Quality Media for Children

QUALITY MEDIA FOR CHILDREN

2018

CONTENTS

ABOUT US 3

MAGAZINES 4

BOOK SERIES 6

SPECIAL SERIES 8

RETAIL PROMOTIONS 10

MSZ OWN BRANDS 11

NEW MEDIA 11

DVD COLLECTIONS 12

NICKELODEON DVD

COLLECTION 13

MINIMINI+ 14

SCOOBY-DOO! 15

PEPPA PIG 16

NICK JR. 18

NICKELODEON BASED

PRODUCTS 19

WINX CLUB 21

MIA AND ME 22

CARTOON NETWORK 23

BEN 10 23

LEGO® 24

BOOKS – ROMANIA 25

COLLECTIBLES 26

PORTFOLIO 27

BUSINESS PARTNERS AROUND THE WORLD

BASTEI LÜBBE AG, BAVARIA SONOR LICENSING (A BUSINESS UNIT OF BAVARIA MEDIA GMBH), BAYARD, BBC, BLUE OCEAN, DHX MEDIA, DRACCO, DREAMWORKS, EDICART, ENTERTAINMENT ONE, FAMOSA, FREMANTLE MEDIA, GALAPAGOS, GEOBRA BRANDSTATTER, GEOWORLD GROUP, GIOCHI PREZIOSI, GIROMAX, GIUNTI EDITORE S.P.A., HASBRO, HIT ENTERTAINMENT, IMPS, ITI NEOVISION, LEGO, LISCIANI, LUDORUM ENTERPRISES LIMITED, M4E, MARATHON, MATTEL, MGA ENTERTAINMENT, NELVANA INTERNATIONAL, PARRAGON, PENGUIN BOOKS, PHIDAL, PGS ENTERTAINMENT, PGS HK LIMITED, PRISM ART & DESIGN LIMITED, RAINBOW S.R.L., RAVENSBURGER, SABAN, SCHOLASTIC, SIMBA TOYS GMBH & CO. KG, STUDIO 100, TRIDIMENSIONAL TURNER, THE NOVELTY BOOK UNIVERSAL STUDIOS, VIACOM, WARNER BROS., ZDF ENTERPRISES, ZODIAK KIDS, ETC.

www.msz.com.pl | CATALOGUE 2018 | 3

Quality Media for Children

ABOUT US…

Provider of entertainment for youngsters from

3-12.

Only top licences for kids.

Well-experienced and involved

team.

Always up-to-date with market trends.

Products of the highest quality.

Innovative, tailor-made products

for children of all ages.

Open to new technologies.

One of the biggest publishers for kids

in Europe.

MAGAZINES | BOOKS | DVDS | COLLECTIBLES | E-PUBLICATIONS APPS. | INTERNET | VOD

Peppa Pig | All 3-6

Wissper | Girls 3-6

Maya the Bee | All 3-6

Magic Pocket | Girls 5-8Nick Jr. | All 3-6

MiniMini+ | All 3-6

Dora the Explorer | All 3-6 Blaze and the Monster Machines | Boys 3-6

Shimmer and Shine | Girls 3-6

4 | CATALOGUE 2018 | www.msz.com.pl


PRE SCHOOL MAGAZINES

MSZ TITLES ARE LEADERS IN MANY PUBLISHING SECTORS IN BOTH AUDITED SALES AND READERSHIP

MSZ is the founding member of “Maluchy”* (The Little Ones) an independent readership survey designed to give deep insight into both readership and behavioral patterns of children.

