Team 153Back to the Basics

Q4 SSR Meeting

October 16, 2013

Name

Time with the company

Holiday tradition / favorite holiday memory

Introductions

AgendaBirthdays & Anniversaries

Recognition & Awards

Goals

Safety

Team Expectations

Focus: Recaps

Focus: Preview Walk

Focus: Integrity – Cube Route & GPS Phone

Activity

Vision to Win

Housekeeping

Holiday Reveal

Go-Forward Plan

Time Breakdown 2 pm: Introductions and Recognition

2:20- 2:50– Goals and Safety

2:50- 3:10 – Expectations and Focuses

3:10-3:30 –Activity

3:30- 3:45 –VTW

3:45- 4:00 – Holiday reveal, Go-Forward Plan, Close

Birthdays

•Amy Deem – Oct. 22•Asad Mohammad – Nov. 5•Leo St. Laurent – Nov. 14 •Sam Johnson – Nov. 14•Don Beasley – Nov. 24•Kathy White – Dec. 13•Faustino Aguilar – Dec. 19•Holly Palkowski – Dec. 13

Anniversaries

Gee Gheerow: Oct. 2, 2000 - 13 years!Waiming Siu: Oct. 17, 2008 - 5 years!Mike Thompson: Oct. 22, 2012 - 1 year!Renata Youngblood: Nov. 12, 2012 - 1 year!Jim Oxford: Nov. 23, 2009 - 4 years!Casey Gomes: Dec. 2, 2012 - 1 year!

Manager’s Awards

Amy Deem

Jody LaMere

Sue Guggino

Darrell Zimmer

Congratulations!

A Special Thank You…

• Holly Palkowski• Don Beasley• Jim Oxford• Kristin Seymour• Cherie Blackwell• Darrell Zimmer

Built a total of 64 racks!

Kudos from SRs…

Kudos from SRs…

Kudos from SR & RDR Ken Earp!

Kudos from Teammates!

Thank you, Kathy and Kristin!

Goal for today….

Keep it simple.

•Clarify expectations and goals-Remove obstacles and ambiguity

•Align with a common vision

•Establish a focus going forward

What are our two goals for this year?

2013 SSR Goals1. Strive for More Perfect Stores, Demonstration of Vision to Win Principles & Perfect Store In All We Do

MERCHANDISING•All authorized new items in distribution & tagged & “bull's-eye" merchandising on displays•Follow MOD & operate within territory merchandising budget •Follows dress code policy, including name badge•Establishes daily plans in mind to maximize operating efficiency & maximum productivity•Is PunctualVISION TO WIN MERCHANDISING TECHNIQUES •Completes preview walk to identify all relevant Mondelēz display locations•Thoroughly works back-stock & pulls from displays to ensure shelf inventory is maintained to eliminate out-of-stock conditions•Loads & uses carry aid according to merchandising standards•Uses proper rotation technique to ensure product is properly rotated & out-of-code product is removed from the shelf & displays•Performs duties with a sense of urgency & achieves optimal CPISH dependent upon in-store activity•Demonstrates proper package handling•Employs progressive facing & clean upCOMMUNICATION•Checks in & out with store management & receiver•Properly communicates in-store issues & competitive item information to SR at the end of the day•Effectively communicates promptly with their manager when issues arise•Identifies missing shelf tags & signage; requests them from store management•Exhibits a positive attitude & creates a positive working environment

2013 SSR Goals

2. Drive Efficiencies To Fuel Growth (Manage Bottom Line)

BACKROOM MANAGEMENT•Backroom inventory is consolidated, labeled, & maintained in a neat & orderly manner•Empty delivery carts or pallets are safely placed in their appropriate location•Utilizes progressive clean-up. Disposes of excess cardboard & trash according to store standards

•Damaged/out-of-date product is separated from fresh inventory & appropriately identified for driver pick upSAFETY•Avoids work related Injury by working safely across all job responsibilities•Demonstrates proper climbing, kneeling, lifting, pulling & reaching techniques•Recognizes potential hazards & demonstrates practices to avoid risk of personal injury & injury to others•Advises management of any unsafe working conditions in a timely & appropriate manner

