AwardsFor

ExcellenceWinners

2 0 0 8

WBA

is proud

to announce . . .

BEST USE OF AUDIO IN RADIO NEWS1st Place(tie) – WIZM-AM, La Crosse – Missing

Ducks1st Place(tie) – WTAQ-AM, Green Bay – Bring Back

Brett2nd Place – WTAQ-AM, Green Bay – Firefighter

Training3rd Place(tie) -- WAYY-AM, Eau Claire – Megadrop3rd Place(tie) – WCLO-AM, Janesville – “Life Lesson”

NEWS WRITING1st Place – WIZM-AM, La Crosse – Car Poem2nd Place – WCLO-AM, Janesville – Fighting the

Flood3rd Place(tie) -- WFDL-AM, Fond du Lac

– Jebediah3rd Place(tie) – WCLO-AM, Janesville – “Bessie (the

giant cow statue) Comes Home” LIVE ON-SCENE REPORTING

1st Place – WFDL-AM, Fond du Lac – New Year’s Eve Fire

2nd Place – WTAQ-AM, Green Bay – Storm Day3rd Place -- WSAU-AM, Wausau – Wausau Murder-

Suicide BEST RADIO SHOW (9AM-5AM)

1st Place – WIFC-FM, Wausau – Paul Belky2nd Place – WDEZ-FM, Wausau – Vanessa

Ryan3rd Place -- WOFM-FM, Wausau – Terry Steven’s “All

Day Coffee Break” on WOFM/WIZD BEST MORNING SHOW (5AM-9AM)

1st Place – WTCX-FM, Fond du Lac – ‘TCX Morning Showgram with Gregg Owens

2nd Place – WIIL-FM, Kenosha – Tom & Lisa Morning Show

3rd Place -- WTAQ-AM, Green Bay – Mike-Matt & the Morning News

SPORTSCAST OR REPORT1st Place – WCLO-AM, Janesville – WCLO Morning

Sports with Al, 8/4/082nd Place – WHBY-AM, Appleton – WHBY Sportscast,

12/11/083rd Place -- WTAQ-AM, Green Bay – WTAQ Sports,

12/23/08 BEST SPORTS PLAY-BY-PLAY

1st Place – WSCO-AM, Appleton – Appleton United Hockey vs. Arrowhead

2nd Place – WHBL-AM, Sheboygan – Sheboygan North/South Basketball

3rd Place – WFDL-AM, Fond du Lac – Waupun Volleyball State Championship

SIGNIFICANT COMMUNITY IMPACT1st Place – WAPL-FM, Appleton – Story of Hope-

WAPL Rock for Kids Radiothon2nd Place – WTAQ-AM, Green Bay – Families of

Children with Cancer and WTAQ3rd Place -- WFDL-FM, Fond du Lac – Fond du Lac

Relay for Life Dedication 1 SPECIAL INTEREST

1st Place – WLIP-AM, Kenosha – Kenosha Mayor Debate

2nd Place – WOMT-AM, Manitowoc – Home Tribute to Local Soldiers

3rd Place -- WAPL-FM, Appleton – 30th Anniversary Free for All

EDITORIAL/COMMENTARY1st Place – WIZM-AM, La Crosse – As I See It: Crying

in my Beer2nd Place – WSAU-AM, Wausau – WSAU Loans3rd Place -- WIZM-AM, La Crosse – As I See It: Top

Dogs Top Notch PROMOTIONAL ANNOUNCEMENT

1st Place – WDEZ-FM, Wausau - Speak Keyword2nd Place – WKSZ-FM, Green Bay - ChickenFest 3rd Place -- WSAU-AM, Wausau – WSAU – Dennis

Miller Promo HUMOROUS COMMERCIAL OR PSA ANNOUNCEMENT

1st Place – WDEZ-FM, Wausau – Mullin’s Cheese – “Superhero” Campaign

2nd Place – WIFC-FM, Wausau – Crossroads County Market – “June Dairy Month ‘08”

3rd Place -- WIAL-FM, Eau Claire – “Hey, Down Here”

Radio Award Winners Radio Award WinnersNON-HUMOROUS COMMERCIAL ANNOUNCEMENT

1st Place – KCLH-FM, La Crosse – Piggy’s Fall Menu2nd Place – WZOR-FM, Green Bay – Dead by Dawn

“House of Bathory 2008”3rd Place -- WAPL-FM, Appleton – Xplosive Audio “She

Gets All the Good Stuff” IF IT DOESN’T FIT, THIS MUST BE IT…

1st Place – WDEZ-FM, Wausau – Lee & Nikki’s Dancing with the Stars with Grandma Patsy

