RCIC LOGO USE GUIDELINES - ICCRC - CRCIC · RCIC LOGO USE GUIDELINES 2018-001 ©2018 IMMIGRATION...

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RCIC LOGO USE GUIDELINES

RCIC LOGO USE GUIDELINES 2018-001

©2018 IMMIGRATION CONSULTANTS OF CANADA REGULATORY COUNCIL CONSEIL DE RÉGLEMENTATION DES CONSULTANTS EN IMMIGRATION DU CANADA

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Version: 2018-001 Last modified: January 4, 2018



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Table of Contents

1. INTRODUCTION ...................................................................................................................................... 4

2. LOGO USE VIOLATIONS .......................................................................................................................... 4

3. WEBSITE USE OF MEMBER INSIGNIA ..................................................................................................... 7

4. INSIGNIA COLOURS FORMULATION CHART......................................................................................... 10

5. ENFORCEMENT AND INFORMATION ................................................................................................... 10



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1. INTRODUCTION

The Logo Use Guidelines have been designed to help RCICs use the ICCRC Member Insignia (the “Insignia”) appropriately on their letterhead, business cards, e-mail signature block, website, display and banners, social media, and in presentations, publications or advertising.

Properly using the Insignia reinforces the image of the profession, promotes brand awareness, and helps stakeholders and members of the public easily identify RCICs.

2. LOGO USE VIOLATIONS

Consistent and proper use of the Insignia is essential to maintaining the integrity of the ICCRC registered trade-marks and logos.

The following examples illustrate unacceptable usage or variations.

Do NOT change the colour of the Insignia (see Section 3 below for a chart of ICCRC’s official colours for the Insignia)

Do NOT distort, stretch or scale the height and width of the Insignia disproportionately

X

X



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Do NOT turn, rotate or tilt the Insignia

Do NOT apply opacity levels to the Insignia

Do NOT apply image enhancing filters to the Insignia

X

X

X



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Do NOT reproduce the Insignia on complex backgrounds

Do NOT apply any graphic effects on the Insignia (e.g., shadows, font changes, etc.) or turn the Insignia into a unilingual English-only or French-only version

Do NOT add other text (e.g., name, company name, etc.) in close proximity to the Insignia

X

X

X



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Do NOT combine the Insignia with other elements (e.g., your own business’ name or logo, etc.)

Do NOT crop or remove parts of the Insignia (e.g., making it English-only or French-only, etc.)

3. WEBSITE USE OF MEMBER INSIGNIA

Section 6.4 of the Logo and Trade-Marks Use Regulation states:

Immediately adjacent to, but not interfering with or in anyway altering the appearance of the Member Insignia, there needs to appear the name(s) of the Members – in the exact form as it appears on the certificate of membership – affiliated with the practice or alternatively listed on an “about us” or “our team” webpage where the name(s) of the Members are listed. In addition to listing the names, a live web link must appear on the webpage containing the Member(s) names which connects to the ICCRC public register webpage with the preamble “Verify Status with ICCRC” in English or “Vérifiez le statut auprès du CRCIC” in French.

The following are a few examples of the correct use of the Member insignia on a website support.

XYZ Company

X

X

https://iccrccrcic365.sharepoint.com/ICCRC-WEBSITE/_layouts/15/guestaccess.aspx?docid=0ab891056e26644bf8ead65cac31ac98e&authkey=AUhjI83QtM9YyEipoI5l82Q



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OPTION 1

Member insignia is placed on the Home page

And RCICs’ names appear on the “About us” or “Our team” webpage with the “Verify Status with ICCRC” hyperlink



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OPTION 2

Member insignia is placed on the Home page and RCICs’ names appear with the “Verify Status with ICCRC” hyperlink



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4. INSIGNIA COLOURS FORMULATION CHART

The following chart describes the official colours that are used in the Insignia. According to the Logo and Trade-Marks Use Regulation, the colours of the Insignia shall not be altered in any way from the original image provided by ICCRC.

5. ENFORCEMENT AND INFORMATION

A Member who breaches the Logo and Trade-Marks Use Regulation could be subject to a fine of up to $1,000 and to civil prosecution from the Council.

To report logo violations and/or to request additional information or support, please contact [email protected].




mailto:[email protected]

RCIC LOGO USE GUIDELINES - ICCRC - CRCIC · RCIC LOGO USE GUIDELINES 2018-001 ©2018 IMMIGRATION...

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