* Source: Readership among kids. Survey “Maluchy” Kantar Millward Brown wave June 2017, N=902, ZCS index. www.millwarbrown.com

READERSHIP OF MSZ

MAGAZINES – 66%*

NEW

Play-Doh | All 3-6NEW Super Wings | All 3-6NEWNEWNEW

NEW

BEN 10 | Boys 6-12

LEGO® Nexo Knights™ | Boys 6-12

Cartoon Network Magazine | All 7-12

LEGO® NINJAGO® | Boys 6-12

Safiras | Girls 5-8

Scooby-Doo! | All 6-9

LEGO® City | Boys 6-12

Mia and me | Girls 5-8

LEGO® Batman™ Movie | Boys 6-12

Winx Club | Girls 6-12

LEGO® Friends | Girls 6-9



UP SCHOOL MAGAZINES

MORE THAN 5 MLN MAGAZINE COPIES IN 2017*

Dedicated TV campaigns for each magazine issue combined with press adverts in other kids publications is a guarantee of reaching the target group.

* Source: MSZ Distribution data based on print run estimates from January to December 2017.

Genius Kids | Boys 7-11 RO

Umizoomi. Edu Activity | All 3-7

Shimmer and Shine. Activity | Girls 3-6

Blaze and the Monster Machines. Activity | Boys 3-6

Paw Patrol. Story | All 3-6Paw Patrol. Activity | All 3-6

Shimmer and Shine. Story | Girls 3-6

Blaze and the Monster Machines. Story | Boys 3-6

Wissper. Activity | All 3-6

Bubble Guppies. Activity Without Stickers | All 3-7

Wissper. Story | All 3-6



ESTIMATED SALES OF MSZ BOOKS IN 2017 ARE 1.8 MLN*

17 brands in 2018.Wide range of target groups.

BOOK SERIES

* Source: MSZ Distribution data based on sales estimates from January to December 2017.

Rodzina Treflików. Activity | All 3-6

Tip the Mouse. Activity | All 3-6

Chuggington. Activity | All 3-6

Peppa Pig. Story | All 3-6

Peppa Pig. Activity | All 3-6

PJ Masks. Activity | All 3-6

Chuggington. Story | All 3-6

Tip the Mouse. Story | All 3-6



HIGH LEVEL SALES AND BROAD READERSHIP GUARANTEED BY STRONG LICENCES AND TOP CREATIVITY!

MSZ has a unique distribution and marketing solution that makes books available at every street corner, at a price everyone can afford.

BOOK SERIES

Magic Animal Friends | Girls 6-11

ROPlay-Doh. Activity | All 3-6

NEW NEWNEW

CHILDREN GROW UP WITH OUR PUBLICATIONS

Year by year MSZ gains regular readers owing to innovative formats and new solutions.Our books stimulate imagination and develop both cognitive and manual skills.

SPECIAL SERIES

Peppa Pig. Edu Box | All 3-6

Paw Patrol. Clock Book | All 3-6

Paw Patrol. Edu Box | All 3-6

Paw Patrol. Hardcover Story | All 3-6

Peppa Pig. Edu Activity Book | All 3-6

Peppa Pig. Colouring Book with Paints | All 3-6

Peppa Pig. Hardcover Story | All 3-6

Paw Patrol. Colouring Book with Paints | All 3-6

Peppa Pig. Story Activity Pack | All 3-6

Peppa Pig. Clock Book | All 3-6

Paw Patrol. Edu Activity Book | All 3-6

Paw Patrol. Story Activity Pack | All 3-6



BOOKS CREATED TO DEVELOP AND ENTERTAIN

SPECIAL SERIES

Paw Patrol. I Am Figure | All 3-6

5+

LITERE

Învățăm cu

Joacă-te cu eroii preferați și învațăsă citești și să scrii literele alfabetului!

PJ Masks. Educational. Letters | All 3-6

5+Învățăm cu

CIFRE

Joacă-te cu eroii preferați și învațăsă scrii cifrele și să numeri până la zece!

