8/14/2019 PRWeek Awards 2009 Shortlist

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PRWeek Awards

2009 shortlist As awards time draws near again, we reveal the shortlist forthe PRWeek Awards, to be held in central London on 20 October

Specialist & Technique

Research Sponsored by One Poll

Band and Brown Communications

London Metropolitan Archives Launch for

Ancestry.co.uk

Blue Rubicon Combating Copyright

Theftfor Industry Trust for IP

Awareness

Man Bites Dog Credit – Where It’s Due? 

for Roland Berger

Mandate CommunicationsTaking

Exception for Rarer Cancers Forum

The Communication Group Cities: The

Destination Identity 

Weber ShandwickGP Survey – Knowledge

in Hepatitis C f or Roche Products

Issues and CrisisManagement

AGA Public Relations Turning the Tide

for Euler Hermes

BBCBBC Disasters Emergency 

Committee (DEC) Appeal

The Red Consultancy Levonelle One

Step TV Advertisement for Bayer

Schering Pharma 

Trimedia Flat Fares for Wrexham and

Shropshire

TUI Travel UK Here to Help! for

Thomson and First Choice Holidays

Public Aairs

British Heart Foundation Out of Order 

Mandate Communications Taking

Exception for Rarer Cancers Forum

The National Autistic Society  Autism Bill

The Red Consultancy/Political

Intelligence Taking Sickle Cells from the

Margins to the Mainstream for Novartis

Tube Lines Outstanding Tube for London

Weber Shandwick Saving Rural

Medical Servicesfor Dispensing

Doctors’ Association

Broadcast Innovation

British Heart Foundation

Watch Your Own Heart Attack

Launch GroupDrive Greener and Save

Money for BP

Ogilvy Public Relations Worldwide

Barbie’s 50th Anniversary for Mattel

SKV Communications Blackpool:

J’aime La Tour for Visit Blackpool

The Football Association Smithy Meets

England

Digital Innovation Sponsored by Difusion PR 

British Heart Foundation Food 4

Thought 

British Red Cross Traces of Hope

Deliberate PR Kings Cross

Twitter Haiku for Kings Place

Arts Venue

Limelight PR ComputerTanfor The

Karen Clifford Skin Cancer Charity 

(Skcin)

WaitroseWaitrose The Grocer’s Blog

Live Brand Experience

Citigate Dewe RogersonThe £5 

Experiment for moneysupermarket.com

Frank PR Human Weights for Gymboxfor Gymbox

Shine CommunicationsEA Petrol for 

the People for Electronic Arts

Taylor Herring Public Relations Eden

Polar Bearsfor UKTV

Unity The Age of Stupid – The People’s

Premierefor The Age of Stupid

Best Green Campaign

Blue Rubicon Green Streets for British

Gas

Derbyshire County Council

Fly-Tipping - Help Put a Stop to It

Ipsis Consultores de Relações

Públicas Planetásio – The Climate

Gymnasiumfor Câmara Municipal de

Almada

Unity The Big Ask – A Night At The

Museumfor Friends of the Earth

Unity The Age of Stupid – The People’s

Premierefor The Age of Stupid

 Awards

24 PR  Week  7 August 2009

8/14/2019 PRWeek Awards 2009 Shortlist

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 Awards

Product & Promotion

Global Public RelationsCampaign

Brazen PR  A Global Monopoly 

for Hasbro

Fleishman-Hillard World Hepatitis

Day 2009 for World Hepatitis

Alliance

M&C Saatchi Sport & Entertainment

The Art of Driving for Reebok Global

The Red Consultancy Super Spam Me

for McAfee

Weber Shandwick Launch of Zain in

 Africafor Zain

Healthcare Ethical & OTCConsumer 

Citigate Dewe Rogerson Revealing

the Fat of the Land for Lloydspharmacy 

Pegasus Public Relations Appesat –

Not so Little Britain for Goldshield

Healthcare (Appesat)

Pegasus Public RelationsCovonia –

Winning the Cold War! for Thornton

& Ross

Reynolds-MacKenzie Revlimid:

 Adopting the Orphans for Celgene /

Revlimid

Virgo Health/GlaxoSmithKline Alli

Team Alli Launch Campaign

Marketing CommunicationsConsumer (annual ees lessthan £100K)

Argyll Consultancies Launching the

Flip Mino for Flip Video

Cake Media Pollack Rebrand for

Sainsbury’s

Gabrielle Shaw Communications

Creating a Cupcake Phenomenon in the

UK for The Hummingbird Bakery 

Kavanagh CommunicationsCreating The Aldi Effect for Aldi

Mischief Hanging Gardens

of Paddington for IHG

(InterContinental Hotels)

The Red Consultancy  A Love Story 

Made in Sheffield for Cadbury (Bassetts)

Marketing CommunicationsConsumer (annual ees morethan £100K)

Cake Media Sky + HD for Sky 

Edelman/ JCPR Wonderbra’s ‘ The

Science of Sexy by Dita Von Teese’ for

Wonderbra for DB Apparel

ExposureEngland Kit Launch for Umbro

Lexis Public RelationsNo7 Protect & 

Perfect Intense Beauty Serumfor Boots UK 

Nexus Communications Group

Lifting the Limits for British Egg

Industry Council

The Red Consultancy Here’s How...

for Becta

Marketing CommunicationsBusiness

3 Monkeys Communications

Making Waves for Water Industry 

Commission for Scotland

Cirkle Walkers Do Us a Flavour for

Walkers (PepsiCo)

Kazoo CommunicationsBT Business

Essence of the Entrepreneur for BT

Business

Man Bites Dog Fight or Flight? for Hay 

Group

Octopus Communications Cisco

Customer Kings for Cisco

 Technology

Brands2Life Secure Your CV! for iProfile

Henry’s House A Message From Earth

for RDF Media

Johnson King Cashing in on the

Mobile Phone Scrapheapfor

Fonebank

Marlin PR Sage’s Business Brain

Campaign for Sage UK 

Octopus Communications Cisco

Customer Kings for Cisco 

Shine CommunicationseBay Profit

Shopping for eBay.co.uk

The Red Consultancy Super Spam Me

for McAfee

Corporate & Public

Financial

Abbey NationalEvolution not Revolution

Lansons Communications Flight to

Quality in Turbulent Market for Invesco

Perpetual

Metia GlobeOpfor GlobeOp Financial

Services

Weber Shandwick Res Non Dom

Research for Barclays Wealth

CityYet to be Judged

Public Sector 

 Sponsored by Leeds Trinity & All SaintsBlue Rubicon The National Year of 

Reading for Department for Children,

Schools and Families and the

National Literacy Trust

Blue Rubicon Tackling Teenage

Pregnancy: Time to Talk for Department

for Children, Schools and Families

Mayor of London / Greater London

Authority Help a London Park

MS&L Asbestos: the Hidden Killer for HSE

Munro & Forster National Teacher 

Recruitment Campaign for TDA

The Red Consultancy Make it Work for

Youfor UK Online Centres

Weber Shandwick Muslim Women

Power List 2009 for Equality and

Human Rights Commission

Not-For-Proft

Diffusion PR Launch of CyberMentors

for Beatbullying

Frank PR Time to Change for Time to

Change – partnership campaign

 between Rethink and Mind

Macmillan Cancer Support

Prescription Charges Campaign

Parkinson’s Disease Society and

Trimedia The Brain Donor Appeal for

Parkinson’s Disease Society 

The Children’s Society The Good

Childhood Launch

Tricker PR Portsoy Whistling Ban for

Scottish Traditional Boat Festival

Internal Communications

Action for Children Jumping on the

Brandwagon

CouravelOne Voice, Nine Accents for

Couravel with Hilary Scarlett

Instinctif Engaging Nomura & LehmanBrothersfor Nomura

Orange I Am Everyone

Surrey Police Surrey Public First

Corporate Communicationsand Corporate Publications

Blue Rubicon Sea Change for Waitrose

for Waitrose

Department of Health Celebrating

NHS 60 

7 August 2009 PR  Week 2

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