2nd Place – WTCX-FM, Fond du Lac – The Game Plan3rd Place – WHBY-AM, Appleton – Dave’s Whine and

Cheese BEST ELECTION COVERAGE

1st Place – WHBY-AM, Appleton – Election ‘082nd Place – WFDL-AM, Fond du Lac – Election 20083rd Place -- WTAQ-AM, Green Bay – Decision ‘08

Small Market Radio

SPOT NEWS 1st Place – WWIS-AM, Black River Falls – Palm’s Fire2nd Place – WRPN-AM, Ripon – Ripon Homicide3rd Place -- WTCH-AM, Shawano – Swigin Sinners

HARD NEWS/INVESTIGATIVE1st Place – WRJO-FM, Eagle River – Ziggy Stardust

Sentenced2nd Place – WBKV-AM, West Bend – Wisc. Budget3rd Place -- WJMT-AM, Merrill – River Girl

FEATURE1st Place – WJMT-AM, Merrill – Polka Anniversary2nd Place – WTCH-AM, Shawano – Relay for a Purpose3rd Place -- WBKV-AM, West Bend – Kewaskum Fan

BEST NEWSCAST1st Place – WRPN-AM, Ripon – November 19, 2008

Morning News2nd Place – WJMT-AM, Merrill – Newscast, 12/16/083rd Place -- WTCH-AM, Shawano – WTCH’s 6:30 am

Local Newscast BEST USE OF AUDIO IN RADIO NEWS

1st Place – WBKV-AM, West Bend – Dems Nite2nd Place – WBKV-AM, West Bend – Vet’s Day3rd Place -- WTCH-AM, Shawano – Wichlasz Funeral

NEWS WRITING 1st Place – WTCH-AM, Shawano – Chueng Lee2nd Place – WTCH-AM, Shawano – Jeremy Connour3rd Place (tie) -- WBKV-AM, West Bend – Jaime Foss

#13rd Place (tie) – WBKV-AM, West Bend – Jaime Foss

#2 LIVE ON-SCENE REPORTING

1st Place – WTCH-AM, Shawano – Seneca Drug Bust2nd Place – WBKY-FM, Portage – Lake Delton Dam

Fails3rd Place -- WTCH-AM, Shawano – Semi Fire

BEST RADIO SHOW (9AM-5AM)1st Place – WTCH-AM, Shawano – Aaron Light2nd Place – WLKG-FM, Lake Geneva – It.s. For You

w/Jillian Maas Backman3rd Place -- WCOW-FM, Sparta – Arnie Andrews

Afternoon on COW97 2-6pmBEST MORNING SHOW (5AM-9AM)

1st Place – WBKV-AM, West Bend – Best Morning Show

2nd Place – WGLR-FM, Lancaster – The Big Show with Rob Spangler

3rd Place -- WRPN-AM, Ripon – The Breakfast BunchSPORTSCAST OR REPORT

1st Place – WTCH-AM, Shawano – WTCH Sports Update, 12/8/08

2nd Place – WTCH-AM, Shawano – He Hit It, He Hit It, 9/6/08

3rd Place -- WRJO, Eagle River – Snowmobile Derby, Bewcyk Wins

BEST SPORTS PLAY-BY-PLAY1st Place – WLKG-FM, Lake Geneva – Division 4 State

Championship, Camp Randall Madison 2nd Place – WTCH-AM, Shawano – Shawano vs.

Clintonville Basketball Game3rd Place -- WJMQ-FM, Clintonville – New London vs.

West DePere Football Game

SIGNIFICANT COMMUNITY IMPACT1st Place – WRJO-FM, Eagle River – Take Pride &

Ride Fundraiser2nd Place – WRJO-FM, Eagle River – 2nd Annual

Polar Bear Plunge Pledge-a-Thon3rd Place -- WPVL-FM, Platteville – Platteville-The

Main Event SPECIAL INTEREST

1st Place – WTCH-AM, Shawano – Polar Plunge2nd Place – WTCH-AM, Shawano – Shawano

