HOW DID YOU

ATTRACT/ADDRESS

YOUR AUDIENCE?

SOCIAL MEDIA

I used Social Media, Facebook, to attract my audience. I updated the Facebook page regularly to keep the link with my

target audience open. I posted questionnaires on there to keep the audience involved with the process of making the

film opening.

INITIAL IDEAS

I shared this through my own Twitter and Facebook pages and got people to ask their friends which

story idea they like the best this proved quite hard to get responses to so after this I decided to

create questionnaires in which to get responses. Theses are the initial ideas for my project.

THE RESPONSES

These are some

of the responses

that I collected for

my initial ideas

QUESTIONNAIRES

I used 2 questionnaires during the process of making my film opening. They were extremely

important as they helped me to get the right title for my film and to understand whether or not my

film was appropriate for my target audience or not. I created my surveys using Smart Survey.

QUESTIONNAIRE 1

RESPONSES

I shared this questionnaire on my Facebook page as I was able to achieve a clear winner and see

which title idea people found most popular.

I chose the most popular answer as over half of the people who voted chose this title showing me

that it was the most popular response among my target audience.

QUESTIONNAIRE 2

RESPONSES

The responses from this questionnaire allowed me to see whether or not my film attracted my audience and whether or not my audience wanted to watch my film.

PHOTOS

I also attracted my audience by uploading photos from the days when we were out filming to allow my audience to feel

involved with the process of filming for the footage for the film opening.

CHARACTERS

I attracted my audience by using characters similar to the age of my audience. I also gave the

characters a story line that is relatable to many people in my target audience. By making the

characters relatable it meant that the target audience were more likely to engage with the film.

SETTING

I set my film in a setting that is well recognised by people in the target audience because they know setting and the kind of things experienced with in the setting.