Safety

“2 For U”: October - Wrist TurnWhy: To avoid cumulative trauma disorders as well as to keep your body limber and in good physical condition. This is used to maintain the joint mobility of the wrist and hand.How: Forearm / palm down with the elbow bent at 90 degrees and palm up hold onto your forearm with your opposite hand. Gently turn the arm so the palm turns out further until a stretch is felt.Time / Rate: Stretches are to be done 3 times and held for 5 seconds.When: As a daily stretching program and when you have elbow, forearm, hand and/ or finger tension, tightness or discomfort.Remember… Stretches should be held for 5 – 10 seconds. Do all exercises slowly and to your full capacity. Stretching should be felt in the forearm and wrist. Respect pain, numbness and tingling symptoms! Stop if it hurts!  Stretching should never hurt.  Only go to the point where the stretch feels comfortable, not painful.

Pallet Safety

SLIPS, TRIPS, AND FALLS

Slip & Fall Risks

• Approximately 23% of all injuries are caused by slip & falls.

• A 200 lb. person falling 5 feet from will hit the ground with about 5,800 lbs. of force!

• We have experienced many serious slip and fall incidents

Slip & Fall Risks – Common Causes

• Slipping when entering or exiting a vehicle• Tripping in the parking lot• Tripping on uneven surfaces• Distracted while walking and not aware of slippery

surfaces• Tripping over pallets• Slippery surfaces in the store• Falling off ladders• Slipping on debris in the back room

Slip & Fall Risks – Prevention

• Three Points of Contact at all times!– Use Three Points of Contact at all times when on

a ladder or stairs• Observe your work area and clean up spills or

debris left on the floor• Be aware of surroundings at all times and do not

get distracted by looking at the tablet or other material while walking

• Park in well lit areas during dark hours• Wear slip resistant shoes

Ladders

• Always use a ladder to reach high areas. Never climb on boxes or racking

• Always inspect the ladder- EVERY time• Face the ladder when climbing. Never come down

the ladder with back towards the ladder• Use both hands on ladders• Have someone hand you product while on a ladder

if possible

2013 Florida Region Hurricane Plan

Hurricane Definitions

• A hurricane is a type of tropical cyclone, the generic term for a low pressure system that generally forms in the tropics

• All Atlantic and Gulf of Mexico coastal areas are subject to hurricanes or tropical storms. Parts of the Southwest United States and the Pacific Coast experience heavy rains and floods each year from hurricanes spawned off Mexico.

• The Atlantic hurricane season lasts from June to November, with the peak season from mid-August to late October

• Hurricanes are classified into five categories based on their wind speed, central pressure, and damage potential (see chart). Category Three and higher hurricanes are considered major hurricanes, though Categories One and Two are still extremely dangerous and warrant your full attention!!

Hurricane Categories

Scale NumberSustained

Winds(Category) (MPH)

Minimal: Unanchored mobile homes,vegetation and signs.Moderate: All mobile homes, roofs,

small crafts, flooding.Extensive: Small buildings, low-lying

roads cut off.Extreme: Roofs destroyed, treesdown, roads cut off, mobile homesdestroyed. Beach homes flooded.

Catastrophic: Most buildingsdestroyed. Vegetation destroyed.

Major roads cut off. Homes flooded.

5 More than 155 Greater than 18 feet

3 111-130 9-12 feet

4 131-155 13-18 feet

Damage Storm Surge

1 74-95 4-5 feet

2 96-110 6-8 feet

Before the Storm - Personal

• Make plans to secure your property.

• Tape does not prevent windows from breaking

• Install straps or additional clips to securely fasten your roof to the frame structure. This will reduce roof damage

• Be sure trees and shrubs around your home are well trimmed

• Clear loose and clogged rain gutters and downspouts

• Determine how and where to secure your boat

• Consider building a safe room

Before the Storm- Personal Evacuation Plan

• Keep a full tank of gas in your car if an evacuation seems likely. Gas stations may be closed during emergencies and unable to pump gas during power outages.

