8/13/2019 Questionaire Organised Retail Chains

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Consumer preference for shopping towards organised Retail Chains

Name: Email: Age:

Location: Income: cont.no;

Factors which influence you to prefer organized retail outlet:

Factors Strongly

Agree

Agree Neither agree

nor Disagree

Disagree Strongly

Disagree

Quality of products

Immediacy of the store

StatusRelations with the shopkeeper

Choice/Variety of Brands

Easy availability of products

Supportive sales personnel

Proper packaging of products

Product Bundling Offers

Proper shelf display of the products

Cleanliness of the Store

Billing Duration

Shopping Environment

Entertainment for children

Credit Availability

Bargain Facility

Proper parking facility

Easy replacement of defected products

Factors which influence you to prefer unorganized retail outlet:

Factors Strongly

Agree

Agree Neither agree

nor Disagree

Disagree Strongly

Disagree

Quality of products

Immediacy of the store

Status

Relations with the shopkeeper

Choice/Variety of BrandsEasy availability of products

Supportive sales personnel

Proper packaging of products

Product Bundling Offers

Proper shelf display of the products

Cleanliness of the Store

Billing Duration

Shopping Environment

Entertainment for children

Credit Availability

Bargain Facility

Proper parking facilityEasy replacement of defected products

what is your Age and how frequently you visit to unorganized retail Store

Age Unorganized Retail Outlet (Kirana outlets) Nos

Weekly Monthly Quarterly Half yearly Yearly

Below 25 years

26-40

41-60

Above 60 Years

what is your Age and how frequently you visit to organized retail Store

Age organized Retail Outlet

Weekly Monthly Quarterly Half yearly Yearly

Below 25 years

26-40

41-60

Above 60 Years

8/13/2019 Questionaire Organised Retail Chains

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Income and frequency of visits for shopping needs in organized retail Outlet

Yearly household income Frequency of visits in Organized Retail Outlet

Weekly Monthly Quarterly Half yearly Yearly

Less than 1.5 Lakhs

1.5 lakhs-4 Lakh

More than 4 Lakh-8 Lakh

More than 8 Lakhs

Income and frequency of visits for shopping needs in unorganized retail Outlet

Yearly household income Frequency of visits in Unorganized Retail Outlet

Weekly Monthly Quarterly Half yearly YearlyLess than 1.5Lakhs

1.5 lakhs-4 Lakh

More than 4 Lakh-8 Lakh

More than 8Lakhs

Education level and the type of store visited for Shopping Needs

Educational Qualifications Organized Unorganised

Below metric

Undergraduate

graduate

Post graduate

Occupation and type of store preferred for shopping needs

Occupation Organised Unorganised

Business

Government Service

Private service

Students

Homemaker

Any other

Family size and type of store visited

Number of members in the family Organized Unorganized

Less than 4

5-8

9-10

Above 10

Number of working members in a family and type of store preferred

Number of working members in the family Organized Unorganized

1

2-4

More than 4

Problems faced by consumers at Organized Retail outlets (1-Least 2-mediocre 3-most)

Problems faced by consumer Average Score

Inconvenient locationLong queue for billing

Non cooperative attitude of sales personnel

No Home delivery

Improper space management

Poor after sales service

Selling of counterfeiter products

Unavailability of goods

Problems faced by consumers at Unorganized Retail outlets (1-Least 2-mediocre 3-most)

Problems faced by consumer Average Score

Unhygienic Conditions of the store

Improper parking facility

Improper shelf space

Unavailability of branded items

Unavailability of desirable products

Selling of counterfeiter products

Lack of knowledge of Retailers

Billing Problems