Quiz2
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Transcript of Quiz2
Redeeming the ForceCrisis response
for the
Leichester Police
SituationAn undercover reporter exposed instances
of misconduct and sexism in the Leichester police force on the television program “Dispatches.” Footage showed male police officers watching pornography, playing games instead of working, mishandling rape cases, displaying insensitivity to victims and treating female officers disrespectfully.
Objectives
Increase positive police presence in the community
Convert public mistrust to confidence Build a reputation of civil service and
attention to public safety Establish credibility and build
relationships with all sectors of the community
Key Publics Community members
All ages, races and ethnicities, genders, social and economic standings
Community leaders Police officers
Strategy Establish strict standards for
police conduct and enforce harsh consequences for violations
Involve the community in holding the police force accountable
Involve an objective third-party in investigation of police force
Tactics
Issue public apology through various media channels: press releases, internet, press conference
Select an exemplary police officer to serve as the spokesperson for the department
Issue a video news release detailing department reforms
Tactics
Implement a three strike policy for officers caught with pornography while on duty First offense: loss of vacation time Second offense: demotion to a lower rank Third offense: fire the officer
All officers complete mandatory diversity and ethics training sessions
Implement periodic performance reviews
Tactics
Change department standards to reflect quality of policing not quantity of arrests
Create a tipline and online comment posting for public to report incidents of police misconduct
Conduct thorough investigation involving an objective third-party of all allegations
Tactics Hold public meetings led by community or
neighborhood leaders for public to voice concerns, no police officers present
Sponsor rape prevention training for women in the community
Use a multi-cultural approach to communication, including messages in other languages
Tactics Host a reading day for police officers to
read with children at the local library Sponsor youth volunteering projects in
the community, have police officers participate
Police visits to elementary schools, encourage students not to be afraid of officers
Addressing Special Issues1) Source Credibility
-select a reputable member of the police force as a spokesperson, officer with exemplary record, charisma and sincerity
-publicize third-party reviews of the department
2) Cognitive dissonance
-increase officers presence in community activities: school appearances, library reading day, volunteering,
sponsorships
Addressing Special Issues3) Flow of opinion
-involve community and neighborhood leaders
-reach out and involve the immigrant population, offer messages and programs
in their language
4) Suggestion for action
-Tipline to report police misconduct
-Community meetings to voice concerns
Budget
Administrative expenses: $50,000 Investigative expenses: $75,000 Publicity expenses: $60,000 Production costs: $80,000
Total Cost: $255,000
Evaluation
Survey public attitude toward police department
Attendance at public meetings, rape prevention training
Tract number of employee misconduct reports to gauge effectiveness of new policies
Evaluation
Tract media coverage of the issue Survey crime victims to assess
satisfaction with the handling of their case
Tract employee and department performance through periodic reviews