• Make transportation arrangements with friends or your local government if you do not own a car

• Listen to a battery-powered radio and follow local evacuation instructions

• Gather your family and go if you are instructed to evacuate immediately

• Leave early enough to avoid being trapped by severe weather

• Follow recommended evacuation routes. Do not take shortcuts; they may be blocked

• Be alert for washed-out roads and bridges. Do not drive into flooded areas

• Stay away from downed power lines

Before the Storm- PersonalEvacuation Plan

Evacuate when…….•If you are directed by local authorities to do so. Be sure to follow their instructions

•If you live in a mobile home or temporary structure—such shelters are particularly hazardous during hurricanes no matter how well fastened to the ground

•If you live in a high-rise building—hurricane winds are stronger at higher elevations

•If you live on the coast, on a floodplain, near a river, or on an inland waterway

•If you feel you are in danger

During the Storm- Personal

• Listen to the radio or TV for information

• Secure your home, close storm shutters, and secure outdoor objects or bring them indoors

• Turn off utilities if instructed to do so. Otherwise, turn the refrigerator thermostat to its coldest setting and keep its doors closed

• Turn off propane tanks.· Avoid using the phone, except for serious emergencies

• Moor your boat if time permits

• Ensure a supply of water for sanitary purposes such as cleaning and flushing toilets. Fill the bathtub and other large containers with water

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During the Storm- Personal

• Stay indoors during the hurricane and away from windows and glass doors

• Close all interior doors—secure and brace external doors

• Keep curtains and blinds closed. Do not be fooled if there is a lull; it could be the eye of the storm - winds will pick up again

• Take refuge in a small interior room, closet, or hallway on the lowest level

• Lie on the floor under a table or another sturdy object

RVP

DMs, RMSs, AAs, RAA, RTM,

Sales Representatives

Sales Associates&

Senior Sale Service Representatives

Full and Part Time Sales Service

Representatives

RDRs, HRBL, RDCL, RCMs,

RAC, RSA

1. Phone Numbers- Keep current cell, spouse cell, and home numbers

2. Respective team members communicate to their direct supervisor after the storm

3. Utilize Text Messaging, VM, and live line communication4. Make up a check off sheet that would include: Example

Safe - Yes/No Food Water and supplies - Yes/No Medical issues - Yes/No Transportation - Yes/No Damage - Yes/No Power - Yes/No Water/Sewer -Yes/No

1. DMs, RMSs, AAs, RRAA, and RTM communicate to their direct supervisors after the storm

2. DMs and RMSs report to the RDRs the status of their teams

1. RDRs, HRBL, RDCL, RCMs, RAC, and RSA communicate to the RVP after the storm

2. RDRs report on the status of their teams3. RDCL reports on the status of the branch and the

employees4. RVP reports the status of the region to the AVP

Communication needs to occur as soon as possible after the storm

Injury Report Procedure

1. If it’s an emergency, seek medical attention, otherwise you are referred to a specific provider

2. Call me immediately- 904-234-1729

3. Contact Lori Martin 813-571-8212 (Worker’s Comp Coordinator)

Is your Worker’s Compensation kit in your car?

Expectations • Communication

• Recaps each day – urgent situations, call right then• Ask questions if you need help • Be proactive

• Integrity • Verify accurate time in Cube Route every night• Record proper case count• Follow SR instructions & recap accurately • “Off duty” for breaks of any kind • POG integrity

• Use tools provided• GPS phone – 100% usage, every day• Save emails for reference

• Execution*See Team 153 Merchandising Expectations paper

Focus: RecapsSend to SR every day by 7 pm Copy me on every recapInclude:

Total time worked and cases Who you spoke withBack stock/ carts remaining Specifics: changes in displays, new items arrived, low on a certain items, concerned manager, etc.

When would it not be appropriate to email?

New Instructions & Recap Format

*Open SSR Instructions Excel File

Include the Following…Publix 1037-Changed out VFG from FS Crackers to Snack Crackers. 

-Put Gluten Free WT from b/s on side-3 racks of b/s left-Total time: 1:30/ 14 cases from b/s

WD 177-7 cases of Newtons for dump bin were left for store to stock later tonight (GM didn't want us to do it this afternoon)-Put new Cheese Nips on back end, removing Keebler product (per GM’s request)-New FS Spicy Buffalo WT arrived -Halloween hutch built & filled-Ritz end filled with product from delivery (no Ritz in b/s)-Eliminated 1 cart of b/s, leaving only 1 back there-Total time: 3 hours/ 92 cases from del and 5 from b/s

Continue the Feedback!

Continue the Feedback!

What should a preview walk include?

