• RatePlug is embedded into the MLS system.

• When you send your MLS property reports to your customers, they will now have access to accurate, interactive mortgage product and payment information specific to each property. The payment information is based on up to date interest rates from our uploaded interest rates and includes property taxes, assessments, and home owner’s insurance estimations.

• You and your customer can interact with the information and play “what if” scenarios to best determine their financing needs. In addition, the customer is given the ability to ask mortgage questions and is provided access directly to us for contact information.

MLS Interactivity

2011 RatePlug Study ResultsThe studies looked at 49,775 real estate transactions in 7 major marketplaces in the U.S. (San Diego, Chicago, Washington DC, Maryland, Virginia, Delaware, Rhode Island). The data was derived from Agents that are Active with RatePlug and Agents who are not Active with RatePlug in order to determine the Total # of Days between List date and Contract date. The data included Single Family homes, Townhomes and Condominiums

This demonstrates an Average of 23.71% reduction in the transaction timeline between List Date and Contract Date for Agents that are using RatePlug across 7 major marketplaces in 3 regions of the U.S.

Agents use of RatePlug

Month MLS property reports sent to buyers

# of times buyer “clicked” thru to play “what if” scenario’s

# of flyers madeBy lending partner(s)

August 2011 179,764 55,726 31,907

Sept. 2011 174,855 50,707 31,628

October 2011 144,922 46,375 29,330

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Buyers want to see payment scenarios and agents who use the flyer service provide them in their listings in addition to in emails to prospects.

FTCMortgage Advertising Practices

The FTC recently implemented new requirements regarding Mortgage advertising. It prohibits misrepresentations and imposes recordkeeping standards on all real estate professionals who provide information on mortgage products to consumers.

RATEPLUG KEEPS YOU 100% COMPLIANT ON ARCHIVING AND DISCLAIMERS

Relationship Disclaimer – RatePlug has added a new disclaimer based on the NAR recommended language to our Property Flyer System that clearly states that the Agent and the Real Estate company listing the property are not mortgage lenders and any questions regarding financing should be posed to the lender directly. The addition of this language protects the Agent from any potential misrepresentation claims.Recordkeeping Standards – the FTC has stipulated that any mortgage information given to clients must be archived for up to 6 years. RatePlug now stores an image of every property flyer created, as well as every RatePlug display that a client may view and retains that image for easy recovery by both the agent and the lender.

Please click on the link(s) below to view property information.

Customer Full Report w/Rateplug

The link(s) sent with this email will expire in 60 days on 4/9/2113.

Agent Name, Broker/OwnerYour Real Estate Agency, Inc i'mthebestagentever@gmail.comcell (214)555-0000http://www.imthebestagentever.com

The database information herein is provided from and copyrighted by the North Texas Real Estate Information Systems, Inc. NTREIS data may not be reproduced or redistributed except as authorized by NTREIS. All information provided is deemed reliable but is not guaranteed and should be independently verified. The advertisements herein are merely indications to bid and not offers to sell which may be accepted. All properties are subject to prior sale or withdrawal. All rights are reserved by copyright.

Copyright NTREIS©2012 All Rights Reserved. Your choices regarding email are respected.If you wish to no longer receive correspondence of this nature please click the following link: click here to opt out

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Here is what your email to a consumer

will look like…

Empowering home buyers with more

than just a flyer!

&

Scott Drescher • Vice President of Business DevelopmentNMLS ID #168878

Direct: 214-444-9750 | Fax: 469-310-0204Email: scottd@drescherteam.comWebsite: http://www.drescherteam.com18383 Preston Road, Suite 100, Dallas, TX 752542Highlands Residential Mortgage NMLS# 941160