Propaganda

A Quick Review

Persuasive Techniques

Ethos, Pathos, and Logos

Objective•to correctly identify and label examples of ethos, pathos, and logos in a writing sample

•to incorporate and correctly label examples of ethos, pathos, and logos in your original writing

Here We Go!

Ethos•related to the English word ethics

•making yourself seem trustworthy and honest

•reputation

http://web.tigerwoods.com/news/article/201001117900428/news/

PracticeOn your Ethos, Pathos,and Logos handout,underline the example(s)of Ethos in pink.

How’d You Do?As I’m sure you already know, I am a

good person. Dr. Berry, my physics teacher, always says, “Crystal is such a good kid. I wish there were more like her.”

Santa, I think you can clearly see that I would be an excellent candidate for a new kitty.

Pathos•related to the words pathetic, sympathy and empathy

•pathos touches a nerve

•compels people to listen and to act

Pathosappealing to your audience’s

emotions

Emotion

thankfulness

patriotism

sadness

worry

joy

etc.

But the most powerful emotion

is…

…FEAR!fear of not fitting infear of being alonefear of being uncoolfear of being afraidfear of discovery

PracticeOn your Ethos, Pathos,and Logos handout,underline the example(s)of Pathos in yellow.

How’d You Do?Pancho and I were the best of friends, especially since I don’t have too many people friends.

since I know that Pancho will never come back.

•the basis for the word logic

•appealing to the intellect

•a "logical argument“

•logical chains of reasoning support claims

Logos

Logoslogic

numbers factsdata

Four out of five dentists surveyed recommend…

PracticeOn your Ethos, Pathos,and Logos handout,underline the example(s)of Logos in green.

How’d You Do?

I walked Pancho every day and will do the same for any new kitty.