2017Q3 release Q4 release CONSUMER INSIGHTS NIELSEN Jun release Dec release METROPOLITAN REVENUE...
Transcript of 2017Q3 release Q4 release CONSUMER INSIGHTS NIELSEN Jun release Dec release METROPOLITAN REVENUE...
2017CALENDAR
WHAT TO EXPECT IN 2017JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
METROPOLITAN SURVEYSGfK
Survey 1TUE 14
Survey 2THU 27
Survey 3TUE 6
Survey 4TUE 11
Survey 5TUE 29
Survey 6THU 5
Survey 7TUE 14
Survey 8TUE 19
NEWCASTLE REGIONAL SURVEY GfK
Survey 1FRI 19
Survey 2FRI 18
Survey 3FRI 24
CANBERRA REGIONAL SURVEY GfK
Survey 1WED 19
Survey 2WED 5
Survey 3WED 27
GOLD COAST REGIONAL SURVEY GfK
Survey 1THU 18
Survey 2THU 17
Survey 3THU 23
RADIO INSIGHTS(formerly AudienScope) GfK
Q1 release
Q2 release
Q3 release
Q4 release
FINDING CONSUMER TRENDS PRESSLAFF
Q1 release
Q2 release
Q3 release
Q4 release
CONSUMER INSIGHTSNIELSEN
Jun release
Dec release
METROPOLITAN REVENUE FIGURES DELOITTE
Dec 2016MON 9
Jan 2017TUE 7
Feb 2017TUE 7
Mar 2017FRI 7
Apr 2017FRI 5
May 2017WED 7
Jun 2017FRI 7
Jul 2017MON 7
Aug 2017THU 7
Sep 2017FRI 6
Oct 2017WED 8
Nov 2017THU 7
DAB+ DIGITAL RADIO REPORT GfK
Survey 1TUE 21
Survey 2THU 4
Survey 3TUE 13
Survey 4TUE 18
Survey 5TUE 5
Survey 6THU 12
Survey 7TUE 21
Survey 8JAN 2018
TEAR HERE
TEAR HERE
2017 RA
DIO
RATIN
GS SCH
ED
ULE
SU
RV
EY W
EE
KSYD
NE
YM
ELB
OU
RN
EB
RISB
AN
EA
DE
LAID
EP
ER
THN
EW
CASTLE
CAN
BE
RR
AG
OLD
COA
ST
01
Jan 01
- Jan 07
02
Jan 08
- Jan 14
03
Jan 15
- Jan 21
04
Jan 22
- Jan 28
05
Jan 29
- Feb 04
06
Feb 05
- Feb 11
07
Feb 12
- Feb 18
08
Feb 19
- Feb 25
09
Feb 26
- Mar 0
4
10
Mar 0
5 - M
ar 11
11
Mar 1
2 - M
ar 18
12
Mar 1
9 - M
ar 25
13
Mar 2
6 - A
pr 01
14
Apr 0
2 - A
pr 08
S1: A
pr 19
15
Apr 0
9 - A
pr 15
16
Apr 1
6 - A
pr 22
17
Apr 2
3 - A
pr 29
18
Apr 3
0 - M
ay 06
S1: M
ay 19
S1: M
ay 18
19
May 0
7 - M
ay 13
20
May 1
4 - M
ay 20
21
May 2
1 - M
ay 27
22
May 2
8 - Jun 0
3
23
Jun 04
- Jun 10
24
Jun 11
- Jun 17
25
Jun 18
- Jun 24
26
Jun 25
- Jul 01
S2: Jul 0
5
27
Jul 02
- Jul 08
28
Jul 09
- Jul 15
29
Jul 16
- Jul 22
30
Jul 23
- Jul 29
31
Jul 30
- Aug 0
5
32
Aug 0
6 - A
ug 12
S2: A
ug 18
S2: A
ug 17
33
Aug 1
3 - A
ug 19
34
Aug 2
0 - A
ug 26
35
Aug 2
7 - Sep 0
2
36
Sep 03
- Sep 09
37
Sep 10
- Sep 16
38
Sep 17
- Sep 23
S3: Sep 2
7
39
Sep 24
- Sep 30
40
Oct 0
1 - O
ct 07
41
Oct 0
8 - O
ct 14
42
Oct 1
5 - O
ct 21
43
Oct 2
2 - O
ct 28
44
Oct 2
9 - N
ov 04
45
Nov 0
5 - N
ov 11
46
Nov 1
2 - N
ov 18
S3: N
ov 24
S3: N
ov 23
47
Nov 1
9 - N
ov 25
48
Nov 2
6 - D
ec 02
49
Dec 0
3 - D
ec 09
ME
TRO
PO
LITAN
R
ELE
ASE
S
Survey 1 - Tue Mar 14
Survey 3 - Tue Jun 06Survey 5 - Tue A
ug 29Survey 7 - Tue N
ov 14
Survey 2 - Thu Apr 27
Survey 4 - Tue Jul 11Survey 6 - Thu O
ct 05Survey 8 - Tue D
ec 19
Easter W
eekendSchool H
olidays
JANUARY2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01› New Year’s Day
02› Additional Public Holiday (NSW, NT, QLD, VIC, TAS, VIC, WA)
