Rachel Scott's Design Portfolio

Logo and Print Advertisement

This is an advertisement I created for a fictional vintage clothing store called Restore. The assignment required me to invent a business concept and create a logo and small-scale print advertisement for it. The assignment required seven lines of copy and imposed size and colour limitations. I hand drew the logo and traced it in illustrator and used a custom font with added stroke weight for the banner slogan. I combined this text with a found photograph and assembled these elements into the “Reinventing Vintage” campaign.

Rachel Scott

I am a freelance graphic designer and communications professional based in Toronto, and the owner of pigeondesigns.ca, an art, lifestyle and design blog. I specialize in print design and advertising, particularly for clients in the fashion, art and media sectors. My design aesthetic is highly adaptable, and I enjoy solving compositional problems. As my portfolio demonstrates, my visual style functions both in print and on multi-dimensional surfaces and I am comfortable navigating bright and muted colour schemes. I gravitate toward visual arrangements that are minimal yet feminine; my designs foreground the personal, often through handwritten text and straightforward renderings of the human form. I have a B.A. in Communications with a Minor in Publishing from Simon Fraser University and a growing résumé of professional experience.



1The NUB: Indie Arts Hub

Print Advertisements

Broken Pencil is a print magazine based in Toronto. "It is one of the few magazines in the world devoted exclusively to underground culture and the independent arts." They have partnered with various other Canadian arts and literary magazines to launch The NUB: Indie Arts Hub, an App compatible with the iPhone/iPad and Android that will provide a stream of independent Canadian Arts and Culture content from participating magazines. I created two advertisements for use in their marketing campaign. These ads will be distributed in various print and online publications. Distribution began at the end of August 2012 with the ads being featured in Discorder magazine, Pop Montreal and Descant. All illustrations are my original work.



2Restore VintageLogo & Print Advertisement

This is an advertisement I created for a fictional vintage clothing store called Restore. The project required the invention of a business concept and creation of a logo and small-scale magazine advertisement to promote it. The assignment required seven lines of copy and imposed size and colour limitations. The logo was created in Illustrator and I used a custom font with added stroke weight for the banner slogan.



3In The House Festival

Event Branding & Design

This multimedia branding and advertising project demanded the creation of a versatile logo that would function on a number of different surfaces. I chose to promote the In the House Festival, an annual, Vancouver city-wide arts and culture event. I designed an event poster, tickets, buttons and a t-shirt. The event design captures the festival’s artistic inclusiveness and community-oriented ideology with accessible imagery and a “do-it-yourself ” aesthetic.



4Boring Emergency Album

Vinyl Record, Packaging and Logo Design

This vinyl record design was created for the band Boring Emergency’s album Indoor Winter. I designed an outer record cover, an inner sleeve to house the vinyl record, stickers for the front and back of the record and a logo for a fictional record company. The photos for the album were manipulated in Photoshop with various filters, colour and contrast adjustments. The artwork for Indoor Winter is a visual interpretation of the feelings and ideas the band aimed to capture sonically on the recordings. The image of the iceberg evokes a number of different themes: the mystery of what is unseen (or in this case, below the surface), the vastness of nature, stillness and quiet in a noisy world, and that which is dangerous yet also endangered. Furthermore, the juxtaposition of the iceberg with icecubes in a glass elucidates another major theme of Indoor Winter: the dichotomy between the comforts of modern lifestyles and the state-of-nature in which humans once lived. Finally, the contrast in colour - between warm and cool - compliments the clash of technology and nature that is present both in the content and the style of the music.



5Boring Emergency Poster

Poster and Logo Design

This poster design was created to promote a (fictional) show by the band Boring Emergency. The challenge with this project was to design something eye-catching that would not contradict the band’s minimalist aesthetic. To accomplish this task, I juxtaposed bright colours containing the important information about the event with a monochromatic linocut rendering of the artist. The final result combines a lot of influences from concert posters of the past, including the punk and psychedelia movements and upholds the tradition of the simple, small-scale poster as a promotional tool in the era before mass-media and ubiquitous advertising.



