PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand...

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WoodSpringFranchise.com PROTOTYPE GUIDE Woodspringindd.indd 1 4/20/18 9:26 AM

Transcript of PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand...

Page 1: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

WoodSpringFranchise.com

PROTOTYPE GUIDE

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Page 2: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

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Page 3: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

WoodSpring Suites Chicago Darien Darien, IL

A proven extended stay operating model. Three powerful new principles.

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Simple. Reasonable. Real.The extended stay concept started in 1975 with one

simple idea: Create a place designed for guests who

want to stay for more than a night, a long weekend

or even a week. A place that felt less like a stopover

and more like an invitation to stay a little longer. This

notion was the brainchild of Jack DeBoer, a hospitality

entrepreneur who spent the next 27 years refining

the concept, getting to know the customer, building

in must-haves and amenities, and developing a set of

standards to help ensure the hotels in our brand are

high quality and well-maintained.

His concept was a hit.

In the following 14 years, our brand grew to more

than 240 hotels in 33 states. And now as a member

of the Choice Hotels® family of brands, we have the

backing of a proven hospitality leader with 75+ years

of experience in the industry and a commitment to the

extended stay segment.

We are WoodSpring Suites®.

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jennifer.sully
Sticky Note
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Page 5: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

THE DIFFERENCE IS IN THE DETAILS

Wood-like vinyl floors in rooms and lobby

areas create an upscale look and feel for

guests, while also providing durability and

easy maintenance for operators.

Adjacent washers and dryers in the back

of the house facilitate an easier transfer

of laundry between machines, increasing

productivity.

SIMPLICITY THROUGH EFFICIENCYImagine a hotel destination that’s priced right,

designed with purpose, and poised for profitability.

The WoodSpring Suites brand o�ers exactly the

amenities extended stay guests expect at exactly the

value they want, with nothing excessive to get in the way.

With the help of exhaustive research, we’ve stripped

away unnecessary extras and infused form, function,

and beauty into what’s left. It’s an experience that’s

uncluttered, unencumbered, and unmatched in the

industry. It’s an entirely new take on simplicity.

Wall-hung furniture makes the rooms faster

and easier to clean, one of many features that

contribute to a low overall maintenance cost.

Operational e­ciencies enable a much lighter

sta­ng model than in typical hotels, typically

between 6 and 8 full time equivalent employees.

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Page 6: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

WoodSpring Suites Color Schemes Cool

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Page 7: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

Woodspring SuitesColor Options

DESIGN REPRESENTATION ONLY - NOT FOR CONSTRUCTION - The building images shown are a representation of the current design intent only. The building images may not re�ect variations in color, tone, hue, tint, shading, ambient light intensity, materials, texture, contrast, font style, construction variations required by building codes or inspectors, material availability or �nal design detailing.

502/23/2017

FRONT ELEVATION

RIGHT ELEVATION

Hardiplank SidingSW 9010 Windswept Canyon

StoneHardiplank SidingSW 7684 Concord Bu�

| Color Scheme #1 - Suites

Hardiplank SidingSW 2803 Rookwood Terra Cotta

HardipanelSW 7050 Useful Gray

Woodspring SuitesColor Options

DESIGN REPRESENTATION ONLY - NOT FOR CONSTRUCTION - The building images shown are a representation of the current design intent only. The building images may not re�ect variations in color, tone, hue, tint, shading, ambient light intensity, materials, texture, contrast, font style, construction variations required by building codes or inspectors, material availability or �nal design detailing.

502/23/2017

FRONT ELEVATION

RIGHT ELEVATION

Hardiplank SidingSW 9010 Windswept Canyon

StoneHardiplank SidingSW 7684 Concord Bu�

| Color Scheme #1 - Suites

Hardiplank SidingSW 2803 Rookwood Terra Cotta

HardipanelSW 7050 Useful Gray

Woodspring SuitesColor Options

DESIGN REPRESENTATION ONLY - NOT FOR CONSTRUCTION - The building images shown are a representation of the current design intent only. The building images may not re�ect variations in color, tone, hue, tint, shading, ambient light intensity, materials, texture, contrast, font style, construction variations required by building codes or inspectors, material availability or �nal design detailing.

