Public Relations Manager Report <21/08/2020>

To empower members to be better speakers and better leaders, through creating opportunities and striving for excellence I have set out to do the following tasks for the year: 1. meet up

District meet up group is free for all clubs to promote their meeting. We encourage all clubs to join and start advertising your club events today. We are continuing on Meet Up. The three groups have 164, 87 and 17 members respectively. At present we have hosted over past 390 clubs events and 150 upcoming events. I am presently contacting clubs via the President and VP PRs asking them to go on there. Wellington group: https://www.meetup.com/Toastmasters-Wellington/ Canterbury group: https://www.meetup.com/Toastmasters-Canterbury/ Otago and southland Group: https://www.meetup.com/Toastmasters-OtagoSouthland/

2. senior officer profile and Facebook audit Senior officer profiles are now fully uploaded with club Facebook page linked to the respective area. COVID has transformed our way of life. Social media presence is now the norm for our clubs to reach our audience. We have 121 clubs in our districts, 90 have either a Facebook page or a group. 30 clubs has yet to create an online presence. Clubs without a Facebook page, there is an opportunity for your member to complete a level 4 projects-create a social media presence. For more guidance on how to create a Facebook page, please attend our Public relation workshop on the 2nd September or contact me.

3. public relation workshop PR team has organized a panel discussion for our VPM and VPPR on the 2nd September7:00pm-8:30pm, We shall be discussing all different channel of public relation promotion. Registration now opens! Registration link: https://forms.gle/aLpTGynhUVtbhgS46

The workshop will be online on zoom. 31 registrations to dates and the panel discussion shall be recorded and uploaded to the district 72 groups.

4. PR team and pathway opportunities PR team has created multiple projects opportunities for our members to complete. You will be able to complete some pathway levels in recognition for your contribution to the district. Links to pathway projects with PR team: https://docs.google.com/spreadsheets/d/1wFa7_JhoXDbrH9HDN9uqC6zQd51QoHsbndR2ZyhiGlw/edit?usp=sharing 4 members so far are working on their pathway levels with the PR team. If you are looking to complete any level 4 electives or level 5 panel discussion projects, please get in touch with me about potential opportunities.

5. Facebook advertisement In collaboration with District director, we will be running Facebook advertising campaign trial run for the month of august and September. The budget for the Facebook ad campaign is $150. A full report of the outcome of the campaign shall be presented on the 26th of September at DOT training. Facebook has 9129 followers. In the past three years it has risen from 8769 in 2018. However, growth is slow and we are working on an organic strategy. Members could help by sharing and liking posts and of course liking the page. In the next month we plan to spend $150 and hope to achieve 600 likes.

Like our Toastmasters New Zealand page today to keep in touch with the district!

Lastly, I would encourage all members to continue share, like and comment to support our toastmaster’s communities. D72 Public Relations Manager 2020-2021 Tian Qu