6Completely Sedaris

A Collectors Book Set

This book set was designed for six of David Sedaris’s books. The project criteria included designing six unique dust jackets and a three-dimensional box to house the books in. This book set was created to visually convey the literary aesthetic of the writings of David Sedaris. I used a variety of colours to convey the diversity of themes in Sedaris’ work. I also used a splintered image of Sedaris to demonstrate how this collection brought Sedaris’ complete worldview together, which is the fundamental goal of any compendium of literary works. Additionally, I incorporated interactive elements into the design such as book spines that can be arranged to re-create the image of Sedaris used throughout the set.



Me Talk Pretty One Day

David Sedaris

Me Talk Pretty O

ne Day

David Sedaris

David Sedaris

Jacket design by Rachel ScottJacket photograph by Chip KiddAuthor photograph Chip Kidd

“As far as I was concerned, the French could be cold or even openly hostile. They could burn my flag or pelt me with stones, but if there were taxidermied kittens to be

had then I would go and bring them back to this, the greatest country

on earth.”

Me Talk Pretty One Day tells a most unconventional life story. It is filled with speech-therapy classes (“There was the lisp, of course, but more troubling than that was my voice itself with its excitable tone and high, girlish pitch”) and unwanted guitar lessons taught by a midget. From budding performance artist (“The only crimp in my plan was that I seemed to have no talent whatsoever”) to “clearly unqualified” writing teacher in Chicago, Sedaris’s career leads him to New York (the sky’s-the-limit field of furniture moving) and eventually, of all places, France. Sedaris’s move to Paris poses a number of challenges, chief among them his inability to speak the language. Arriving a “spooky man-child” capable of communicating only through nouns, he undertakes language instruction that leads him ever deeper into cultural confusion. Whether describing the Easter bunny to puzzled classmates, savoring movies in translation, or watching a group of men play soccer with a cow, Sedaris brings a view and a voice like none other.

www.hachettebookgroup.com

Praise for Me Talk Pretty One Day

Compared to Twain and Hawthorne, David Sedaris has become one of the best-loved humorists of our time, writing with perfect pitch about the ludicrousness of our age. Featuring some

pieces abut his sojourn in Paris that have been published and many that have been featured in The New Yorker, Esquire, and on NPR, this is a hilarious collection that shouldn’t be missed.

—The New Yorker

“Skilled. . . dramatic. . . highly ingenious.” — New York Newsday

“Not one of the seventeen autobiographical essays in this collection failed to make me crack up; frequently I was helpless...Even the bleakest of them contain stuff you shouldn’t read with your

mouth full.” — Craig Seligman, New York Times Book Review

“David Sedaris brings X-ray vision to this strip search of the human psyche, sparing no one—including himself.” — Entertainment Weekly

“One of the most sustained bursts of humor in recent memory...Sedaris manages to make something bigger and more enduring out of his humor, in much the manner Mark Twain used humor as a lens through which to examine humanity.” — John Foyston, Portland Oregonian

is a regular contributor to The New Yorker and Public Radio International’s This American Life. His books have been translated into twenty-six languages.www.davidsedarisbooks.com


David Sedaris

Me Talk Pretty O

ne Day

David Sedaris

David Sedaris




on earth.”






—The New Yorker








David Sedaris

Me Talk Pretty O

ne Day

David Sedaris

David Sedaris




on earth.”






—The New Yorker








David Sedaris

Me Talk Pretty O

ne Day

David Sedaris

David Sedaris




on earth.”






—The New Yorker








David SedarisM

e Talk Pretty One D

ay D

avid Sedaris

David Sedaris




on earth.”






—The New Yorker







David Sedaris

David Sedarisis a regular contributor to The New Yorker and Public Radio International’s This American Life. His books have been translated into twenty-six languages.www.davidsedarisbooks.com

David Sedaris plays in the snow with his sisters. He goes on

vacation with his family. He gets a job selling drinks. He attends his brother’s wedding. He mops

his sister’s floor. He gives directions to a lost traveler. He

eats a hamburger. He has his blood sugar tested. It all sounds

so normal, doesn’t it?

In this collection of essays, David Sedaris lifts the corner of ordinary life, revealing the absurdity teeming below its surface. His world is alive with obscure desires and hidden motives—a world where forgiveness is automatic and an argument can be the highest form of love. Dress Your Family in Corduroy and Denim is another unforgettable collection from one of the wittiest and most original writers at work today.