502/23/2017

FRONT ELEVATION

RIGHT ELEVATION

Hardiplank SidingSW 9010 Windswept Canyon

StoneHardiplank SidingSW 7684 Concord Bu�

| Color Scheme #1 - Suites

Hardiplank SidingSW 2803 Rookwood Terra Cotta

HardipanelSW 7050 Useful Gray

Woodspring SuitesColor Options

DESIGN REPRESENTATION ONLY - NOT FOR CONSTRUCTION - The building images shown are a representation of the current design intent only. The building images may not re�ect variations in color, tone, hue, tint, shading, ambient light intensity, materials, texture, contrast, font style, construction variations required by building codes or inspectors, material availability or �nal design detailing.

1502/23/2017

FRONT ELEVATION

RIGHT ELEVATION

Hardiplank SidingSW 9108 Double Latte

StoneHardiplank SidingSW 6120 Believable Bu�

| Color Scheme #3 - Suites

Hardiplank SidingSW 7039 Virtual Taupe

HardipanelSW 7050 Useful Gray

Woodspring SuitesColor Options

DESIGN REPRESENTATION ONLY - NOT FOR CONSTRUCTION - The building images shown are a representation of the current design intent only. The building images may not re�ect variations in color, tone, hue, tint, shading, ambient light intensity, materials, texture, contrast, font style, construction variations required by building codes or inspectors, material availability or �nal design detailing.

1502/23/2017

FRONT ELEVATION

RIGHT ELEVATION

Hardiplank SidingSW 9108 Double Latte

StoneHardiplank SidingSW 6120 Believable Bu�

| Color Scheme #3 - Suites

Hardiplank SidingSW 7039 Virtual Taupe

HardipanelSW 7050 Useful Gray

Woodspring SuitesColor Options

DESIGN REPRESENTATION ONLY - NOT FOR CONSTRUCTION - The building images shown are a representation of the current design intent only. The building images may not re�ect variations in color, tone, hue, tint, shading, ambient light intensity, materials, texture, contrast, font style, construction variations required by building codes or inspectors, material availability or �nal design detailing.

1602/23/2017

REAR ELEVATION

LEFT ELEVATION

Stone

| Color Scheme #3 - Suites

Hardiplank SidingSW 7039 Virtual Taupe

Hardiplank SidingSW 9108 Double Latte

HardipanelSW 7050 Useful Gray

Warm

Neutral

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Page 8: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

DESIGN AND UTILITY IN PERFECT HARMONY.

Gathering PlaceThoughtful communal table in lobby

provides a place for guests to meet and greet.

Local FlavorCustomized local

black and white artwork provides

a sense of home and place.

WoodSpring Suites Louisville AirportLouisville, KY

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Page 9: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

LOBBY FLOOR PLANS

A Warm WelcomeLobby layout creates the feel of a “space

inside a space” with residential accents, all

while keeping in mind operational e�ciency.

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Page 10: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

SETTLING IN DOESN’T MEAN SACRIFICING ROUTINE.

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Page 11: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

Be WellAmenities like a clean, modern gym

help keep mind and body in balance.

WoodSpring Suites Baltimore White MarshNottingham, MD

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Page 12: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

This is a place where functionality always trumps formality.

Guests won’t find anything gaudy, excessive, or unnecessary

in their suites. They will find warm, nature-inspired color

palettes and comfortable surroundings.