Holiday Parade3rd Place -- WGLR-FM, Lancaster -- Rob Spangler

Interview with Randy Travis EDITORIAL/COMMENTARY

1st Place – WRJO-FM, Eagle River – Court Commentary

2nd Place – WTCH-AM, Shawano – Golden Apple Needs More Space

3rd Place -- WRPN-AM, Ripon – Merry Christmas PROMOTIONAL ANNOUNCEMENT

1st Place – WLKG-FM, Lake Geneva – Lake 961 Farmer Brown Halloween Promo

2nd Place – WPVL-FM, Platteville – Spooky Sock Hop

3rd Place -- WTCH-AM, Shawano – 2008 Farm Woman of the Year

HUMOROUS COMMERCIAL OR PSA ANNOUNCEMENT

1st Place – WGLR-FM, Lancaster – Kieler BP Hunters

2nd Place – WLKG-FM, Lake Geneva – Pirate & Parrot-Drifters Bar & Grill

3rd Place -- WPVL-FM, Platteville – Arthur House-Bad Comic Syndrome

NON-HUMOROUS COMMERCIAL ANNOUNCEMENT

1st Place – WPVL-FM, Platteville – Badger State Ethanol

2nd Place – WTCH-AM, Shawano – Shawano Speedway

3rd Place -- WLKG-FM, Lake Geneva – Computer Crash-Lakes Technology Specialists

IF IT DOESN’T FIT, THIS MUST BE IT…1st Place – WTCH-AM, Shawano – Eddie Gein

Anniversary2nd Place – WPVL-FM, Platteville – “Leo Bretholz-

Leap into Darkness”3rd Place (tie) – WWIS-FM, Black River Falls – Brian

B’s Crazy Little Christmas-‘Rodney’s Jury Duty’3rd Place (tie) – WTCH-AM, Shawano – The WTCH

Shopping Show BEST ELECTION COVERAGE

1st Place – WTCH-AM, Shawano – Candidate Review 2008

2nd Place – WTCH-AM, Shawano – Superstar Stumps for Obama

CONVERGENCE COVERAGE1st Place(tie) – WISN-TV, Milwaukee – Mark Jensen

Trial1st Place(tie) – WSAW-TV, Wausau – “Drinking &

Snowmobiling: A Deadly Culture”, www.wsaw.com/snowmobiling 2nd Place – WCLO-AM, Janesville – Vordermann

Murder-Suicide, www.wclo.com/vordermann 3rd Place -- WISC-TV, Madison – Interstate 39-90

Back-up WEBSITE JOURNALISM

1st Place – WISC-TV, Madison – www.channel3000.com 2nd Place – WAOW-TV, Wausau – www.waow.com 3rd Place -- WLUK-TV, Green Bay – www.fox11online.com

WEBSITE ENTERTAINMENT 1st Place – WKSZ-FM, Green Bay – www.959kissfm.com2nd Place – WAPL-FM, Appleton – www.wapl.com3rd Place -- WLKG-FM, Lake Geneva – www.lake961.com

STORY OR EVENT PRODUCED ORIGINALLY FOR NEW MEDIA

1st Place – WSAW-TV, Wausau – “2008 Wisconsin Valley Fair”, www.wsaw.com/fair

2nd Place – WEAU-TV, Eau Claire – Doug Sidie Case

3rd Place – WSAW-TV, Wausau – “Special Report: End of an Era”, www.wsaw.com/sports

BEST USE OF CITIZEN CONTRIBUTIONS

1st Place – WEAU-TV, Eau Claire – Doug Sidie Case 2nd Place – WISC-TV, Madison – Wisconsin Flooding3rd Place – WISC-TV, Madison – Interstate 90 Pile-up

BLOG1st Place – WCLO-AM, Janesville – Covergence

Tangent, www.convergencetangent.blogspot.com 2nd Place(tie) – WAOW-TV, Wausau – Doppler 9000

Weather Blog2nd Place(tie) – WAOW-TV, Wausau – Newsline 9

Political Blog2nd Place(tie) – WXOW-TV, La Crosse – Forecast

Team Blog – “Off the Beaten Path”3rd Place – WISC-TV, Madison – Snowstorm Live Blog

USE OF NEW MEDIA1st Place – WISC-TV, Madison – Freakfest-Live

Reporting 2nd Place – WIZM-FM, La Crosse – Pat & AJ in the

Morning3rd Place – WSAW-TV, Wausau – “7-to-go/My Local

Titan” – www.wsaw.com/weathermaps BEST ELECTION COVERAGE

1st Place – WISC-TV, Madison – Election Day2nd Place – WisconsinEye, Madison – www.wisconsineye.com/campaign ‘08 3rd Place -- WSAW-TV, Wausau – “2008 Election”- www.wsaw.com/2008 election

