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September 15, 2014

Dr. A. K. M. Saiful Majid

Professor Institute of Business Administration (IBA)

University of Dhaka

Subject: Proposal for Case on an Entrepreneur

Dear Sir

It is with great honor and privilege that I present to you my proposal for writing a case on an

entrepreneur assigned to us as part of your wonderfully outlined course, Entrepreneurship

W301.

This proposal points out the specifics of my plan for the case based on an entrepreneur

whom I personally know and hence chosen as the subject of my writing. His entrepreneurial

venture has also been mentioned. This proposal contains all the information required as per

instruction in class to the best of my knowledge.

I hope that you will be kind enough to accept my proposal and let me work on the success

story of a model entrepreneur and present it in such a fashion so that the readers become

inspired and maybe become more interested in entrepreneurship.

Yours Sincerely

Maruf Hassan

BBA 20, ZR 14

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Origin of the Proposal

As a requirement for completing the course K301: Entrepreneurship, this proposal on

developing a case for an entrepreneur of your choice has been prepared. This task was

assigned by the course teacher Mr. A. K. M. Saiful Majid, Professor, Institute of BusinessAdministration (IBA), University of Dhaka.

Working on this case help the author learn about the stages of initiation, challenges,

development of an entrepreneurs work from a practical view point from which he hopes to

gain valuable knowledge which would profit him not only when he decides to start his own

entrepreneurship venture but also in his regular life and his work life. This work will also act

as a source of immense encouragement for the author and the readers planning to pursue

their dreams of becoming entrepreneurs.

This proposal is a requirement to the abovementioned case and is thus submitted for yourapproval.

Objectives

The objectives of the development of the case on an Entrepreneur are as follows:

Get a taste of entrepreneurial spirit

Get an understanding if the basic requirements to start your entrepreneurship

Get an understanding of how the entrepreneurial mind works

Get a firsthand experience of the ups and downs of an entrepreneursjourney

Get an idea of how an entrepreneur converts threats to opportunities, innovates or

improves

Get an idea of what separates a successful entrepreneur from a failed one

To verify the appropriateness of the trait theory of entrepreneurs

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Proposed Lead

Below is a proposed lead subject to availability and decision of the course instructor:

Fayaz Taher - aserial entrepreneur, investor, mentor and a

startup community advocate from Bangladesh and the

current CEO of Fortuna, an innovative group of

companies invested across various industries. He started

his first venture at the age of 13 starting in retail and later went

on to found Fortuna Fried Chicken while he was in High

School.

Methodology

The data required to construct the case will be collected from personal interviews of

entrepreneur. Secondary data sources such as newspaper articles of the entrepreneur will

also be taken into consideration. Theoretical data will be collected from reference books

recommended by course instructor and will be used to connect the case to study materials

thought in the course where appropriate.

The case will be modelled after the Clippykit goes from bags to reachespublished in theTelegraph in February 6 2009, What we can learn from the latest members of the billionaire

entrepreneurs club: Reed Hastings, Co-Founder of Netflix published in EntreHub in June 10

2014 and A young entrepreneurs storypublished in Business Case Studies UK.

The development of case will entail the following steps:

1. Teaching objective

2. Identify case lead

3. Collect information on case

4. Write case and get permission from case subject5. Write Learning Objectives and Case Questions

The main focus of the case would be on the initiation or the triggering point and the

development or the growth of the entrepreneurialism of the subject. These two are the most

important aspects of an entrepreneurs journey and therefore will be get the most attention.

Throughout the case, comparison, albeit subtle, will be made between the traits of the

entrepreneur in focus and the 10 Ds of model of an Entrepreneur as proposed by William D.

Graves. Also how related the 10 myths of entrepreneurship actually are to business ventures

will be studied.