Question 4

6
How effective is the combination of your main product and ancillary texts?

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Transcript of Question 4

Page 1: Question 4

How effective is the combination of your

main product and ancillary texts?

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My Products

I think my ancillary products go well with my main product as they all capture elements of a horror which appears in the form of fonts used, images used and colours used.

Magazine Cover:Film Poster:

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My magazine compliments my trailer well as it features shots or characters from my film trailer. My main image is a posed image of the villain of my film and this is not grabbed from my actual footage as I wanted it to be more effective. The image was taken so that it could relate more to the audience as he is showing the audience a knife which was used constantly throughout my trailer. Seeing a character which is heavily involved in my trailer shows the relation between the two products as any random character or director etc. would not show the same similarities. The text which says ‘Retribution’ uses a font which is distributed across all my products. The font I used I got from www.dafont.com and it appealed to me a lot as I am also part of the target audience. The font also can be associated with the genre of horror as I had got it from this category on the website.

Magazine Cover

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Film PosterMy film poster is a good promotion for my film and works especially well with the trailer to persuade my audience to watch the film. My film poster contains snippets of my film in the poster which also appear in the trailer. These images I used are some of the most effective shots in my trailer. The first image which is the first from the left creates effect as it shows the villain which also appears in the magazine and multiple times in the trailer. This image is meant to create fear as we see him attempting to kill someone.

The block of flats behind them represent my urban target audience. My second image shows a shocked or scared face which may connect with the audience in them trying to find out what she is scared of. My third image is of a girl with her mouth covered and eyes open wide. The red tape around her mouth connote danger and may create a sense of fear within the audience. The last image is not a snippet from the film however this is the main character of the film and has a huge appearance in the trailer. The image is of him staring straight at the audience with a mysterious look hiding something that the audience would want to find out.

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Links to Teaser TrailerBoth of my products I made were a reflection of my teaser trailer is I made sure that whilst I was creating them was constantly watching the film trailer trying to get some inspiration. On all my products I used quite a bit of red. For example on in my trailer the title sequences are based on a read background, I have some red text on my magazine and the stars on my poster are also red, I used the colour on all of these so that I was able to represent danger within my products.

I also used the colour white throughout all my products as I think this colour is a colour that can create a sort of ghostly effect which corresponds with the genre of my film. This was used on the coalition font that I talked about earlier which was also present throughout the 3 of my products.

However my two ancillary products used a sort of blue colour scheme and my main product used a sort of blue saturation which was darkened. I used this blue effect on my products to challenge conventions but also because research told me that it could be associated with the blue skin colour which is often associated with death.

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My film trailer functions as an advert which I believe is a communication which is used to persuade the audience to take action which is of course to watch my film. I desire to drive my audiences behaviour with this commercial offering.

My two ancillary products also support this through the way I have represented my film. My three products together work in a vertical plane as one is a video, another is a magazine cover and the other one is a film poster. Which shows the inter texuality between my three product.

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