Purchasing Flows on iPad eReaders: iBooks, Kindle, and Kobo
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1 Purchase flows on iBooks, Kindle & Kobo Prepared for this blog post: http://www.iphoneuxreviews.com/?p=404 @suzanneginsburg
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These slides include the flows for purchasing books on three popular eReader apps. They are meant to accompany a review on my blog: iphoneuxreviews.com
Transcript of Purchasing Flows on iPad eReaders: iBooks, Kindle, and Kobo
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Purchase flows on iBooks, Kindle & Kobo
Prepared for this blog post:http://www.iphoneuxreviews.com/?p=404
@suzanneginsburg
iBooks Purchase Flow: Shortest path is 5 steps
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Step 1: Tap Store
Step 2: Tap price Step 3: Tap buy Step 4: Enter password Step 5: Wait for download
iBooks Purchase Flow: Longer path is 6 steps
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Step 1: Tap “Store”
Step 3: Tap price Step 4: Tap buy Step 5: Enter password Step 6: Wait for downloadStep 2: Tap book for details
One extra step if user views book details.
Kindle Purchase Flow: 5 Steps
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Step 1: Tap Shop in Kindle Store
Step 2: Tap for book details Step 3: Tap yellow buy button Step 4: Tap return to Kindle Step 5: Wait for synchronization
Kobo Purchase Flow: Shorter path is 6 steps
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Step 1: Tap “Store”
Step 3: Safari warning Step 4: Tap “Buy now” Step 5: Tap “return to Kobo” Step 6: Wait for downloadStep 2: Tap price to buy
Kobo Purchase Flow: Longer path is 7 steps
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Step 1: Tap “Store”
Step 4: Safari warning Step 5: “Buy now” Step 6:“Return to Kobo” Step 7: DownloadStep 2: Tap title Step 3: “Buy now”
One extra step if user views book details.