PJ Masks. Educational. Numbers | All 3-6

Peppa Pig. EVA Foam Book | All 3-6

Blaze and the Monster Machines. Book with Press-out Elements | All 3-6

Blaze and the Monster Machine. Colouring Book with Crayons | All 3-6

Paw Patrol. Book with Press-out Elements | All 3-6

Peppa Pig. Book with Press-out Elements | All 3-6

Paw Patrol. EVA Foam Book | All 3-6

Wissper. Book with Press-out Elements | All 3-6

Wissper. Colouring Book with Crayons | All 3-6

Paw Patrol. Book with Playmate and Figurines | All 3-6

Peppa Pig. I Am Figure | All 3-6

My Little Pony. Bath Book | All 3-6

Blaze and the Monster Machines. My First Puzzle Book | All 3-6



RORO

Fireman Sam | Play with Stickers

My Little Pony. Educational | Letters

My Little Pony. Educational | Numbers

My Little Pony. Educational | Shapes

My Little Pony. Educational | Colours

Peppa Pig | Edu Activity

Paw Patrol | Edu Activity

Paw Patrol | Play with Stickers

Chuggington | Play with Stickers

Peppa Pig | Play with Stickers

RO RO RO RO



TAILOR-MADE PRODUCTS FOR OUR LONG-TERM PARTNERS

RETAIL PROMOTIONS

This process boosts the brand. The above examples show how each product is produced for different distributors.

We understand the need to differentiate our products in order to suit different distribution channels. We develop unique solutions for individual distributors that fit their market position and customer profile.

LEADING BOOK DISTRIBUTION CHANNELS: • DISCOUNT STORES• SUPERMARKETS,

HYPERMARKETS• FRANCHISE CHAINS • MINIMARKETS • CONVIENIENCE STORES• BOOKSHOPS • KIOSKS

Tip the Mouse | Play with Stickers

Magic Stars | DVD Collection

Genius Kids | Magazine RO

Magic Pocket | Magazine PL, RO



Truly original design by Media Service Zawada. It encourages the development of children’s interests and hobbies, and keeps readers up with the latest trends.

WE CREATE OUR OWN BRANDS AND BENEFIT FROM YEARS OF PUBLISHING EXPERIENCE

MSZ OWN BRANDS

"Mamy i MiniMini +" e-magazine | Interactive magazine targeted at parents of kids aged 3-6. In the parenting section, current topics that are of interest to every parent are discussed. The magazine contains games for kids. Available on Google Play.

E-Publications. Quality Media for ChildrenWe make books and magazines even more entertaining and closer to kids' expectations.

NEW MEDIA

"Peppa Pig" Book with Multimedia Addition | QR code inside the book and film made of static pictures with voice-over.

"Świat Bajek" e-books | The "Świat Bajek" series recreates the most beautiful classic fairy tales. So far we have published 4 stories. Available on Google Play.

"Scooby-Doo!" e-books | A great tool to learn English vocabulary and discover many funny stories for Scooby-Doo fans! Available on Google Play.

AVAILABLE FOR TABLETS AND SMARTPHONES

RO

Mia and Me. DVD Collection | Girls 5-8

Magic Stars | Girls 4-9

Wissper. DVD Collection | All 3-6

Scooby Doo! Special Issue with DVD | All 6-9

Peppa Pig. Special Issue with DVD | All 3-6

Winx Club. DVD Collection | Girls 8-12



DVD COLLECTION

FAVOURITE TV SERIES

Marketing DVDs alongside high circulation magazines yield spectacular sales results.

NEW

Paw Patrol | All 3-6

Shimmer & Shine | Girls 3-6Dora the Explorer | All 3-6

Dora and Friends | All 3-6

Teenage Mutant Ninja Turtles | Boys 6-11

Blaze and the Monster Machines | All 3-6

SpongeBob | All 6-11



KIDS CAN WATCH OVER AND OVER AGAIN

NICKELODEON DVD COLLECTION

Mass market distribution through print media channel ensures unprecedented availability and sales. The MSZ high volume system ensures good returns for licencors.



Magazine �| Close cooperation with MiniMini+ channel

MINIMINI+

REMARKABLE COMBINATION OF THE REAL AND MAGIC WORLD!

