Radio Industry In India
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Transcript of Radio Industry In India
Indian State Broadcasting Service (ISBS)
By Fielden first Controller Indian Broadcasting in 1936 for AIR.
Majorly Controlled by Department of Communications
until independence.
Launched in 1936 as a autonomous
venture under Prasar Bharati
AIR NETWORKS – INDIA
223 BROADCASTING CENTRES
161 FM TRANSMITTERS
143 MEDIUM
FREQUENCY
54HIGH
FREQUENCY
Total of 91.42% serving 99.13% of the population
EVENTS DURING WORLD WAR II
• First News broadcast was in 1936.• 27 bulletins were broadcast each day
effectively.• The External Services acted as a
Monitoring Service, were this set up was a part of the Millitary Intelligence Wing.
• AIR was transferred to the Department of Information and Broadcasting in 1946.
• It remained with that Dept/Ministry • Until September 1997 when Prasar
Bharti an autonomous statutory was consituted under the Prasar Bharati Act 1990.
• ONLY ALTERNATIVE IS TO ESTABLISH A UNDERGROUND RADIO USING A DISMANTLED TRANSMITTER.
• A GROUP OF YOUNG LIVED FREEDOM FIGHTERS LAUNCHED THIS SHORT LIVED
• “CONGRESS RADIO” ON SEPTEMBER 3rd 1942 in 41.78 FREQUENCY
• FROM SOMEWHERE IN INDIA.
TRULY A NATIONAL NETWORK
ONLY WITH STATIONS @ DELHI, BOMBAY, CALCUTTA, MADRAS, LUCKNOW AND THIRUCHIRAPALLI
CAPABLE OF BUILDING 18 TRANSMITTERS
RECIEVER SET INCREASED TO 2,50,000 IN 325 MILLION.
AIR CAME UP WITH PILOT STATIONS WITH LOW POWER “TRANSMITTERS”.
• REGIONALWISE AND LINGUISTICS AREAS.
• 25 STATIONS HOOKED UP WITH HIGH SALES IN CITIES AND TOWNS.
• “VIVIDH BHARATI” INCREASED THE INTEREST AND POPULARITY OF RADIO AS A MASS COMMUNICATION.