Publisha presentation august 2010

Copyright Publisha 2010: Publisha Presentation 1

Publisha PresentationFor PublishersVersion 1.3August 2010


Publisha is a comprehensive new way to build a multi-platform publication from one browser-based content manager.

Publisha users can publish to the iPad, have an iPhone presence, a website (including mobile web) and have a dedicated articles tab within their Facebook fan page with polls, current and archived articles and other interactive content.

Publisha provides the tools to easily build a blog or publication, gain readers, and make money - free of charge!

Publisha


www.publisha.com


About us

Publisha was started in London 2009 by Stephan Bisse, Ian Howlett , Richard Hart, Chris Mottes and Anna Sjöström. The company grew from a simple idea – allow fledgling publishers to create a publishing business across multiple platforms that makes them money and attracts readers, regardless of online expertise and financial means. Simplicity and multi-function is the key.


Publisha Advantages

Create a cross platform publication

Publisha reaches readers on the platforms most integrated in their daily lives. Rather than one static digital replica of a printed magazine, Publisha creates easy to read content that taps into the reader community across web, Facebook, iPhone and iPad. Publisha builds a blog or publication step by step without the need for plug-ins or technical expertise. All that’s needed is text, image and video and content can spread virally.

Gain readersWe’ll submit publications to search engines and guidance is on hand to help publishers take important steps to ensure maximum reach. With direct access to millions of Facebook users, fans can comment and share articles, making it easy to grow readership exponentially.

Build a viable businessPublisha is incorporating multiple revenue streams, including publisher sold advertising, subscriptions, affiliate links and an ad serving platform that matches eager advertisers to their niche market.Publisha wants publishers to succeed, so the basic service is free of charge!


Manage your cross platform content• Multiple platforms: Website, Facebook, iPhone, iPad • Sharing features and blog integration• Inbuilt analytics tool tracks statistics• Customized web templates

Monetization opportunities• Monetize blogs and publications with ad campaigns. • Publisha reserves 20% of ad space for cross promotion of publications to grow overall network and for Publisha ads to cover bandwidth costs.

Free promotion• Basic module is free to use!• Publisha gains you readers virally• Submission to search engines• Dedicated help

Publisha – Current features


The Publisha vision – Desktop dashboard

Platform views tracking

Articles and Issue management

Optimisation tips

Management tools


The Publisha vision – App examples

Facebook app App tab

App – full site in Facebook

iPad/iPhone app

Fully-integrated social media Virality:sharing, rating, commenting


More platforms for your magazine• Further e-reader compatibility including Kindle• Innovative, intuitive PDF viewer• Podcasts• Advanced integration with social media sites and blogs• Control content with account logins

More ways to monetize your magazine• Affiliate links, sponsored newsletters and subscriptions. • Aggregated ads matching advertisers to niche magazines• Content syndication and e-commerce

Publisha – Future features


Publisha is a unique service that is free to use!

The basic service is free. For more information on packages and commissions, please go to:

http://www.publisha.com/publishers/addons

Costs


Publisha web page (blog): http://blog.publisha.com/Publisha Facebook app: http://apps.facebook.com/publisha/

Bodas USA web page: http://bodasusa.publisha.com/ Bodas USA Facebook app: http://apps.facebook.com/bodasusa/

Amarya web page: http://amarya.publisha.com/ Amarya Facebook app: http://apps.facebook.com/amaryamag/

Healthcare Illuminated web: http://healthcareilluminated.publisha.com/Healthcare Illuminated Facebook app: Healthcareilluminated

Download the iPhone/iPad app:http://itunes.apple.com/us/app/publisha-reader/id364732553?mt=8&ign-mpt=uo%3D4

Take the Publisha tour and sign up athttp://www.publisha.com

Publications using Publisha


Anna SjöströmStrategic Marketing, PR and Sales ConsultantUK mobile +44 783 771 [email protected]

Chris MottesChairman of the Board & CEO Six Ravens CapitalUK mobile +44 7575 546416DK mobile. +45 31 39 24 [email protected]

We hope you’re as excited as we are!

Publisha presentation august 2010

Technology

Transcript of Publisha presentation august 2010