SOCIAL MEDIAWHERE DO I FIT IN?

A guided tour: how to navigate the options and

best represent your organization

WHY IT’S IMPORTANT

Even the nightly news provides twitter hashtags

during their evening reports or engage the audience

to visit their facebook page so they can contribute to

“the conversation”

What dialogue is important to you? Deciding what

conversation you want to have with your audience

will help define how you use social media

SO MANY CHOICES!

TWITTER

FACEBOOK

FOURSQUARE

INSTAGRAM

YOU TUBE

LINKED IN

PINTEREST

LAST.FM

GOOGLE +

VIMEO

FACEBOOK

Profiles vs. Pages

Timeline vs. Regular Profile

Customization• Favorites• Settings

About info• Mission/Description• Other web presences• How to contact your org

Posting• Scheduling• Adding location• Targeting by location

facebook.com/berkleePULSE

facebook.com/ghostboxorchestr

a

Insights

TWITTER

http://www.momthisishowtwitterworks.co

m

/ Twitter users

RT (ReTweet) or MT (Modified Tweet)

Hashtags #musiced #musicedtech #howtobeawesome

Customizing your page www.twitter.com/berkleePULSE

Third-party software – Tweetdeck, Hootsuite, etc.

YOUTUBE

YOUTUBE

Great way to showcase talent at your site

Create playlists for your students

Find tutorials to share

Excellent source for sounds

Engaging historical context for students learning

music

INSTAGRAM

KEEPING CONNECTED

There is a new thread in the Teacher Forums

under “discuss: network sites”

Please share links to the social media that is

used by your site

THE END

THANK YOU!

Nazli Green

prounounced “Nazla”

ngreen@berklee.edu