Radio NewsMarjor Market

WTMJ-AM, Milwaukee, WIMedium Market

WTAQ-AM, Green Bay, WISmall Market

WTCH-AM, Shawano, WI

Television NewsMajor Market

WTMJ-TV, Milwaukee, WIMedium Market

WMTV-TV, Madison, WISmall Market

WSAW-TV, Wausau, WI

RadioMarjor Market

WTMJ-AM, Milwaukee, WIMedium Market

WTAQ-AM, Green Bay, WISmall Market

WTCH-AM, Shawano, WI

TelevisionMarjor Market

WTMJ-TV, Milwaukee, WIMedium Market

WISC-TV, Madison, WISmall Market

WSAW-TV, Wausau, WI

New Media

2008 Best News Operation(Awarded in 2009)

2008 Station of the Year(Awarded in 2009)

The Excellence in

Broadcasting Awards

program is sponsored

annually by the

Wisconsin Broadcasters

Association to

recognize outstanding

achievement by

Wisconsin radio and

television broadcasters.

This competition

was established to

encourage the highest

standards of reporting,

community service and

production creativity.

It brings the ultimate

prize - peer recognition

- to members of the

broadcast industry in

Wisconsin.

Major Market Television

SPOT NEWS 1st Place – WISN, Milwaukee – January

Tornadoes2nd Place – WITI, Milwaukee – Baby Death Shock3rd Place -- WDJT, Milwaukee – Quadruple

Homicide MORNING NEWSCAST

1st Place – WISN, Milwaukee – 12 News This Morning, 11/12/08

2nd Place – WTMJ, Milwaukee – Live at Daybreak, 9/29/08

EVENING NEWSCAST1st Place – WTMJ, Milwaukee – Church Catastrophe,

4/2/082nd Place – WISN, Milwaukee – 12 News at 10:00-

January Tornadoes, 1/7/083rd Place -- WITI, Milwaukee – 5 PM News, 4/2/08

NEWS WRITING1st Place – WISN, Milwaukee – Guitars for Vets2nd Place – WTMJ, Milwaukee – High-Dollar

Drivers3rd Place -- WITI, Milwaukee – Officer Down & Back

Up Again HARD NEWS/INVESTIGATIVE

1st Place – WISN, Milwaukee – Line of Fire2nd Place – WTMJ, Milwaukee – Insurance Shocker3rd Place -- WTMJ, Milwaukee – Drinking, Driving,

Delivering SERIES OR DOCUMENTARY

1st Place – WTMJ, Milwaukee – You Paid For it (composite)

2nd Place – WITI, Milwaukee – Harley’s 105th3rd Place -- WDJT, Milwaukee – Harley Davidson:

105 Years in the Making FEATURE

1st Place – WISN, Milwaukee – Catholics & Confession

2nd Place – WITI, Milwaukee – TMANs Blues3rd Place -- WDJT, Milwaukee – A Sister’s Choice

LIVE ON-SCENE REPORTING1st Place – WTMJ, Milwaukee – Shots Fired at

Police2nd Place – WTMJ, Milwaukee – Oconomowoc

Church ExplosionNEWS VIDEO

1st Place – WTMJ, Milwaukee – Heroin in the Suburbs

2nd Place – WDJT, Milwaukee – Tug of War3rd Place -- WISN, Milwaukee – Zero Gravity Flight

SPORTS REPORTING 1st Place – WTMJ, Milwaukee – The Bucks

WorkoutSPORTSCAST

1st Place – WTMJ, Milwaukee – Lance Allan Sportscast Compilation

SPORTS VIDEO1st Place – WDJT, Milwaukee – Brewing Something

Special2nd Place – WDJT, Milwaukee – Playoff Bound

Brewer’s Special3rd Place -- WTMJ, Milwaukee – Favre-Dream On

WEATHERCAST1st Place – WDJT, Milwaukee – Mark McGinnis

Montage2nd Place – WISN, Milwaukee – Weather Watch 12

SIGNIFICANT COMMUNITY IMPACT1st Place – WTMJ, Milwaukee – On Deaf Ears2nd Place – WISN, Milwaukee – Driving & Texting

SPECIAL INTEREST1st Place – WTMJ, Milwaukee - Positively Milwaukee

SpecialEDITORIAL/COMMENTARY

1st Place – WMVS, Milwaukee – Washington Follies of 2008

PROMOTIONAL ANNOUNCEMENT1st Place – WITI, Milwaukee – Fox 6 Wake Up #12nd Place – WITI, Milwaukee – A Team to Die For3rd Place -- WISN, Milwaukee – Weather Watch 12-