Dress Your Family in Corduroy and Denim

Dress Your Fam

ily in Corduroy and D

enim

David Sedaris

O Magazine loves the “contemplative, fax-to-a-friend adventures” of David Sedaris’ Dress Your Family in Corduroy and Denim. “[David Sedaris] has come up with a sophisticated, wildly vibrant valentine of a collection that ultimately pays tribute to the convoluted connections

between people...” — O, The Oprah Magazine

Sedaris’ book is a “Sunnier alternative” to “the best of this season’s weighty biographies and novels.” —Wall Street Journal

Praise for Dress Your Family in Corduroy and Denim

“The most brilliantly witty New Yorker since Dorothy Parker.”

— The New Yorker

“The best pieces in Sedaris’ essay collection Dress Your Family in Corduroy and Denim. . . remind us why he deserves all the fuss.” — Elle Magazine

“No one walks the tightrope between hilarity and poignancy quite like Sedaris.” — Time Out New York



David Sedaris

David Sedaris

In David Sedaris’s world, no one is safe and no cow is sacred.

Sedaris’s collection of essays and stories is a rollicking tour through the national Zeitgeist: a do-it-yourself suburban dad saves money by performing home surgery; a man who is loved too much flees the heavyweight champion of the world; a teenage suicide tries to incite a lynch mob at her funeral; a bitter Santa abuses the elves. With a perfect eye and a voice infused with as much empathy as wit, Sedaris writes stories and essays that target the soulful ridiculousness of our behavior.

Barrel Fever David Sedaris

Barrel Fever

These hilarious, lively, and breathtakingly irreverent stories. . . made me laugh out loud more often than anything I’ve read in years.”

— The Guardian

“Original, acid, and wild” — said the Los Angeles Times to every unforgettable encounter.

Praise for Barrel Fever

“Shrewd, wickedly funny. . . one of America’s most prickly and most delicious, young comic talents ” — Washington Post Book World

“The sort of blithely sophisticated, loopy humor that might have resulted if Dorothy Parker and James Thurber had a love child.” — Entertainment Weekly

“Sedaris has a satirical brazenness that holds up next to Twain and Nathanael West.” —The New Yorker




David Sedaris

David Sedaris

Welcome to the hilarious, strange, elegiac, outrageous

world of David Sedaris.

In Naked, Sedaris turns the mania for memoir on its ear, mining the exceedingly rich terrain of his life, his family, and his unique worldview—a sensibility at once take-no-prisoners sharp and deeply charitable. A tart-tongued mother does dead-on imitations of her young son’s nervous tics, to the great amusement of his teachers; a stint of Kerouackian wandering is undertaken (of course!) with a quadriplegic companion; a family gathers for a wedding in the face of imminent death.

Naked“Shrewd, wickedly funny. . . one of Americas most prickly, and most delicious, young comic

talents.” —Washington Post Book World

“Uniquely affecting, Sedaris’ stories infest the mind as if they were your own dark memories.”— Entertainment Weekly

Naked

David Sedaris

Praise for Naked

“Original, acid, and wild. . . wacky writing par excellence.”

— Los Angeles Times

“Sedaris ekes humor out of the blackest of scenarios, peppering his narrative with memorable turns of phrase and repeatedly surprising double-edged wit. . . suggesting a caustic mix of J. D.

Salinger and John Waters.”— Publishers Weekly

“If wit were measured in people, David Sedaris would be China: His talent is that huge.” — Denver Rocky Mountain News




David Sedaris

David Sedaris

David Sedaris’s beloved holiday collection is new again with six more pieces, including a never

before published story.

Along with such favorites as the diaries of a Macy’s elf and the annals of two very competitive families are Sedaris’s tales of tardy trick-or-treaters (“Us and Them”); the difficulties of explaining the Easter Bunny to the French (“Jesus Shaves”); what to do when you’ve been locked out in a snowstorm (“Let It Snow”); the puzzling Christmas traditions of other nations (“Six to Eight Black Men”); what Halloween at the medical examiner’s looks like (“The Monster Mash”); and a barnyard secret Santa scheme gone awry (“Cow and Turkey”).No matter what your favorite holiday, you won’t want to miss celebrating it with the author who has been called “one of the funniest writers alive.” (Economist)

Holidays on Ice“He’s the best there is.” —Judith Newman, People

“Sedaris is certainly worthy of hero worship...He is a master pathfinder.” —Mark Washburn, Charlotte Observer

Holidays O

n Ice D

avid Sedaris

Praise for Holidays on Ice

“A joy to read...Sedaris is a connoisseur of human nature at its worst.”

