PROMOTIONAL IDEAS TO MAXIMIZE YOUR …creative.rccl.com/Sales/Royal/Loyal_To_You/19069320...and...

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IDEAS UNDER $25 Block promotional group space. Email all of your past clients or have a staff member call them. Create flyers to distribute to local businesses. Create 15-second office phone recording or on-hold message. Ask to do a travel fair on site at local businesses. Host a Cruise Sale/Cruise Night/ Vendor Day. Distribute flyers to Senior Centers, VFW Clubs, Rotary, Kiwanis, Chamber of Commerce. Ask your corporate accounts to help you promote leisure shows. Promote cruising in a “spa and fitness” light to health clubs. Be a guest speaker at luncheons, corporations, service clubs and conventions. Cross promote with other community businesses (whose patrons would have interest in Broadway-style entertainment, spa, fine dining and other onboard amenities). Make at least two phone calls a day to new leads. Place ads in religious institutions’ bulletins, and email your newsletter to them. Re-vamp your business card to include a value statement about your services. Ask your past passengers for testimonials. Build a testimonial section in your office, on your website, and on your social media pages. Send e-mails with latest promotions. PROMOTIONAL IDEAS TO MAXIMIZE YOUR MARKETING BUDGET ©2020 Royal Caribbean Cruises Ltd. Ships registered in the Bahamas. 19069320 9/12/2019 IDEAS UNDER $100 Create an office window display. Print an ad in smaller local papers and community bulletins. Have a home or office party. Host a night for Crown & Anchor Society members. Advertise cruise vacations at bar/restaurants with multiple screens Have a display or table at bridal shows. Have a contest on your social networks for funniest cruise photo with $100 gift card as a prize. Make agency refrigerator magnets or a car magnet. Harmony of the Seas ®

Transcript of PROMOTIONAL IDEAS TO MAXIMIZE YOUR …creative.rccl.com/Sales/Royal/Loyal_To_You/19069320...and...

Page 1: PROMOTIONAL IDEAS TO MAXIMIZE YOUR …creative.rccl.com/Sales/Royal/Loyal_To_You/19069320...and email your newsletter to them. • Re-vamp your business card to include a value statement

IDEAS UNDER $25• Block promotional group space. Email all of your past clients

or have a staff member call them.

• Create fl yers to distribute to local businesses.

• Create 15-second offi ce phone recordingor on-hold message.

• Ask to do a travel fair on site at local businesses.

• Host a Cruise Sale/Cruise Night/ Vendor Day.

• Distribute fl yers to Senior Centers, VFW Clubs,Rotary, Kiwanis, Chamber of Commerce.

• Ask your corporate accounts to help you promoteleisure shows.

• Promote cruising in a “spa and fi tness” lightto health clubs.

• Be a guest speaker at luncheons, corporations,service clubs and conventions.

• Cross promote with other community businesses(whose patrons would have interest in Broadway-style entertainment, spa, fi ne dining and other onboard amenities).

• Make at least two phone calls a day to new leads.

• Place ads in religious institutions’ bulletins,and email your newsletter to them.

• Re-vamp your business card to include a value statementabout your services.

• Ask your past passengers for testimonials. Build atestimonial section in your offi ce, on your website, and onyour social media pages.

• Send e-mails with latest promotions.

P R O M O T I O N A L I D E A S T O M A X I M I Z E Y O U R M A R K E T I N G B U D G E T

©2020 Royal Caribbean Cruises Ltd. Ships registered in the Bahamas. 19069320 • 9/12/2019

IDEAS UNDER $100• Create an offi ce window display.

• Print an ad in smaller local papers andcommunity bulletins.

• Have a home or offi ce party.

• Host a night for Crown & Anchor Society members.

• Advertise cruise vacations at bar/restaurants with multiplescreens

• Have a display or table at bridal shows.

• Have a contest on your social networks for funniest cruisephoto with $100 gift card as a prize.

• Make agency refrigerator magnets or a car magnet.

Harmony of the Seas®