We’re Here When You Need Us

COMMERCIAL OR PSA ANNOUNCEMENT1st Place – WTMJ, Milwaukee – Komen Race for the Cure2nd Place – WITI, Milwaukee – PB & J Challenge3rd Place -- WTMJ, Milwaukee – Lutheran Living

Services “Grandma” IF IT DOESN’T FIT, THIS MUST BE IT…

1st Place – WTMJ, Milwaukee – As Good As Old2nd Place – WITI, Milwaukee – The Weight of the Weather3rd Place – WDJT, Milwaukee – I-Cam Storm Coverage

BEST ELECTION COVERAGE1st Place – WISN, Milwaukee – Commitment 20082nd Place – WTMJ, Milwaukee – On the Road with the

Presidential Candidates3rd Place -- WTMJ, Milwaukee – Red, White and Blue

2008

Medium Market Television

SPOT NEWS 1st Place – WISC, Madison – Lake Delton Draining 2nd Place – WMTV, Madison – Delton Breach 3rd Place – WLUK, Green Bay – Lake Delton Floods

MORNING NEWSCAST1st Place – WBAY, Green Bay – Action 2 News This

Morning, 8/21/08 2nd Place – WMTV, Madison – The Morning Show,

11/7/08 3rd Place – WLUK, Green Bay – Good Day Wisconsin,

9/5/08 EVENING NEWSCAST

1st Place – WGBA, Green Bay – Evening News, 5/6/08 2nd Place – WLUK, Green Bay – Fox 11 News at Nine,

6/9/08 3rd Place – WISC, Madison – News 3 at 6, 4/3/08

NEWS WRITING1st Place – WISC, Madison – Adults with Autism (2 part

series) 2nd Place – WI Public TV, Madison – Tiffany Train 3rd Place – WFRV, Green Bay – Skinny Boy

HARD NEWS/INVESTIGATIVE1st Place – WMTV, Madison – Bad Neighbor2nd Place – WGBA, Green Bay – Bond Behind Bars3rd Place -- WMTV, Madison – Human Trafficking

SERIES OR DOCUMENTARY1st Place – WI Public TV, Madison – Wolves in Wisconsin2nd Place – WMTV, Madison – Flood Emergency3rd Place -- WISC, Madison – Liliana’s Story (2 part series)

FEATURE1st Place – WFRV, Green Bay – Boil Over2nd Place – WISC, Madison – Search for Perfection3rd Place -- WLUK, Green Bay – Trout Fisherman

LIVE ON-SCENE REPORTING1st Place – WMTV, Madison – Delton Breach2nd Place – WKOW, Madison – Cross Plains Shooting3rd Place -- WBAY, Green Bay – Iowa Twister

NEWS VIDEO1st Place – WFRV, Green Bay – Wooden Instruments2nd Place – WISC, Madison – Rwanda Family Home

Build3rd Place -- WFRV, Green Bay – Tax Time

SPORTS REPORTING1st Place – WISC, Madison – A Referee’s Final Call2nd Place – WKOW, Madison – Brewers Clinch3rd Place -- WISC, Madison – Parkview Basketball:

Lessons for Life SPORTSCAST

1st Place – WKOW, Madison – 27 Sports at 10 pm, 12/27/08

2nd Place – WFRV, Green Bay – Sportscast, 11/8, 12/30-6pm, 12/30-10pm

3rd Place -- WLUK, Green Bay – Brett Favre Leaves Green Bay, 8/6/08

SPORTS VIDEO1st Place – WISC, Madison – Skydiving with ALS2nd Place – WMTV, Madison – When We Were Kings3rd Place -- WFRV, Green Bay – Bullfrog’s Baseball

WEATHERCAST1st Place – WMTV, Madison – NBC 15 Weather,

composite2nd Place – WBAY, Green Bay – StormCenter 2, 2/6,

4/25, 12/18/083rd Place -- WBAY, Green Bay – StormCenter 2, 7/18,

8/1, 11/6/08

SIGNIFICANT COMMUNITY IMPACT1st Place – WKOW, Madison – Surviving the

Financial Crisis2nd Place – WMTV, Madison – NBC 15’s Share Your

Holidays3rd Place -- WLUK, Green Bay – The DTV Tests: Are

You ReadySPECIAL INTEREST

1st Place – WISC, Madison – Going Green Wisconsin

2nd Place – WKOW, Madison – Extreme Makeover: Home Edition in Wisconsin

3rd Place -- WFRV, Green Bay – Eye on the Storm EDITORIAL/COMMENTARY

1st Place – WI Public TV, Madison – Leidy Commentary

2nd Place – WISC, Madison – Budget Delay3rd Place --

PROMOTIONAL ANNOUNCEMENT1st Place – WKOW, Madison – WKOWTV.com

Launch Campaign2nd Place – WKOW, Madison – Weather Image3rd Place -- WI Public TV, Madison – Be Part of the

