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ANALYSIS

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INTRODUCTION OF THE DOUBLE PAGE SPREAD

This double page spread is taken from the magazine Q and as the magazine is a double page spread it follows two pages of the magazine and the text is placed across one column in the page, making it easy to read as it is always in one uniformed place. However the text itself does not cover the page width, this makes the image much more dominant. As the image is really dominant, it shows that this particular article is aimed at a younger audience as more young people focus on the images on a page rather than the contents of the article.

LAYOUT

As there is only one column of text there is no space between the columns, this helps with creating the easy to read text. In the column, the text is located in the center, this creates a border for the text, hence making it easy to read and giving it a more professional feel. This is because the border around the text connotes quality which shows that the magazine is higher end. The text does not "wrap around" any of the images or page at all. There is some text in the image, but it is only small so that it doesn't detract from the image, however it justifies to the reader what the magazine article is about and gives the reader a sense of context.

FONTThe font used within the article is san serif in black on a white background, this is because most magazines use this as a constitution because it makes it easy to read for the majority of people, making it suitable for a large target audience. The font title is extremely large! making it bold and dominating, this helps many people to read it as it gives you an insight into what the article is about- however it also provides bold visual impact- the connotations of red create a sense of danger, creating more drama, making it more appealing to a younger target audience. A graphic font is used within the font, this creates a sketchy and more younger looking effect to appeal more to a younger audience. There are no pull quotes following this article. The crosshead is in a banner sort of font in the top right hand corner of the page, the red font helps with the dangerous feel of the magazine however it also helps to link with the house style as it is the same red colour that is used within the Q masthead.

IMAGE AND THEORISTS

The image used is a long shot of all of the artists within the band, this is a good idea- one that I could use within my magazine, this is because it helps to engage the reader as they will want to read the article if they recognise the artists used in the image, this compliments the article as the article itself is about the band featured in the image. This image links to the front cover and the contents page as it follows the house style of Q- with the Q logo an the black and red text in a uniformed manner. I believe that this image suits the target audience due to the bands poses, the jumping nature and the use of confetti create a youthful image, however this image also goes against Laura Mulvey's male gaze theory as the women are not trying to create a sultry look, instead they create a strong and powerful image- going towards a post modernist feel.

LANGUAGE AND TEXT

In this magazine article, the only white space used is to surround the body text, this helps to border the text so that it easy to read for a large variety of people. I think the grungy look of the article helps to replicate the indie, 80's look of the band as it links everything together and doesn't look out of place, I think this is aided by the paint splat effect, the youthfulness of the image and the styles of font used. The article itself gives a brief history to the artists involved and explains the context and where they are coming from as an artist, the use of quotes also aids to create this on a more personal feel and makes it more engaging for the target audience. This is as the article content uses casual register and makes it feel as if it is more of a friendship based conversation.

THOUGHTS

I really admire this double page spread mainly because of its use to break convention and it use of practitioners create a very unique spread. I really like how the magazine links to David Morley's thoughts on audience; readings/social groups.