03 04 05 06 07› Sydney Festival (to 29 Jan)
08 09 10 11› Devonport Cup (TAS)
12 13 Oct-Dec APRA
Census Disks due
14
15 16› Australian Open Tennis (to 29 Jan)
17 18 19 20 Dec Aus Music
Content Return due
21› Dec IAS lodged and paid
22 23› School Term 1 begins (QLD)
24 25 26 Commercial
Radio Australia membership fees due› Australia Day
27 Oct-Dec
Complaints Return due› School Term 1 begins (ACT)
28› Chinese New Year (Rooster)› Country Music Awards of Australia (Tamworth)
29 30› School Term 1 begins (NSW, NT, SA, VIC)
31FEBRUARY 2017
S M T W T F S
01 02 03 04
05 06 07 08 09 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28
DECEMBER 2016
S M T W T F S
01 02 03
04 05 06 07 08 09 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30 31
AUSTRALIAN RADIO ACCOUNTS FOR 65% OF ALL AUDIO LISTENINGSource: 2016 GfK Australian Share of Audio
FEBRUARY2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01› School Term 1 begins (WA)
02 03 04
05 06 07 08› School Term 1 begins (TAS)
09 10 11 2017 Siren
Awards Round 5 closes
12 13› World Radio Day› Royal Hobart Regatta (TAS)
14› Valentine’s Day
15 16 17 18
19 20 21› Jan IAS to be lodged and paid
22› Launceston Cup (TAS)
23 24 Commercial
Radio Australia membership fees due
25
26 27› AFTRS Semester 1 commences› Charles Sturt Semester 1 commences
28› Dec Qtr BAS lodged and paid
MARCH 2017
S M T W T F S
01 02 03 04
05 06 07 08 09 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28 29 30 31
7.4 MILLION PEOPLE LISTEN TO COMMERCIAL RADIO DURING BREAKFAST EACH WEEKSource: GfK Radio Ratings, SMBAP, Survey 8 2015 to Survey 7 2016, Mon-Fri 5:30am-9:00am, All People 10+, all commercial and digital listening
JANUARY 2017
S M T W T F S
01 02 03 04 05 06 07
08 09 10 11 12 13 14
15 16 17 18 19 20 21
22 23 24 25 26 27 28
29 30 31
MARCH2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01 2018 Siren
Awards Round 1 opens
02 03 04
05› Clean Up Australia Day
06› Labour Day (WA)
07 08 09 10 11
12 13 ACRAs entries
open› Canberra Day (ACT)› Adelaide Cup Public Holiday (SA)› Labour Day (VIC)
14 Metro Survey 1
results released
15 16› World’s Greatest Shave (to 19 Mar)
17› St Patrick’s Day
18
19› Radiodays Europe Conference, Amsterdam (to 21 Mar)
20 21 DAB+ Report
Survey 1 results released› Feb IAS lodged and paid
22 23 24 Commercial
Radio Australia membership fees due
25› International Earth Hour Day
26 27 28 29 30 31› School Term 1 ends (QLD, VIC)
APRIL 2017
S M T W T F S
01
02 03 04 05 06 07 08
09 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30
FEBRUARY 2017
S M T W T F S
01 02 03 04
05 06 07 08 09 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28
MORE THAN 3.6 MILLION PEOPLE LISTEN TO DAB+ EACH WEEK IN THE 5 METRO CAPITAL CITIES ALONESource: GfK DAB+ Digital Radio Report – 4, 2016
APRIL2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01› April Fools’ Day
