STRENGTHS• Owns the Manufacturing

Plant• Exporter of Fruit pulps• Company has a single Owner• Good working environment• Smooth relationship with

employees• Rich experience of the

management team

WEAKNESSES• Small place of warehouse • No proper cabins for Sale

persons• Not popular in rural areas

and some cities too.• Manual working

OPPORTUNITIES• Can Improve working

environment• Can do regional expansion• Can increase brand

awareness, and offer services

THREATS• Lack of attention to the

recovery from the market• Large number of

competitors in the same field

• Inflation can reduce savings