Picture: One-in-Ten COMMERCIAL OR PSA ANNOUNCEMENT

1st Place – WISC, Madison – HDTV Giveaway2nd Place – WFRV, Green Bay – Crystal Coffee Café

& Beanery3rd Place -- WMTV, Madison – Upper Iowa University

“Faces of UIU-MBA” IF IT DOESN’T FIT, THIS MUST BE IT…

1st Place – WMTV, Madison – Jeopardy! In Madison

2nd Place – WISC, Madison – Ain’t No Nation Like a Donation

3rd Place – WBUW, Madison – Recharge Wisconsin: T.J.’s Story

BEST ELECTION COVERAGE1st Place – WMTV, Madison – The New Assembly2nd Place – WISC, Madison – Campaign 2008

Compilation3rd Place -- WBAY, Green Bay – Action 2 News Vote

‘08

Small Market Television

SPOT NEWS 1st Place – WSAW, Wausau – Brokaw Chemical Spill2nd Place – WSAW, Wausau – Deadly Explosion in

Tomahawk3rd Place -- WQOW, Eau Claire – Shots Fired

MORNING NEWSCAST1st Place – WKBT, La Crosse – Newschannel 8

Morning Newscast, 12/8/082nd Place – WSAW, Wausau – Newschannel 7

Daybreak, 11/26/083rd Place -- WAOW, Wausau – TV Morning

Newscast, 9/16/08 EVENING NEWSCAST

1st Place – WKBT, La Crosse – Flooding 2008, 6/10/08

2nd Place – WKBT, La Crosse – Train Derailment, 12/17/08

3rd Place -- WEAU, Eau Claire – Standoff & Elevator Fire, 4/3/08

NEWS WRITING1st Place – WSAW, Wausau – Men Abducted/

Assaulted2nd Place – WEAU, Eau Claire – Honor Guard3rd Place -- WQOW, Eau Claire – Hot Root

HARD NEWS/INVESTIGATIVE1st Place – WSAW, Wausau – Shawano Hit List/FBI

Informant Speaks Out2nd Place – WQOW, Eau Claire – Assembly Asleep3rd Place -- WEAU, Eau Claire – Mom Murdered

SERIES OR DOCUMENTARY1st Place – WXOW, La Crosse – Voices of Courage:

The Truth about Sexual Assault2nd Place – WKBT, La Crosse – Living a Dream3rd Place -- WXOW, La Crosse – Changing Faces

of the Coulee Region: Growth of the Hispanic Population

FEATURE1st Place – WSAW, Wausau – Soldier meets Son for

the First Time2nd Place – WEAU, Eau Claire – The Littlest

Cheerleader3rd Place -- WKBT, La Crosse – Par for the Course

LIVE ON-SCENE REPORTING1st Place – WXOW, La Crosse – Apartment Fire2nd Place – WSAW, Wausau – Shooting in Stevens

Point3rd Place -- WEAU, Eau Claire – Car Plows into

House NEWS VIDEO

1st Place – WXOW, La Crosse – Millions of Mayflies

2nd Place – WKBT, La Crosse – Gone to the Birds3rd Place -- WSAW, Wausau – Grace Under

Pressure: Emergency Responders SPORTS REPORTING

1st Place – WKBT, La Crosse – Houston Football2nd Place – WXOW, La Crosse – The Right Call3rd Place -- WXOW, La Crosse – In the Game

SPORTSCAST1st Place – WSAW, Wausau – The Hilight Zone:

Friday Night Football Coverage2nd Place – WEAU, Eau Claire – Friday Night

Hoops, 12/12/08; Farewell to Favre, 3/9/08; Sportscene 13 Football, 10/23/08

3rd Place -- WKBT, La Crosse – Newschannel 8 Sports, 7/1, 10/2 and 10/3

SPORTS VIDEO1st Place – WKBT, La Crosse – Ark Enemies2nd Place – WKBT, La Crosse – Callen’s Story3rd Place -- WSAW, Wausau – State Football 2008