02› Daylight Saving ends (ACT, NSW, SA, TAS, VIC)
03 04 05 06 07› School Term 1 ends (ACT, NSW, NT, WA)
08
09 10 11 12 13 Jan-Mar APRA
Census Disks due› School Term 1 ends (SA, TAS)
14› Good Friday
15
16› Easter Sunday
17› Easter Monday
18› School Term 2 begins (NT, QLD, VIC)
19 Canberra
Survey 1 results released
20 21 Jan-Mar Aus
Music Content Return due› Mar IAS lodged and paid
22
23 24› School Term 2 begins (WA)
25› ANZAC Day› Labour Day (QLD)
26 Commercial
Radio Australia membership fees due› School Term 2 begins (ACT, NSW)
27 Metro Survey 2
results released
28 Jan-Mar
Complaints Return due› Mar Qtr BAS lodged and paid
29
30
MAY 2017
S M T W T F S
01 02 03 04 05 06
07 08 09 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31
6.9 MILLION PEOPLE LISTEN TO COMMERCIAL RADIO DURING DRIVE EACH WEEKSource: GfK Radio Ratings, SMBAP, Survey 8 2015 to Survey 7 2016, Mon-Fri 4:00pm-7:00pm, All People 10+, all commercial and digital listening
MARCH 2017
S M T W T F S
01 02 03 04
05 06 07 08 09 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28 29 30 31
MAY2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01› School Term 2 begins (TAS)
02 03› Worldwide Radio Summit (to 5 May)
04 DAB+ Report
Survey 2 results released
05 06 2018 Siren
Awards Round 1 closes
07 2018 Siren
Awards Round 2 opens
08 09 10 11 12 13
14› Mother’s Day
15 16 17 18 Gold Coast
Survey 1 results released
19 ACRAs entries
close Newcastle
Survey 1 results released› Apr IAS lodged and paid
20
21 22 23 24 Commercial
Radio Australia membership fees due
25 26 27
28 29 30 31
JUNE 2017
S M T W T F S
01 02 03
04 05 06 07 08 09 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30
AUSTRALIAN RADIO IS THE #1 AUDIO PLATFORM FOR ALL DEMOGRAPHICSSource: 2016 GfK Australian Share of Audio
APRIL 2017
S M T W T F S
01
02 03 04 05 06 07 08
09 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30
JUNE2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01 02 03› Mabo Day
04 05› Western Australia Day Public Holiday (WA)
06 Metro Survey 3
results released
07 08 09 10
11 12› Queen’s Birthday (exc. QLD, WA)
13 DAB+ Report
Survey 3 results released
14 15 16 17
18 19 20 21› May IAS lodged and paid
22 23 Commercial
Radio Australia membership fees due› School Term 2 ends (NT, QLD)
24
25 26 27 28 29 30› Red Nose Day› School Term 2 ends (ACT, NSW, VIC, WA)
JULY 2017
S M T W T F S
01
02 03 04 05 06 07 08
09 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30 31
AUSTRALIANS SPEND 15 HRS 35 MINS LISTENING TO COMMERCIAL RADIO AT WORK EACH WEEKSource: GfK Radio Ratings, SMBAP, Survey 8 2015 to Survey 7 2016, Mon-Sun midnight to midnight, All People 10+, all commercial and digital listening
MAY 2017
S M T W T F S
01 02 03 04 05 06
07 08 09 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31
JULY2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