Special Issue | Premium Covermounts

Activity | Educational Book

Little Fan Special Issue | Premium Covermount

* Source: ZKDP data for May 2016, average sales 19 049 copies, total print run 39 709 copies vs May 2017, average sales 28 477, total print run 39 802 copies.

SALES OF MINIMINI+

MAGAZINE GREW BY 49%*

Special issue with DVD | Some specials for Scooby-Doo fans provide even more entertainment and fun

BESTfor child

ren

mag

azine

* Source: Readership among kids, who have Scooby-Doo! toys. Survey “Maluchy” Kantar Millward Brown wave June 2017, N=902, ZCS index.

Magazine | Always accompanied by great covermount

Interactive book targeted at kids aged 6-9.



TOP MAGAZINE FOR SCOOBY-DOO'S FANS!*

SCOOBY-DOO!

E-book | E-version of printed book

Strong brand position throughout the entire pre-school market! High parental trust and child brand loyalty!

* Source: Readership among kids aged 3-6 years. Survey “Maluchy” Kantar Millward Brown wave June 2017, N=902, ZCS index.

Magazine | Always with great covermount



LOVED BY KIDS, APPRECIATED BY PARENTS

PEPPA PIG

Limited Edition | Workbook with a Toy

Special Issue | DVD with Peppa Series

Special Issue | Premium Covermounts

Peppa Pig | DVD with Peppa Series

NO.1 IN READERSHIP

AMONGST MONTHLY MAGAZINES FOR

TG ALL 3-6!*

Nick Jr. Limited Edition | Premium Covermount

Shimmer and Shine | DVD Collection

Dora the Explorer | DVD Collection

Dora and Friends | DVD Collection

Shimmer and Shine | Book with DVD

Shimmer and Shine | Activity Shimmer and Shine | Story

Shimmer and Shine | Book with Playmate and Figurines

Shimmer and Shine | My First Puzzle Book

Dora the Explorer Magazine | No. 1 in readership*

* Source: Readership of bi-monthly magazines among girls aged 3-6. Survey “Maluchy” Kantar Millward Brown wave June 2017, N=902, ZCS index.



NICKELODEON-BASED PRODUCTS

A LOT OF FUN FOR EVERY CHILD

Blaze and the Monster Machines | Magazine

Blaze and the Monster Machines | Activity

Blaze and the Monster Machines | Story

Blaze and the Monster Machines | DVD collection

Blaze and the Monster Machines | Book with DVD

Blaze and the Monster Machines | Book with Playmate and Figurines

Blaze and the Monster Machines | Colouring Book with Paints

Blaze and the Monster Machines | Board Book

Blaze and the Monster Machines | Activity Book with a Pen

Blaze and the Monster Machines | Activity Book with a Toy

Blaze and the Monster Machines | Clock Book

Blaze and the Monster Machines | Colouring Book with Crayons



NICKELODEON-BASED PRODUCTS

TOP LICENCES FOR KIDS UNDER ONE BRAND

Magazine �| Each issue contains a unique gift referring to the world of WINX

DVD Collection | TV Series

WINX CLUB

REMARKABLE COMBINATION OF THE REAL AND MAGIC WORLD!

Special Issue | Magic Girl Figurines as Covermount



SALES OF WINX CLUB

MAGAZINE GREW

BY 12%!*

* Source: ZKDP data for March 2016; average sales 26 466 copies, total print run 44 984 copies vs March 2017; average sales 29 546 copies, total print run 39 874 copies.



* Readership of bi-monthly magazines among girls aged 6-12. Survey “Maluchy” Millward Brown wave June 2017, N=902, ZCS index. ** Source: ZKDP data for January-May 2016; average sales 17 908 copies, total print run 41 450 copies vs January-May 2017; average sales 22 121 copies, total print run 29 979 copies.