Focus: Preview Walk

Preview WalkGoals of a Preview walk

Identify amount of product displays (including VFG)

Identify any additional displays that maybe the rep was unaware of

Check single serve at registers

Out of Stocks

POS- tags or signage

Core replenishment needs (Oreos, Ritz, Snack Crackers)

Achieved with minimal product handling or facing

After completing preview walk, SSR moves to the back stock first, to pull all products noted during the preview walk

Brisk and concise walk – about 5 minutes

Look for Opportunities

•Utilize the opportunity to look for store management and check in with them

Focus: Integrity Cube Route is your time card.

GPS and Cube Route

Reference “Cube Route Details” paper

• Expectation: Use phone 100%; check Cube Route every evening and ensure data is accurate

• Why: Cube Route is your time card;Important data is collected every day that influences…

• Impact: In some cases when I have made edits, whole hours have been added or subtracted – affects your pay

Common Errors

Entering the wrong ECC number

Common Errors

The arrival time for the second store does not account for any drive time.

Common Errors

There is no service time, but there is 1:10 in the in-store time for store 2. The service time should match in-store time, or be very close.

It was 50.20 miles to get home from the last store, but it took 5:14 to get home – according to the finish time.

Common Errors

The service time does not match the in-store time for store 2.

Common Errors

It is a 12 hour day with a start time of 7 a.m. and a finish time of 6:40 a.m. The total mileage home from the last store is 37 miles, but the recorded time says it took 15:44!

Common Errors

There is an unplanned stop for :30 that was not accounted for. Be sure to go off-duty if you are taking a break. If the unplanned stop is a couple minutes, and it was caused by traffic, then hit “miss.”

Common Errors

If the “stem end” bar at the bottom of the screen is grayed out, and your route is showing as infeasible with no visible errors, click on the stem end to activate it. In this case, the route was likely not ended properly. Also, ensure your finish time is accurate.

I do my best work when…

Break into groups of 4 - 5 people using scratch paper

A Common Vision…..Shared by all colleagues

A Goal to Win In-Store,every store, everyday with…

•Display Excellence•The Perfect Aisle and Shelf

•Best in Class Customer Service

4 KEY ELEMENTS:

1) Display – Dominance In Store (Location & Number)

2) Shelf – POG Compliant & New Item Placement

3) Merchandising Standards – Right Brands, Right SKUs

4) Customer Service – “Best in Class”, Backroom, OOS

Execution Standards

Merchandising Standards

KEY RATIONALE: KEY RATIONALE:

Quality Merchandising Drives Lift (Key SKUs On Display) Every Feature Must Have A Display — F&D Synergy Drives The Highest Lifts Nabisco Display Presence Must Be At Least 2x Keebler At All Times Front Face (Billboard) All SKUs To Improve Brand Awareness — Improves Sales By 15%! Maximize Execution During All 7 Key Holiday Timeframes All Display and Shelf POS Should Have Signage Reflecting Feature Price

What is wrong with this picture?

Improves sales by 15%!

Key Focus

Customer Service

KEY RATIONALE: KEY RATIONALE:

Must Win In Every Store, Every Day! Minimize The Number Of Controllable Out Of Stocks (OOS) Check In And Out With Key Store Management Personnel Back stock organization increases overall efficiency

http://www.youtube.com/watch?v=kTcRRaXV-fg

Backroom Inventory

KEY POINTS: KEY POINTS:

All Repack Boxes Need To Be Labeled With Product Description, SKU, and quantity

Like Items Need To Be Placed Together, with SKU facing out Heavy Items, Like Cookies, Should Be Stacked On The Bottom Essential To Increase Efficiency

BEFORE: BEFORE: AFTER: AFTER:

What is wrong with this picture?

*Grab a marker before you leave!

Brand Display Road Map

Housekeeping

• SS need to be recounted as “eaches” at Publix before opening for registers to maintain accurate counts with AR

• Open cellophane packages rather than cardboard

Nabisco Holiday sales are over 2 times its nearest competitor.

+4.0%+4.0%

- 1.2%- 1.2%

+3.1%+3.1%

+7.3%+7.3%

2012 Sales of Seasonal Cookie and Cracker Items($MM)

RetailerBrand

CHIPS AHOY! Holiday Sales($ MM)

Going Forward...Back to our goal of establishing key focuses:•Recap communication

•GPS phone usage and Cube Route

•Preview walk

•Billboard

•Back stock maintenance – labeling

•Keep the successes and positive communication up!

THANK YOU for all you do!

Please provide feedback on cards and grab a holiday treat on your way out.