City Harvest NYC 2013 National Hurricane Conference Presentation
R city nyc v 9-24_13
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Transcript of R city nyc v 9-24_13
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MumbaiMumbai
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Developed By Runwal Group Opened March 2009
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Transformation of an Industrial Transformation of an Industrial Unit to an Unit to an
Urban Mixed Use Center Urban Mixed Use Center
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Plot HistoryPlot History
An international Pharma unit of Wyeth Ltd was taken over.
Unit employed 160 employees who opted for Voluntary Retirement with benefits.
Immediate neighborhood was predominantly industrial and low income households
This is an 18-acre ( approx .8 Million sft) land parcel in the Northern Central Suburb of Ghatkopar in Mumbai.
With close proximity to Eastern Highway , with strong connectivity to Existing and Upcoming residential catchments within 20 minutes drive.
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Attractive Catchment Area Attractive Catchment Area Over 6 million residents within 30 minutes drive
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The ConceptThe Concept
Envisioned as one of India’s finest and Mumbai’s largest Retail Destination a Mix of Grocery, Fashion, Entertainment and Dining that would make it a complete Family destination in India as the tag line goes R City has it all
The development of the project is interlinked by the creation of districts, gardens and signature towers, each exuding a unique attribute of Mumbai
The plan evolved as an interconnected ‘U’ shaped diagram incorporating a linear urban park resplendent with shade trees, textured hardscape, and water garden / grove appointed by synchronized fountains.
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R City – The VisionR City – The Vision
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R City CourtyardR City Courtyard
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R City – Central AtriumR City – Central Atrium
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R City - InteriorsR City - Interiors
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R City – The realityR City – The reality
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R City – The realityR City – The reality
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Now 2013Now 2013
Orchard ResidencyOrchard Residency
R City Mall R City Mall
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Transformation of the Transformation of the Neighbourhood Neighbourhood
Improvement in Infrastructure- Power & Roads
Residential- Over 3000 new apartments – for Sec A
consumers being developed in immediate
neighborhood – Average unit price today 300 K USD
(o.3 million USD per unit- INR 18 Million per unit)
Direct Impact on Residential Property Prices
– Before R City – Rs. 6,500 /- psf
– After R City as of today – Rs. 13,000/- psf.
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The Orchard Residency, Ghatkopar (W)
Wadhwa The Address, Ghatkopar (W)
The Neelkanth Group, Ghatkopar (W)
Residential Development Residential Development in the neighbourhoodin the neighbourhood
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R City and its retailers provide direct
employment to over 4,000 people that support > 15,000 dependents.
Additionally, generating numerous related jobs -
public transport and supply chain
R City and its retailers provide direct
employment to over 4,000 people that support > 15,000 dependents.
Additionally, generating numerous related jobs -
public transport and supply chain
EntertainmentEntertainment
EmploymentEmployment
HomeHome
R City – Community R City – Community DevelopmentDevelopment
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R CITYR CITYThe Product Mix The Product Mix
Total Gross leasable area : 1.2 Million sft.
Trade Mix
Anchors : 20 Anchors Across 6.5 Lacs sft.
Other Tenants : 320 Small Format Stores And Boutique Spread
Across 6 Lacs sft.
Food & Beverages : 66 food & beverages International & National
brands spread across 108,000 sft.
Entertainment :• Kidzania – 90000 sft, 3200 people per day visitor capacity • Big Cinemas 9 Screen Multiplex with 2400 seater spread across
74000 sft. • FEC * spread over 50000 sft
* Under development
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Zoning Zoning
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Brands at R City Brands at R City The most Popular Brands in India across Grocery, The most Popular Brands in India across Grocery,
Fashion, Entertainment, Home & Electronics Fashion, Entertainment, Home & Electronics 20 anchors – the largest in any Mall In India 20 anchors – the largest in any Mall In India
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KidzaniaKidzaniaIndia’s very first Kidzania comes in to R City
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BollywoodBollywood’’s Favourite s Favourite DestinationDestination
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BollywoodBollywood’’s Favourite s Favourite DestinationDestination
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Visitor Profile at R CityVisitor Profile at R City
Over 70% of shoppers are women - SEC A
Mostly married in age group 25- 45 years and are accompanied by their children
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Annual Growth In Visitor Annual Growth In Visitor traffic traffic
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Center Turnover in USD Center Turnover in USD
*The above sale figs are as per today’s USD rate 1 USD = INR 60
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Operational StoresOperational Stores
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Over 2 million Happy ShoppersOver 2 million Happy Shoppers
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Asia Retail Award 2012 Shopping Centre of the Year
International Property Awards ASIA PACIFIC
Realty Plus Excellence Award “Retail Property of the Year”
Awards & AccoladesAwards & Accolades
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“Shopping Centre of the Year” CMO Asia Retail Excellence Awards 2012
“Best Retail Developer of the Year - West India ”
Franchisee India at the Estate World Franchisee India at the Estate World
Awards & AccoladesAwards & Accolades
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Asia Retail Award 2013Shopping Centre of the Year
Greatest Corporate Leaders of India 2013Leadership award in Retail & Lifestyle
Awards & AccoladesAwards & Accolades
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R City transformed the face of the
Mumbai Central Suburbs from an
industrial and low income group
zone into a premium residential,
commercial and retail zone.
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Thank YouThank You