WEATHERCAST1st Place – WSAW, Wausau – Mike Breunling,

Newschannel 7 Chief Meteorologist2nd Place – WSAW, Wausau – LeeAnn Oakley,

Newschannel 7 Daybreak Meteorologist3rd Place -- WKBT, La Crosse – Bill Graal

WeatherSIGNIFICANT COMMUNITY IMPACT

1st Place – WSAW, Wausau – Share Your Holidays2nd Place – WEAU, Eau Claire – Goodwill Clothes

Drive3rd Place -- WKBT, La Crosse – Steppin’ Out in

Pink SPECIAL INTEREST

1st Place – WXOW, La Crosse – Mississippi River Wild

2nd Place – WKBT, La Crosse – Assignment Education: Special Report

3rd Place -- WEAU, Eau Claire – Wisconsin PGA Open

EDITORIAL/COMMENTARY 1st Place – WSAW, Wausau – Drinking &

Snowmobiling2nd Place – WSAW, Wausau – “Positive Economic

Outlook”PROMOTIONAL ANNOUNCEMENT

1st Place – WAOW, Wausau – “Best of Years” 2nd Place – WKBT, La Crosse – Highlight Zone3rd Place -- WXOW, La Crosse – Just the Weather

GuyCOMMERCIAL OR PSA ANNOUNCEMENT

1st Place – WKBT, La Crosse - Funk2nd Place – WKBT, La Crosse – It’s For Me3rd Place -- WAOW, Wausau – Health Matters

IF IT DOESN’T FIT, THIS MUST BE IT…1st Place – WEAU, Eau Claire – Employee

Christmas Greetings2nd Place – WQOW, Eau Claire – “Cuckoo for

Birdwatching”3rd Place – WJFW, Rhinelander – Locked Up

BEST ELECTION COVERAGE1st Place – WEAU, Eau Claire – Election Coverage

20082nd Place – WSAW, Wausau – Election Day Live

Special Reports, Noon until Midnight3rd Place -- WQOW, Eau Claire – “Best Election

Coverage WQOW”

Major Market Radio

SPOT NEWS 1st Place – WIBA-AM, Madison – Deadly Interstate

Pileup 2nd Place – WIBA-AM, Madison – Interstate Traffic Jam3rd Place – WTMJ-AM, Milwaukee – The January

TornadoesHARD NEWS/INVESTIGATIVE

1st Place – WI Public Radio, Madison – Infant Mortality Series

2nd Place – WIBA-AM, Madison – The Dane County 9-1-1 Center

3rd Place – WTMJ-AM, Milwaukee – June FloodingFEATURE

1st Place – WTMJ-AM, Milwaukee – Hometown Heroism

2nd Place – WTMJ-AM, Milwaukee – Haunted by Tragedy, Haunting to Heal

3rd Place – WI Public Radio, Madison - GlassBEST NEWSCAST

1st Place – WTMJ-AM, Milwaukee – Wisconsin’s Morning News, 6/10/08

2nd Place – WTDY-AM, Madison – A Way of Life, 12/23/08

3rd Place – WIBA-AM, Madison – Madison in the Morning, 5/2/08

BEST USE OF AUDIO IN RADIO NEWS1st Place – WUWM-FM, Milwaukee – “Autumn on the

Farms” 2nd Place – WI Public Radio, Madison – Ho Chunk

Bison Round-up 3rd Place – WI Public Radio, Madison – The Sky is

Crying in Crandon NEWS WRITING

1st Place – WI Public Radio, Madison – Campaign Ad Stopped

2nd Place – WUWM-FM, Milwaukee – “Grandparents Parenting Again” (2 parts)

3rd Place – WI Public Radio, Madison – Eating Invasives

LIVE ON-SCENE REPORTING1st Place – WMTJ-AM, Milwaukee – “We Don’t Have

a Church Anymore” 2nd Place – WI Public Radio, Madison – GM

Announcement 3rd Place – WIBA-AM, Madison – Severe Weather

Action Team BEST RADIO SHOW (9AM-5AM)

1st Place – WTMJ-AM, Milwaukee – Mid-Day with Charlie Sykes

2nd Place – WTDY-AM, Madison – The Wisconsin Guys

3rd Place – WMGN-FM, Madison – Lanette Hanson BEST MORNING SHOW (5AM-9AM)

1st Place – WLUM-FM, Milwaukee – Mornings with Kramp and Adler

2nd Place – WMAD-FM, Madison – John and Tammy in the Morning

3rd Place – WTDY-AM, Madison – Sly in the Morning SPORTSCAST OR REPORT

1st Place – WTMJ-AM, Milwaukee – The Retirement of Brett Favre, 3/4/08

2nd Place – WUWM-FM, Milwaukee – “African Americans in Baseball”

3rd Place – WUWM-FM, Milwaukee – “The Happy Fisherman”

BEST SPORTS PLAY-BY-PLAY1st Place – WTMJ-AM, Milwaukee – The Brewers Win

the Wild Card2nd Place – WIBA-AM, Madison – Wisconsin vs.