It’s Simple.Done Be�er.®

WoodSpring Suites Baltimore White MarshNottingham, MD

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Page 14: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

WoodSpring Suites Minneapolis FridleyFridley, MN

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Page 15: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

WoodSpring Suites Queen Suite

1

2

3

4

5

6

7

1 WOOD-LIKE VINYL FLOORING

2 CLOSET AND STORAGE CUBBY

3 WALL-MOUNTED DESK AND MOVABLE DINING TABLE

4 PAINTED ACCENT WALL

5 WALL-MOUNTED DRESSER WITH OTTOMAN BELOW

6 LOUNGE CHAIR

7 NIGHTSTAND WITH TABLE LAMP

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Page 16: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

WoodSpring Suites Baltimore White MarshNottingham, MD

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1

2

3

4

56

WoodSpring Suites Double Queen Suite

1 WOOD-LIKE VINYL FLOORING

2 CLOSET AND STORAGE CUBBY

3 DESK/DINING TABLE

4 PAINTED ACCENT WALL

5 WALL-MOUNTED DRESSER

6 NIGHTSTAND WITH TABLE LAMP

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Page 18: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

A Kitchene�e in Every SuiteAll guests have the freedom

to get cooking.

WoodSpring Suites Nashua MerrimackMerrimack, NH

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Page 19: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

*WoodSpring Suites queen bed suite

A Great Bed and BeyondElevated, lightweight bed frames

make storage easy for guests,

and cleaning easy for sta�.

Always Open-MindedOur research revealed that both guests and sta�

prefer open storage for the aesthetic, ease of use, and

maintenance benefits. So, we listened.

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Page 20: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

PRODUCT GUIDE

AMENITY STATUS

Fitness room Optional

Free internet Standard

Convenience store Optional

Enhanced lobby with communal table Optional

Guest laundry Standard

Training room Standard

100% smoke free Recommended, but Optional

Extended stay guest housekeeping Every 2 weeks

Enhanced in-room design elements Optional

Quartz kitchen counter tops Optional

40 inch flat panel TVs Standard

Dishwashers Optional

Deluxe queen room suites Standard

Deluxe king room suites Optional

Pets Pet Friendly

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jennifer.sully
Sticky Note
Remove the "Convenience Store" line
Page 21: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

EXTENDED STAY. IMMEDIATE WOW.Even as they drive up, guests will be welcomed by natural tones and

textures. Follow it up with a friendly greeting and useful amenities, and

WoodSpring Suites feels close to home, no matter where home is.

WoodSpring Suites Nashua MerrimackMerrimack, NH

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Page 22: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

FIRST FLOOR PLAN SCALE

SECOND THROUGH FOURTH FLOOR PLAN SCALE

QUEEN BED SUITE (67)

ACCESSIBLE QUEEN BED SUITE (4)

ACCESSIBLE TWO QUEEN BED SUITE (2)

TWO QUEEN BED SUITE (39)

DELUXE QUEEN BED SUITE (10)

ACCESSIBLE DELUXE QUEEN BED SUITE (1)

WO

OD

SPR

ING

SU

ITE

S SI

TE

PL

AN

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WO

OD

SPR

ING

SUIT

ES SIT

E P

LA

N123 ROOMS

BUILDING SQUARE FOOTAGE: 48,100

243’-10 1/2” 54’-

6 1

/2”

WoodSpring Suites® sites need at least 83,550 square feet. Construction a�ributes include:

• 83,550 sq feet site (approximately 2 acres)

• Parking for 125 cars

• 48,100 sq feet building

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Page 24: PROTOTYPE GUIDE - Choice Hotels · 2019-06-21 · standards to help ensure the hotels in our brand are high quality and well-maintained. His concept was a hit. In the following 14

WoodSpringFranchise.com

Simple. Reasonable. Real.

All statistics are from Choice Hotels International, Inc. internal data.

This advertisement is not an o�ering. For New York: an o�ering can only be made by a prospectus

filed first with the Department of Law in the State of New York. Such filing does not constitute

approval by the Department of Law. For Minnesota: WoodSpring Suites #F-4823. A copy of the

Franchise Disclosure Document may be obtained through contacting Choice Hotels International at

1 Choice Hotels Circle, Suite 400, Rockville, MD 20850 or at [email protected].

Choice Hotels International

1 Choice Hotels Circle | Suite 400 | Rockville, MD | 20850

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