Purpose and strategy
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Transcript of Purpose and strategy
Foster self-relianceLeader tools to produce lasting productive systems
Why foster self-reliance?
Do for businesses what Steven Covey did for interpersonal relationships
Make comprehensive, simple principles of successful business creation and implementation accessible to every person on earth
Won’t it be great when people in Kinshasa and Manila (and anywhere else) have the full set of tools they need to create and operate productive systems that make them and their families self-reliant?
Foster self-reliance
Productive systems
Foster self-reliance
Purpose
Strategy Processes
People
Needs Results
Feedback
Simplicity on the far side of complexity
Org
Org
Pers’l
Pers’l
Foster self-reliance
Customer segments
Existing businesses
Classic entrepreneurs
Would-be managers
Entrepreneurs of necessity• PEF alumni• Interweave clients• BOP billions
Foster self-reliance
Customer segments
Existing businesses
Foster self-reliance
Customer segments
Classic entrepreneurs
Foster self-reliance
Customer segments
Would-be managers
Foster self-reliance
Customer segments
Entrepreneurs of necessity
Foster self-reliance
Products and services
Book: It’s your business: Make it simple. Make it last.
Trailhead report
Foster self-reliance
Trailhead Insight Examples
Customer Competitive Assessment of Quality
3.0
3.5
4.0
4.5
5.0
5.5
6.0
6.5
7.0
Performance Reliability Maintainability User friendliness
Importance
Satisfaction
Competitor
How Well Are Customers' and Others' Needs Understood?
3.0 3.5 4.0 4.5 5.0 5.5 6.0 6.5 7.0
Mgt Team
Employee
Customer on Eng2
Customer on Agent
Agent
Fabricator
Vendor
Are Processes Aligned to Produce Desired Results?
3.0 3.5 4.0 4.5 5.0 5.5 6.0 6.5 7.0
Mgt Team
Employee
Customer on Eng2
Customer on Agent
Agent
Fabricator
Vendor
Products and services
Planning tools and facilitation
Process design and improvement
Certification assistance
Underground MBA
Foster self-reliance
What matters most in each segment?
Existing Firms Classic
entrepreneurs
Would-be
Managers
Entrepreneurs
of necessity
Solve a current
problem:
Immediate and
lasting results
Build a
business plan:
Comprehensive
Clear
Easy and cheap
as possible
Considering a
business degree:
Accessibility &
price
Micro-
application of
principles
What’s competition like in segments?
Existing Firms Classic
entrepreneurs
Would-be
Managers
Entrepreneurs
of necessity
S: Comprehensive,
simple, speed
W: Gazillion
competitors, many
w/ established
reputation.
O: Online mktg. &
delivery.
T: Piracy
S: Inexpensive or
free, accessible
W: lack of
reputation
O: Online mktg. &
delivery
T: Piracy
S: Teaching skill
W: lack of
reputation
O: Online mktg. &
delivery
T: Piracy
S: Principles
W: lack of
reputation
O: Interweave
T: Distraction
Beachheads and campaigns
Existing Firms Classic
entrepreneurs
Would-be
Managers
Entrepreneurs
of necessity
BH: Trailhead
Campaign: Plan
development
Process design
& improvement
Certification
BH: Book
Campaign: Plan
development
Process design
& improvement
Certification
BH: Blog
Campaign:
Course, life-
long learning
subscription
BH: Interweave
Campaign:
Adapt principles
and tools
Strategic Objectives
Existing Firms Classic
entrepreneurs
Would-be
Managers
Entrepreneurs
of necessity
Funding and financial results
Bootstrap Write, sell book Deliver Trailheads Work with Interweave
Profit for sustainability Equity for contribution Right investors might be
acceptedNot-for-profit for Purpose
501-3-c (?) for contribution
Primary purpose:
Foster self-reliance, Assist people (& firms & nations) out of poverty
Values:
Profitable, self-reliant, debt-freeNot-for-profit side (biggest?)Client competence.Simple honesty
Foster self-reliance
Would you like to foster self-reliance?