MSU, 3/15/083rd Place(tie) -- WTDY-AM, Madison – Deforest vs.

Reedsburg Basketball3rd Place(tie) – WTDY-AM, Madison – Deforest vs.

Milton Football SIGNIFICANT COMMUNITY IMPACT

1st Place – WUWM-FM, Milwaukee – “Project Milwaukee: Youth Violence”

2nd Place – WMCS-AM, Milwaukee - Various3rd Place -- WTMJ-AM, Milwaukee – Kids 2 Kids

Christmas

SPECIAL INTEREST1st Place – WJJO-FM, Madison – Band Camp/

concert2nd Place(tie) – WTDY-AM, Madison – “Holiday

Shopping"2nd Place(tie) – WI Public Radio, Madison

– Bridging the Shores: The Hmong-American Experience

3rd Place -- WTDY-AM, Madison – “Hot Dog Driver”

EDITORIAL/COMMENTARY1st Place – WUWM-FM, Milwaukee – “The Gathering

Storm of Mental Illness”2nd Place – WUWM-FM, Milwaukee – “A Dog of a

Job”PROMOTIONAL ANNOUNCEMENT

1st Place – WJJO-FM, Madison – Point Ten K2nd Place – WIBA-AM, Madison – Favre: Will He or

Won’t He3rd Place -- WTSO-AM, Madison – Nascar Driver

Profile Series HUMOROUS COMMERCIAL OR PSA ANNOUNCEMENT

1st Place – WWQM-FM, Madison – Sparkle Auto Body/Carp-Elvises

2nd Place – WTMJ-AM, Milwaukee – Do Not Call3rd Place -- WMCS-AM, Milwaukee – Quiet Zone

Commercial NON-HUMOROUS COMMERCIAL ANNOUNCEMENT

1st Place – WJJO-FM, Madison – Quench Gum-Play Time is Over

2nd Place – WMGN-FM, Madison – Two Men and a Truck-Keep it Simple

3rd Place -- WMCS-AM, Milwaukee – Readers Choice Commercial

IF IT DOESN’T FIT, THIS MUST BE IT…1st Place – WI Public Radio, Madison – Texting

Hazards2nd Place – WIBA-AM, Madison – Mr. Favre3rd Place – WUWM-FM, Milwaukee – Resale Shops

BoomingBEST ELECTION COVERAGE

1st Place – WTMJ-AM, Milwaukee – Election 2008

2nd Place – WI Public Radio – Presidential Issues Series

3rd Place -- WUWM-FM, Milwaukee – Election 2008

Medium Market Radio

SPOT NEWS 1st Place – WAYY-AM, Eau Claire – Chippewa Falls

Gun2nd Place – WCLO-AM, Janesville – Factory

Farewell3rd Place -- WCLO-AM, Janesville – No Time for

Goodbye HARD NEWS/INVESTIGATIVE

1st Place – WAYY-AM, Eau Claire – The Homefront

2nd Place – WCLO-AM, Janesville – A River Rises3rd Place -- WTAQ-AM, Green Bay – "As the Brett

Turns” FEATURE

1st Place – KUWS-FM, Superior – Tall Ships2nd Place – WCLO-AM, Janesville – Walk a Mile in

Her Shoes3rd Place -- WHBL-AM, Sheboygan – The Prism

BEST NEWSCAST1st Place – WTAQ-AM, Green Bay – Storm Day2nd Place(tie) – WAYY-AM, Eau Claire – The Valley’s

Morning News, 12/11/082nd Place(tie) – WTAQ-AM, Green Bay – Black

Friday 3rd Place(tie) -- WAYY-AM, Eau Claire – Noon News,

9/30/083rd Place(tie) – WCLO-AM, Janesville – “Southern

Wisconsin News”, 5pm, 10/13/08

Television Award Winners Television Award Winners Radio Award Winners