Propaganda. Definition of Propaganda information, ideas, or rumors deliberately spread widely to...
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PropagandaPropaganda
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Definition of Definition of PropagandaPropaganda
• information, ideas, or rumors deliberately spread widely to help or harm a person, group, movement, institution, nation, etc.
• the particular doctrines or principles propagated by an organization or movement.
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In other wordsIn other words• Propaganda uses select
information to promote ideas, humor, rumors, advertisement, lies, and disinformation to a large number of people.
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Propaganda UsesPropaganda Uses• Loaded words - using words whose
connotation is generally accepted by the audience as positive (or negative) in order to create a subconscious association.
• Self-appeal - selling an idea based on human desires for such things as comfort, acceptability, pleasure, security, religious or philosophical ideals, health, personal appearance or beauty, sex appeal, or social status.
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Propaganda UsesPropaganda Uses• Name-calling - attaching derogatory labels. • Glittering Generalities - using vague words or
ideas to make something acceptable. • Testimonial - getting a well-known person to
endorse another person, product or idea. • Picture-perfect - creating a photograph or
drawing which presents the desired image.
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Propaganda UsesPropaganda Uses• Plain folks, common man - candidates going
out of their way to appear to be 'just like us.' • Card-stacking- showing only the good/bad
side of anything. • Bandwagon - convincing people that
everyone else is doing the same thing. • Half-truths - using a germ of easily
perceived truth makes the validity of the entire package more acceptable.
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There are more techniques to be learned. See the internet for
more examples.
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ExamplesExamples• Drugs• Animal Rights• Drinking and
Driving• War• Crime• Education
• Internet • Terrorism• Abortion • Environment• Free Speech• Gun Control
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Self-Appeal
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Loaded Words
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Perfect Picture
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Testimonial
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Plain Folks
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ActivityActivity• Create your own propaganda ad using the magazines
provided in class. • Your message must be creative and persuasive. It
must also convey a central meaning. • On the back write out what type of propaganda
technique(s) you used. You also need to include if you used ethos, pathos, or logos in your advertisement.
• Each ad will be worth 2 major grade extra credit points to be used towards your Animal Farm Test. You may create up to 4 ads (8pts).