30 31 01› National Wage Case decision comes into effect
02› NAIDOC Week (to 9 July)
03 04 05 Canberra
Survey 2 results released
06 07› School Term 2 ends (SA, TAS)
08 2018 Siren
Awards Round 2 closes
09 2018 Siren
Awards Round 3 opens
10› School Term 3 begins (QLD)
11 Metro Survey 4
results released
12 13 14 Apr-Jun APRA
Census Disks due› PAYG Witholding Payment Summaries to employees
15
16 17› School Term 3 begins (ACT, VIC, WA)› AFTRS Semester 2 commences
18 DAB+ Report
Survey 4 results released› School Term 3 begins (NSW)
19 20 21 Apr-Jun Aus
Music Content Return due› Jun IAS lodged and paid
22
23 24› School Term 3 begins (NT, SA, TAS)
25 26 Commercial
Radio Australia membership fees due
27 28 Apr-Jun
Complaints Return due› Jun Qtr BAS lodged and paid
29AUGUST 2017
S M T W T F S
01 02 03 04 05
06 07 08 09 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30 31
1 IN 3 NEW VEHICLES SOLD IS FITTED WITH DAB+ DIGITAL RADIOSource: Total new vehicles sold with DAB+ in the 12 months to 30 September 2016 vs. total new vehicle sales reported by ABS
JUNE 2017
S M T W T F S
01 02 03
04 05 06 07 08 09 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30
AUGUST2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01 02 03 04 05
06 07› Bank Holiday (NSW)
08 09 10 11 12
13 14 15 16› Royal Queensland Show Day (QLD)
17 Gold Coast
Survey 2 results released
18 Newcastle
Survey 2 results released
19› Jul IAS lodged and paid
20 21 22 23 24 Commercial
Radio Australia membership fees due
25 26
27 28 29 Metro Survey 5
results released
30› National Meals on Wheels Day
31SEPTEMBER 2017
S M T W T F S
01 02
03 04 05 06 07 08 09
10 11 12 13 14 15 16
17 18 19 20 21 22 23
24 25 26 27 28 29 30
JULY 2017
S M T W T F S
01
02 03 04 05 06 07 08
09 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30 31
3 IN 4 AUSTRALIANS WHO INTEND TO BUY A CAR IN THE NEXT 12 MONTHS HAVE LISTENED TO COMMERCIAL RADIO IN THE PAST WEEK Source: Radio On The Road – Nielsen Consumer Insights, 2016
SEPTEMBER2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01 02
03› Father’s Day
04 05 DAB+ Report
Survey 5 results released
06 07 08 09 2018 Siren
Awards Round 3 closes
10 2018 Siren
Awards Round 4 opens
11 12 13 14 15› School Term 3 ends (QLD)
16
17 18 19 20 21› Aug IAS lodged and paid
22› School Term 3 ends (ACT, NSW, VIC, WA)
23
24 25 Commercial
Radio Australia membership fees due› Queen’s Birthday Public Holiday (WA)
26 27 Canberra
Survey 3 results released
28 29› School Term 3 ends (NT, SA, TAS)
30OCTOBER 2017
S M T W T F S
01 02 03 04 05 06 07
08 09 10 11 12 13 14
15 16 17 18 19 20 21
22 23 24 25 26 27 28
29 30 31
AUGUST 2017
S M T W T F S
01 02 03 04 05
06 07 08 09 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 29 30 31
AUSTRALIAN RADIO HAS >7 TIMES THE SHARE OF AUDIO LISTENING THAN SPOTIFY, PANDORA AND APPLE MUSIC COMBINED Source: 2016 GfK Australian Share of Audio