Magazine | Comics, Posters, Games and Competitions

MIA AND ME

NO. 1 IN READERSHIP*

DVD Collection | TV Series

Special Issue | Premium Covermount

SALES OF MIA AND ME

MAGAZINE GREW BY

24%!**

* Source: ZKDP data for February 2016; average sales 23 398 copies, total print run 39 826 copies vs February 2017; average sales 25 268 copies, total print run 39 989 copies.

Magazine | Each issue with trendy covermount Magazine | Each issue with cosmic covermount

CARTOON NETWORK



BEN 10

SALES OF CARTOON NETWORK MAGAZINE GREW BY 8%!* A ‘MUST-HAVE’ MAGAZINE FOR BOYS!

Cartoon Network Magazine Special Issue | Always with premium gift

Cartoon Network Presents | PC game or movie

A STRONG-LICENCE CHARACTER AND PRO-CREATIVITY CONTENT WITH ADD-ONS IS IRRESISTIBLE FOR THE TARGET READER.

LEGO® NEXO KNIGHTS™ | Magazine

LEGO® Friends | Magazine

LEGO® NINJAGO® Movie™ | Special Issue

LEGO® NINJAGO® | Magazine – No. 1 in sales*

LEGO® Friends Presents | Magazine with DVD

LEGO® City | Magazine – No. 1 in readership**

LEGO® Friends | Special Issue

LEGO® BATMAN™ | Movie Magazine

LEGO® Elves | Magazine



LEGO® MAGAZINES ON TOP OF SALES!*

LEGO® MAGAZINESKid’s Favourite magazines, always accompanied by high quality covermount.

* Source: ZKDP data for May 2017, LEGO® Ninjago® Magazine average sales 55 652 copies, total print run 64 756 copies; LEGO® NEXO KNIGHTS™ Magazine average sales 51 033 copies, total print run 64 537 copies, LEGO® Friends Magazine average sales 43 311 copies, total print run 49 814 copies. ** Readership of all magazines. Survey “Maluchy” Kantar Millward Brown wave June 2017, N=902, ZCS index.

LEGO® BATMAN™ | Activity + Insert

RO LEGO® BATMAN™ | Journal

RO

POLANDMAGAZINESScooby-Doo!Cartoon NetworkBen 10Winx ClubMagic PocketSafirasMiniMini+Peppa PigNick Jr.Mia and MeLEGO® CityLEGO® Batman™LEGO® NEXO KNIGHTS™LEGO® ElvesLEGO® FriendsLEGO® NINJAGO®

Blaze and the Monster MachinesPlay-DohSuper WingsDora the ExplorerShimmer and ShineMaya the BeeWissper

BOOKSBlaze and the Monster MachinesTip the MouseChuggingtonPeppa PigPaw PatrolMy Little PonyShimmer and ShineWissperMaya The BeeAnimal ClubPlay-DohRodzina TreflikówPJ Masks

DVDsMia and Me Winx ClubScooby-Doo!Tip the MousePeppa PigDora the ExplorerDora and FriendsBlaze and the Monster MachinesTeenage Mutant Ninja TurtlesSpongeBobPaw Patrol

ROMANIAMAGAZINESBen 10Mia and MeGenius KidsMagic Pocket

BOOKSMy Little PonyMy Little Pony MoviePaw PatrolLEGO® CityLEGO® FriendsLEGO® DC ComicsLEGO® ElvesLEGO® Batman™ MoviePJ MasksMagic Animal FriendsShimmer and ShineBlaze and the Monster MachinesCarotinaMonster HighBarbieFarmyard Friends

DVDsMia and MeMy Little Pony

FPMy Little Pony tattoosTransformersMiles From TomorrowWinx ClubMia and Me

HUNGARYBOOKS Paw Patrol

CONTACTS

POLAND –�Head�OfficeAndrew Przesmycki – General Directore-mail: [email protected].: (+48 22) 870 53 43www.msz.com.pl

ROMANIAMariana Jderu – Managing Consultante-mail: [email protected]: (+40) 722 329 804www.mszp.ro

HUNGARYAndrea Mátyás – Country Manager e-mail: [email protected]

