Rabobank Groep 1110071 Why is CSR (Corporate Social Responsibility) so important? The continuity...
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Transcript of Rabobank Groep 1110071 Why is CSR (Corporate Social Responsibility) so important? The continuity...
Rabobank Groep 1110071
Why is CSR (Corporate Social Responsibility) so important?
• The continuity (survival) of our Planet Earth is in danger;
• As citizens, as well as in our private life as in our functional role, we are responsible for the continuity (survival) of ‘Mother Earth’.
Rabobank Groep 1110071
• We need another way of thinking and acting as citizens (private individuals);
• The priority has to be avoiding causes of problems in stead of fighting with the consequences of our own behaviour/attitude. For example: we are fighting with the consequences of climate change in stead of avoiding the causes (f.e. producing less CO2-
emission)
Rabobank Groep 1110071
What could be the role of the Financial Sector in relation to CSR?
• The Financial Sector means: banks, insurance companies, pension funds and asset managers;
• Developing new products and services for their clients to contribute to CSR-behaviour;
• Partnering in covenants, alliences, partnerships et cetera in achieving CSR-goals;
• Developing sectoral guidelines, conditions et cetera for credit policies.
Rabobank Groep 1110071
What kind of products and services?
• Green financing;• Sustainable/ethical asset management;• Incurance polices;• For the carbon market:
- trading in tradable emission rights;- financing of/investing in bio-energy products.
Rabobank Groep 1110071
Is CSR real business and commercial ‘viable’?
YES!!
• Being frontrunner in stead of follower in developing new markets by selling these new products and services related to CSR means a commercial advantage;
• If citizens as consumers are using their ‘market-power’ they can play an important role in changing market positions of companies, of course also within the financial sector.
Rabobank Groep 1110071
CSR is (also) ‘managing dilemma’s’!
• Long term goals versus those at short term;• High financial returns versus ‘social’ returns;• Ethical norms and standards versus ‘deal-
driven business’.
Rabobank Groep 1110071
How do we organise (and execute) CSR within Rabobank?
GreenBanking
Sustainable
Developments
Funds Ethics and Issue
Management
CorporateSocial Responsibility
Division
Staff
• Green Management• Rabo Green Bank • Rabo Innovation Capital Fund
• (Strategic) Sustainable Developments
• Internal Environmental Care
• Sustainable Asset Management
• Climate Change
• Secretariat• Communications• Control
• Rabobank Foundation (national)• Project Fund for member issues• Herman Wijffels Fund
RabobankFoundation
(international)
SocietalFunds