RADIO AUDIENCES HAVE GROWN BY 8% IN THE LAST 5 YEARSSource: GfK Radio Ratings, SMBAP, Survey 1 2012 to Survey 7 2016, Mon-Sun midnight to midnight, All People 10+, all commercial and digital listening
OCTOBER2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01› Daylight Saving begins (ACT, NSW, SA, TAS, VIC)
02› Labour Day (ACT, NSW, SA)› Queen’s Birthday Public Holiday (QLD)
03› School Term 4 begins (QLD)
04 05 Metro Survey 6
results released
06 07
08 09› School Term 4 begins (ACT, NSW, NT, VIC, WA)
10 11 12 DAB+ Report
Survey 6 results released
13 National Radio
Conference Jul-Sep APRA
Census Disks due
14 Australian
Commercial Radio Awards (ACRAs)
15 16› School Term 4 begins (TAS)
17 18 19 20 Jul-Sep Aus
Music Content Return due
21› Sep IAS lodged and paid
22 23 24› United Nations Day
25 26 Commercial
Radio Australia membership fees due
27 Jul-Sep
Complaints Return due› Sep Qtr BAS lodged and paid
28
29 30 31› Halloween
NOVEMBER 2017
S M T W T F S
01 02 03 04
05 06 07 08 09 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28 29 30
SEPTEMBER 2017
S M T W T F S
01 02
03 04 05 06 07 08 09
10 11 12 13 14 15 16
17 18 19 20 21 22 23
24 25 26 27 28 29 30
NOVEMBER2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
01› Movember begins
02 03 04
05 06 07› Melbourne Cup Day
08 09 10 11 2018 Siren
Awards Round 4 closes› Remembrance Day
12 2018 Siren
Awards Round 5 opens
13 14 Metro Survey 7
results released
15 16 17 18
19 20 21 DAB+ Report
Survey 7 results released› Oct IAS lodged and paid
22 23 Gold Coast
Survey 3 results released
24 Newcastle
Survey 3 results released Commercial
Radio Australia membership fees due
25
26 27 28 29 30
DECEMBER 2017
S M T W T F S
01 02
03 04 05 06 07 08 09
10 11 12 13 14 15 16
17 18 19 20 21 22 23
24 25 26 27 28 29 30
31
OCTOBER 2017
S M T W T F S
01 02 03 04 05 06 07
08 09 10 11 12 13 14
15 16 17 18 19 20 21
22 23 24 25 26 27 28
29 30 31
MORE THAN A QUARTER OF ALL RADIO LISTENING IS VIA A DAB+ ENABLED DEVICESource: GfK DAB+ Digital Radio Report – 4, 2016
DECEMBER2017
SUNDAY MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
31› New Year’s Eve
01 02
03 04 05 06 07 08› School Term 4 ends (QLD)
09
10 11 12 13 14› School Term 4 ends (NT, WA)
15› School Term 4 ends (ACT, NSW, SA)
16
17 18 19 Metro Survey 8
results released
20 21› Nov IAS lodged and paid› School Term 4 ends (TAS)
22 Commercial
Radio Australia membership fees due› School Term 4 ends (VIC)
23
24› Christmas Eve
25› Christmas Day
26› Boxing Day
27 28 29 30JANUARY 2018
S M T W T F S
01 02 03 04 05 06
07 08 09 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31
10.4 MILLION PEOPLE LISTEN TO COMMERCIAL RADIO EACH WEEKSource: GfK Radio Ratings, SMBAP, Survey 8 2015 to Survey 7 2016, Mon-Sun midnight to midnight, All People 10+, all commercial and digital listening
NOVEMBER 2017
S M T W T F S