— Christopher Muther, Boston Globe

“As in his previous collections.... Sedaris’ tales crackle with the quirkiness that has become his cachet,” declares Bookpage, “...readers will find themselves in stitches over [his] delirious

accounts.” — Bookpage

“David Sedaris’ brilliance resides in a capacity to surprise, associate, and dissociate, and the result is something like watching lightning strike in slow motion. . .One of the most shameless,

acid, vaulting wits on planet earth.” — Boston Book Review




David Sedaris

David Sedaris

“David Sedaris’s ability to transform the mortification of everyday life into wildly

entertaining art,” (The Christian Science Monitor) is elevated to

wilder and more entertaining heights than ever in this

remarkable new book.

Trying to make coffee when the water is shut off, David considers using the water in a vase of flowers and his chain of associations takes him from the French countryside to a hilariously uncomfortable memory of buying drugs in a mobile home in rural North Carolina. In essay after essay, Sedaris proceeds from bizarre conundrums of daily life-having a lozenge fall from your mouth into the lap of a fellow passenger on a plane or armoring the windows with LP covers to protect the house from neurotic songbirds-to the most deeply resonant human truths. Culminating in a brilliant account of his venture to Tokyo in order to quit smoking, David Sedaris’s sixth essay collection is a new masterpiece of comic writing from “a writer worth treasuring” (Seattle Times).

When You are Engulfed in Flames

When You are Engulfed in Flam

es D

avid Sedaris

“What makes Sedaris’s work transcendent is its humanity: he adores some truly awful people, yet he invests

them with dignity and even grace. . . He’s the best there is.”

— Judith Newman, People

Praise for When You Are Engulfed in Flames

“It’s not just that Sedaris’s crisp prose is humorous. What makes his work a consistent joy to read is his deliciously skewed vision of the world, and his deadpan delivery.”

— Christopher Muther, Boston Globe

“The preeminent humorist of his generation...His reluctant charm and talent for observing every inch of the human condition remain intact.”

-Whitney Pastorek, Entertainment Weekly






7Personal Branding

Logo, Stationary and Business Card Design

For my personal branding project I wanted to create a logo that was both elegantly simple and representative of my visual aesthetic. Furthermore, my logo had to function on a business card and as part of my resume and personal letterhead. As a representation of my versatility, I devised a multi-coloured approach to the business card set and printed my name in two different fonts, one a soft and rounded cursive, the other a flat and angular sans-serif. On the reverse side of the card, I echoed the colours of the front in a small side-bar and provided contact information using, again, a combination of straight and rounded fonts.



8Summer Studio

Business Cards and Postcard Design

I designed a promotional postcard for distribution in various commercial locations for 'Summer Studio' a studio exhibition of oil paintings by mother daughter duo, Vikki and Britt Fuller. Their personal business cards were created to match the same clean, minimalist aesthetic of the postcard.



9Qwerty MagazineCover and Feature Spread Design

This magazine was designed for a course in Magazine Publishing. Qwerty is an arts and lifestyle magazine promoting the collaboration of creative minds and bringing exposure to contemporary blogging culture. The magazine’s visual concept could be described as “contemporary vintage.” The design is a combination of hard and soft: bold, inky colours contrasted with pastels and clean, contemporary fonts paralleling vintage-inspired photos. Furthermore, Qwerty employs open white space and makes use of traditional shapes: angular divides and bold lines paired with circles. The magazine aims to be visually exciting and retain a somewhat youthful and playful charisma while remaining coherent and professional. The feature spread pictured aims to guide the reader through the content with an easy-to-follow layout.



10

Massage Therapists' AssociationProfessional Postcards

As the Communications Assistant for the Massage Therapists’ Association of BC, I was responsible for a number of print and web design projects. Featured are two versions of a custom postcard designed for Registered Massage Therapists to give out to their patients and doctors who have provided them referrals. These postcards were given free of charge to members of the MTABC. Consequently, the design needed to be appealing to a large audience while remaining cost effective for the MTABC to print.

Rachel Scott's Design Portfolio

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