k in t e re st i ng a nd t he y a re mo re int e r e st e d in t h e way it lo o ks

t ha n wha t i t c o nt a ins.

1 00 % o f o ur re a de r s g e t t he ir ne w musi c f ro m t he i nt e r ne t .

T h ey pe r so na lly o wn 8 de vi ce s (M P 3 pl aye r, P C , T V , mo bil e pho ne e t c )

T he y re g ula rl y use t he i nt e rn e t a nd 25 % o f t he m a g r e e d t h e y wo uld ra t he r st a y at ho me t h an g o o n

a ho li da y wit h no i nt e r ne t o r pho ne ac c e ss.

T he y a ll s e em t o use s o ci al ne t wo rk ing si t e s a nd o n av e ra g e h ave 1 2 3 f ri e nds o n t he i r so c ia l

ne t wo r k spa c es.