01 02 03 04
05 06 07 08 09 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28 29 30
TOP 20 ADVERTISERS FINANCIAL YEAR5 July 2015 – 26 June 2016
Advertisers Name Key BrandsTotal $m
Radio $m
Radio % Shareof Total
Wesfarmers Limited Bunnings, Coles, Target, Officeworks, Kmart 196.4 12.9 6.6%
Woolworths Limited Woolworths, Dan Murphys, Masters, Big W 178.8 10.9 6.1%
Harvey Norman Holdings Ltd Harvey Norman, Domayne, Joyce Mayne 170.8 12.7 7.4%
Government CommonwealthMedibank, Intergenerational Rpt, Higher Education, Navy
128.4 10.6 8.3%
Toyota Motor Corporation Australia Limited
Range, Kluger, Hilux, Camry, Corolla, Lexus 86.6 3.4 3.9%
Government NSWUni of New Eng., Transport, Anti Smoking, Taronga Zoo
68.8 4.5 6.6%
Telstra Corp Limited Telstra, Telstra mobile, 4G, Pre-paid 64.1 3.4 5.4%
Suncorp Group Terri Scheer, Bingle, AAMI, APIA, GIO 62.5 5.2 8.3%
Government VictoriaTAC, WorkSafe, Moving VIC, Electoral Comm., Swinburne
53.3 6.5 12.2%
SingTel Group Optus Mobile, Virgin Mobile 51.3 3.9 7.6%
Nestle Australia Group Nescafe, Maggi, Uncle Tobys, Nespresso 51.0 1.4 2.8%
Fairfax Media The Age, Weatherzone, Drive, Domain 50.5 0.7 1.5%
Village Roadshow GroupVillage Cinemas, Warner Bros, Roadshow distribution
50.00 1.8 3.5%
Westpac Banking Corporation Westpac Consumer Bank, St George Bank 49.4 1.4 2.9%
Competitive Foods Hungry Jacks, KFC 49.2 4.0 8.2%
Government Queensland QLD UT, Health, Transport, Treasury, TAFE 49.2 3.4 7.0%
My Chemist Retail GroupChemist Warehouse, Discount Vitamin Warehouse
48.0 6.1 12.6%
Volkswagen AG Group Audi, Bentley, Bugatti, Lamborghini, Porsche 47.8 6.2 12.9%
General Motors Holden Auto Ltd Holden, HSV 46.8 1.6 3.4%
Mitsubishi Motors Aust Ltd Vehicle range, Outlander, ASX, Triton, Pajero 46.2 2.8 6.0%
Source: Nielsen AIS (including Metro TV, Regional TV, Metro Radio, Print, Magazines, Out-of-home, Cinema, Direct Mail, Online Display).
NIELSEN ADEX TOP TWENTYTOP 20 ADVERTISERS ALL MEDIA FINANCIAL YEAR5 July 2015 – 26 June 2016
CategoryTotal$m
Radio$m
Radio % Shareof Total
Retail 1,926.4 198.9 10.3%
Motor Vehicles 1,040.1 104.5 10.0%
Real Estate 790.4 45.9 5.8%
Travel/Accommodation 632.8 26.3 4.2%
Entertainment & Leisure 622.9 58.7 9.4%
Finance 458.8 32.9 7.2%
Communications 373.9 19.8 5.3%
Insurance 351.4 30.2 8.6%
Food 310.1 12.7 4.1%
Services 308.6 65.8 21.3%
Media 273.4 41.9 15.3%
Pharmaceutical 250.0 12.4 5.0%
Gambling/Gaming 210.5 17.9 8.5%
Government 205.7 17.1 8.3%
Community/Public Service 203.4 10.4 5.1%
Appliances Home & Outdoor 172.7 6.4 3.7%
Education & Learning 171.3 35.1 20.5%
Toiletries/Cosmetics 163.7 0.9 0.6^
Beverages: Non-Alcoholic 129.8 4.1 3.2%
Recruitment 117.0 2.7 2.3%
Source: Nielsen AIS (including Metro TV, Regional TV, Metro Radio, Print, Magazines, Out-of-home, Cinema, Direct Mail, Online Display).
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