MANAGERIAL PROCESS SKILLS

MMS-I,Sem.-II CHANAKYA BATCH

2008-09DATE- 02/02/2009

CASE STUDYPRESENTED TO: Dr. (Mrs.) Vilasini G. Patkar

MR. RATANTATA

:GROUP MEMBERS :

VIRAJ CHAVAN . {09}

ANANDITA SINGH . {34}

AKANKSHA THANEKAR. {37}

Quotes By Mr. Ratan TataOne hundred years from now, I expect the Tata's to be

much bigger than it is now. More importantly, I hope the

Group comes to be regarded as being the best in India.

The best in the manner in which we operate, best in the

products we deliver, and best in our value systems and

ethics. Having said that, I hope that a hundred years from

now we will spread our wings far beyond India.

I am proud of my country. But we need to unite to make a unified India, free of communalism and casteism. We need to build India into a land of equal opportunity for all. We can be a truly great nation if we set our sights high and deliver people the fruits of continued growth, prosperity and equal opportunity.

QuestionsWhat makes this man special? Is this his born qualities?Is it the size of the businesses he oversees? Is it the number of areas the TATA group has been

able to diversify into? Is it the amount of value he's creating for his

shareholders? What is the story about this man that makes him a

successful entrepreneur?

BornDecember 28, 1937 (1937-12-28) (age 71)Surat, India

Residence Mumbai, India

Nationality India

Ethnicity Parsi

Citizenship India

EducationArchitecture and Structural Engineering

Occupation Chairman of Tata Group

Employer Self-Employed, Tata Group

Home town Mumbai, India

Net worth US$1 Billion

Religious beliefs Zoroastrianism

Spouse(s) Never married

Children None

EARLY LIFE

Early Life Born on 28th December,1937 in Mumbai.His Great Grandfather- Jamshedji Tata – Founder of

Tata Group. His parents spilt in Mid 1940s. He & his Brother were raised

by their grandmother, Lady

Navajbai.

In Campion School, Good Student – Studied Hard.

Studies in Architecture & Structural Engineering at Cornell University.

Graduated in year 1962 & Joined Tata In December.

He worked with Blue Collar employees.

Job was physically difficult.

In 1971, became Director In charge Of National Radio & Electronics Company Ltd. {Nelco}

Ratan Tata is known for his integrity in business and

the values that he holds dear to him.

An intensely private bachelor, he loves dogs, flying,

electronics, technology and cars.

He is a man who makes India proud…..

Who serves as a role model for countless Indians…

And who strongly believes that corporate should

give back something to the country.

In 1971,Mr Ratan Tata was appointed as Director-in-

Charge of The National Radio & Electronics

Company Limited (Nelco), a company that was in

dire financial difficulty.

Mr. Tata suggested that the company invest in

developing high-technology products, rather than in

consumer electronics.

From 1972 to 1975, Nelco eventually grew to have a

market share of 20%, and recovered its losses.

In 1977, Mr. Tata was entrusted with Empress Mills,

a textile mill controlled by the Tatas.

When he took charge of the company, it was one of

the few sick units in the Tata group.

Mr. Tata managed to turn it around and even

declared a dividend.

In 1981, he was named director of Tata Industries,

the Group's other holding company.

Where he became responsible for transforming it

into the Group's strategy think-tank.

And a promoter of new ventures in high-technology

businesses.

The mindset of adopting risks towards the escalation

of business gained a new stronghold when in 1991

the legendary J.R.D. Tata was replaced by Mr Tata.

It epitomized the change of the old guard and

inception of new generation ideas and vision.

Under Mr. Tata's guidance, Tata Consultancy

Services went public and Tata Motors was listed on

the New York Stock Exchange.

His aggressive approach towards business was best revealed when on January 31st, 2007 the Tata Group pulled off one of the biggest acquisitions in Indian corporate history.

The Corus Group, an Anglo Dutch steel and aluminum conglomerate was taken over by the Tata Sons.

On March 26, 2008, Tata Motors, under Ratan Tata,

bought Jaguar & Land Rover from Ford Motor

Company.

The two iconic British brands, Jaguar and Land

Rover, were acquired for £1.15 billion ($2.3 billion).

A BRAVE DECISION AND A DREAM - NANO

Mr. Ratan Tata's dream was to manufacture a car

costing Rs 1 lakh.

He realized his dream by launching the car in New

Delhi Auto Expo on January 10, 2008.

Mr. Ratan Tata delivered on his commitment to

developing a car costing only 1 lakh rupees, adding

that "a promise is a promise”.

On October 7, 2008, After a controversial stay in

West Bengal, Mr Ratan Tata and his men shifted

their Rs 1-lakh car Nano project to Sanand near

Ahmedabad at an investment of Rs 2,000 crore (Rs

20 billion)

This declared that any effort can be made by Mr

Ratan Tata to roll out the world's cheapest car from a

make-shift plant to meet the deadline.

He is the man who was instrumental in the setting

up of the Tata Foundation, the progenitor of

multitude of social causes that include

the rural, universal health development,

eradication of water scarcity,

Education, scholarships

Research and development.

Group for today but operating with his eyes on

tomorrow, operating

with a sense of integrity

and values.

Awards and Recognition

58th Republic Day - 26 January 2000 - the Padma

Bhushan

26 January 2008 - Padma Vibhushan

NASSCOM Global Leadership Awards-2008 -

February 14, 2008

Carnegie Medal of Philanthropy – 2007 - on behalf

of the Tata family.

serves in various organisations.

member of the Prime Minister's Council on Trade

and Industry.

March 2006 - honoured by Cornell University – as

26th Robert S. Hatfield Fellow in Economic

Education

serves on the programme board of the Bill &

Melindra Gates Foundation's India AIDS initiative

Ratan Tata's ForeignAffiliations

Membership of the international advisory boards of

the

Mitsubishi Corporation,

American International Group,

JP Morgan Chase

Booz Allen Hamilton.

He is a member of the board of trustees of the

RAND Corporation,

University of Southern California

Cornell University.

Board member - the Republic of South Africa's

International Investment Council

an Asia-Pacific advisory committee member - for the

New York Stock Exchange.

serves on the programme board of the Bill & Melinda

Gates Foundation's India AIDS initiative

February 2004 - the title of honorary economic

advisor to Hangzhou city (China)

Honorary Doctorate From

London School of Economics

Indian Institute of Technology Kharagpur

November 2007 - listed among the 25 most powerful

people in business named by Fortune magazine

May 2008 - Time magazine's list of the World's 100

most influential people

29th August 2008 - Government of Singapore

conferred honorary citizenship on Ratan Tata.

First Indian to receive this honour.

After the 26 November 2008 Mumbai attacks -

Ratan Tata is requested to enter into politics.

India's most respected business leader.

CONCLUSION

THANK YOU