PL

RO

HU

PORTFOLIO 2018

QUALITY IN CONTENT | QUALITY IN MARKETING | QUALITY IN DISTRIBUTION |

QUALITY IN RESULTS

Head office contact: Media Service Zawada sp. z o.o., Al. Stanów Zjednoczonych 51, 04–028 Warsaw, POLAND. Tel + 48 22 870 53 43, www.msz.com.pl

© 2017–2018 Media Service Zawada sp. z o.o. All Rights Reserved.Związek Kontroli dystrybucji Prasy www.zkdp.pl

Copyright © 2018 Hanna-Barbera SCOOBY-DOO and all related characters and elements are trademarks of and © Hanna-Barbera. WB SHIELD: ™ & © Warner Bros. Entertainment Inc. (s18) | HASBRO and its logo, MY LITTLE PONY, PLAY-DOH and all related characters are trademarks of Hasbro and are used with permission. © 2018 Hasbro. All Rights Reserved. | © 2018 Spin Master PAW Productions Inc. All Rights Reserved. PAW Patrol and all related titles, logos and characters are trademarks of Spin Master Ltd. Nickelodeon, Nick Jr. and all related titles and logos are trademarks of Viacom International Inc. | Peppa Pig is created by Neville Astley and Mark Baker. Peppa Pig © Astley Baker Davies Ltd/Entertainment One UK Ltd 2003. | © 2018 Viacom International Inc. All Rights Reserved. Nickelodeon, Blaze and the Monster Machines, Umizoomi, Bubble Guppies, Shimmer & Shine, Dora the Explorer, Dora and Friends and all related titles, logos and characters are trademarks of Viacom International Inc. | © Ludorum plc 2018. Chuggington® is a registeres trademark of Ludorum plc. | © 2018 Prism Art & Design Limited. © 2018 HIT Entertainment Limited. All rights reserved. | © 2018 m4e AG – Studio Bozzetto & Co. – Giunti Editore – Studio Campedelli – RaiFiction. All rights reserved. | © 2018 Wissper Ltd. | LEGO, the LEGO logo, the FRIENDS logo and the Brick and Knob configurations, the Minifigure, NEXO KNIGHTS, NINJAGO are trademarks of the LEGO Group. © 2018 The LEGO Group. Produced under license from the LEGO Group. License contact for Europe: Blue Ocean Entertainment AG, Germany. Artwork © 2018 by Blue Ocean Entertainment AG, Germany | Copyright © 2018 DC Comics, WBEI & The LEGO Group. THE LEGO® BATMAN MOVIE © & ™ DC Comics, Warner Bros. Entertainment Inc, & The LEGO Group. LEGO, the LEGO logo, the Minifigure and the Brick and Knob configurations are trademarks and/or copyrights of The LEGO Group. © 2018 The LEGO Group. BATMAN and all related characters and elements © & ™ DC Comics. All rights reserved. WB SHIELD: ™ & © WBEI. (s18). License contact: Blue Ocean Entertainment AG, Germany. | BEN 10, CARTOON NETWORK, the logos, and all related characters and elements are trademarks of and © 2018 Cartoon Network. | © 2018 Hahn & m4e Productions. Mia and me: Created by Gerhard Hahn. www.mia-and-me.com/pl | © This book is based on the TV series PJ MASKS © Frog Box/ Entertainment One UK Limited/ Walt Disney EMEA Productions Limited 2014 Les Pyjamasques by Romuald © (2007) Gallimard Jeunesse. All Rights Reserved. | © Safiras jest zastrzezonym znakiem towarowym Simba Toys GmbH & Co KG. Licensed by Blue Ocean Entertainment, Stuttgart, Germany. | Winx Club™ © 2003–2018 Rainbow S.r.I. Wszystkie prawa zastrzeżone. Serię stworzył Iginio Straffi. www.winxclub.com | © Studio Trefl SA.

Quality Media for Children

Documents

Transcript of Quality Media for Children