Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar...

22
Qatar Airways Agency Introduction

Transcript of Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar...

Page 1: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

Qatar AirwaysAgency Introduction

Page 2: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 3: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 4: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 5: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

Captive Minds is a content marketing agency.

We shape corporate objectives in to brand stories that are communicated through all available business channels.

We believe that creative, high-quality, versatile content lies at the heart of all successful brand campaigns.

What We Do

Page 6: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

We create unique brand stories that can be experienced, seen & shared

What We Do

We represent brands & rights-holders

Page 7: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

We activate sponsorships and we build brands.

We create unique content ideas that are rolled out through public relations, social media, apps and other business channels.

We are adept at working with VIPs, creating events and using these to leverage high-profile global media coverage.

Where Can We Help You?

Page 8: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

CONSUMER

INCORPORATEFEEDBACK

APPS TOENHANCECONTEXT

GROW TOUCHPOINTS

MEASURECHANNELS

CUSTOMERPROFILING

& DATA

360 DEGREEANALYSIS

CREATECONTENTUnique Acess

Identity RelevantEvent Experience

Real-time Rich Media

IDENTIFYBRAND VALUES

Thought LeadershipSocial Thinking

Customer CollaborationPositive Impact

MATCH CUSTOMER ASPIRATIONSRecommendations

PerspectivesUser-generated Events & Content

Feedback Personaliztion

SYNDICATETO CHANNELSTraditional Broadcast

Social MediaBrand-owned PlatformsContent Personalization

How We Communicate

Page 9: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

“Sport is a key pillar of our growth strategy, in line with the long-term vision of the State of Qatar’s inspiring leader The Emir, His Highness Sheikh Hamad bin Khalifa Al Thani”

Akbar Al BakerCEO Of Qatar Airways

Page 10: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 11: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

Celebrating The OlympicsA Broader Growth Strategy

Page 12: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 13: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

Building Towards 2022 For Qatar

Page 14: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

The Road To 2022 For Qatar

and Qatar AirwaysTaking the fleet from 124 to 250 aircraft

Page 15: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

We Understand SportWe Understand Travel & TourismWe Understand Premium Brands

Page 16: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

The Road To 2022 For Qatar

We are the lead agencyfor Glenfiddich

Page 17: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

Pitch for your business

Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle

Create ideas that will resonate beyond the media Qatar has historically reached

Work with you to develop your existing sponsorship properties, e.g. Barcelona F.C.

Tell people about who flies Qatar Airways

Help you grow new properties in line with the vision for Qatar and Qatar Airways

We would like to

Page 18: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 19: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 20: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 21: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate
Page 22: Qatar Airways - Captive Minds · Pitch for your business Develop creatives that build the Qatar Airways brand in travel, sport & premium lifestyle Create ideas that will resonate

captiveminds.com

Marcus Chidgey

Managing Director

Tel: +44 (0) 207 422 8267

[email protected]

Alex Rayner

Business Development Director

Tel: +44 (0) 207 422 8264

[email protected]

Victoria Humphrey

Business Development Manager

Tel: +44 (0) 207 422 8260

[email protected]

Thank you for inviting us to talk about your business