Background of Q• Q magazine was first published in October 1986 and offered high standards

of art and printing compared to other music magazines on the market around that time.

• The magazine was originally called ‘Cue’ but since it was mistaken for a term associated with snooker, the 200th edition of the magazine was published with the title ‘Q’.

Audience & Genre• The audience for Q magazine is mainly 25 year olds both males and

females. This was decided when the founders, Mark Ellen and David Hepworth felt that the older generation of music was being ignored.

• The genre of the magazine varies as it is open to a wide range of people but contains older classic albums and music from the past as it is aimed at the older audience.

Cost• The current cost of Q magazine stands a £3.99 which I think is reasonable

for their target audience as they are more likely to have more money to afford more expensive magazines as they are economically active so therefore are most likely to have a job.

Language • The language for Q magazine is, like NME, quite formal but easy for young

adults to understand and relate to. Like the pages below you can see that the text looks formal and factual so therefore you presume the actual language used to compliment the layout. This is exactly what NME have done.

• Compared to a magazine like Top Of The Pops ,featured below, you can see the difference of the layout because the audience is different as Top Of The Pops aims at younger teenagers. The layout gives away the type of language that is going to be used on that page.