PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN [email protected] (616) 987-0010 Nick Riashi / Sales...

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inside: How to Hit the Talent Bulls-eye with your corporate bow PRODUCTION LINES Getman Corporation is Digging for Treasure in Bangor Designer Blueprint Leif Norland Cooks Up Creativity at Whirlpool Corporation aug/sep 2018 $6.99 PROMOTIONAL BOOKLET

Transcript of PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN [email protected] (616) 987-0010 Nick Riashi / Sales...

Page 1: PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN ADAM@2Fishco.com (616) 987-0010 Nick Riashi / Sales Nick@269mag.com (269) 766-4342 DEMOGRAPHICS. FEB/MAR ‘19 ISSUE Heather Baker / Editor-in-Chief

inside:

How to Hit the Talent Bulls-eye with your corporate bow

PRODUCTION LINESGetman Corporation is Digging for Treasure in Bangor

Designer BlueprintLeif Norland Cooks Up Creativity at Whirlpool Corporation

aug/sep 2018 $6.99

P R O M O T I O N A L B O O K L E T

Page 2: PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN ADAM@2Fishco.com (616) 987-0010 Nick Riashi / Sales Nick@269mag.com (269) 766-4342 DEMOGRAPHICS. FEB/MAR ‘19 ISSUE Heather Baker / Editor-in-Chief

269 magazine is a regional publication communicating the distinctive brand that is southwest Michigan.

The primary geographic focus is the seven-county region that makes up southwest Michigan

Content is targeted to business and community professionals who want to make a difference in our communities

269 MAGAZINE tells the region’s positive success

stories surrounding business expansions,

entrepreneurship, leadership, philanthropy, and

quality of life. The magazine showcases how

these stories can and do affect the community

in which we live, work and thrive. Overall, our

pages illustrate why business, neighbors, and

community are dependent on each other for

sustaining positive growth.

Our hope is that readers of 269 MAGAZINE will

become active participants in the world around

them and join in our mission to make Southwest

Michigan the place to make a home, go to work,

and bring dreams to reality.

Page 3: PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN ADAM@2Fishco.com (616) 987-0010 Nick Riashi / Sales Nick@269mag.com (269) 766-4342 DEMOGRAPHICS. FEB/MAR ‘19 ISSUE Heather Baker / Editor-in-Chief

A M A G A Z I N E ?

We could give you dozens of reasons to love the magazine — for now, let’s keep things digestible

and start with six.

E n g a g e i n P o w e r f u l W a y sW I N A C R O S S K E Y M E T R I C S

P R O V I D E F R E S H C O N T E N T

D e l i v e r 3 6 0 o M a r k e t i n g

M o t i v a t e C o n s u m e r A c t i o n

Magazines are viewed as a trustworthy

media source.

Drive consumers to websites, increase brand favorability

and purchase intent.

Magazines are the #1 engagement

medium for readers.

Online editions are easily accessed

via web and mobile devices.

Reading demands full attention and 56% of

consumers take action after reading an ad.

M A K E P E O P L E P A Y A T T E N T I O N

Reach customers in a meaningful way.

WhyCHANGE TO ->ASIAN PERSON

Page 4: PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN ADAM@2Fishco.com (616) 987-0010 Nick Riashi / Sales Nick@269mag.com (269) 766-4342 DEMOGRAPHICS. FEB/MAR ‘19 ISSUE Heather Baker / Editor-in-Chief

H O W D I D I G E T H E R E ?

I N T E R N S H I P I N S I G H T P R O D U C T I O N L i n e s

G R A D S O N T H E G R O U N D

Mapping out the unique journeys

of local leaders.

A peek into what the next generation is

doing in workplaces.

Noteworthy products being made right here

in Southwest Michigan.

Checking in with local alumni making an

impact in the community.

And so much more!

(269)Features

L e a d e r 2 L e a d e r

Insights from local leaders to unlock the potential of you and

your team.

T H E D E E P D I V E

An in-depth look into issues affecting

future decision-making and regional growth.

D E S I G N E R B L U E P R I N T

Inspiration from local creatives and designers.

Page 5: PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN ADAM@2Fishco.com (616) 987-0010 Nick Riashi / Sales Nick@269mag.com (269) 766-4342 DEMOGRAPHICS. FEB/MAR ‘19 ISSUE Heather Baker / Editor-in-Chief

SUBSCRIBE AND ADvertise at 269mag.com

WHERE OUR SUBSCRIBERS WORK

30%Government

24%Retail

21% Industry

17% Business

8% Education

Associates Degree Or Above

OUR PEOPLE

WOMEN

MEN60%

40%

BETWEEN THE AGES of 24-65

Average HOUSEHOLD INCOME$71,859

65DISTRIBUTION BY THE NUMBERS

OUR IMPACT IS POSSIBLE DUE TO THE SUPPORT OF

UNIQUE Advertisers

TO DATE.

9,200AVERAGE READER

MAILING

23,000Total Projected

Readership

40/60Advertising/

Editorial Ratio

7,500DIGITAL DISTRIBUTION

(coming in 2019)

$29.99Annual

Price

OUR REACH

CALHOUN

84%

17%

Branch5%

st. joseph8%

cass7%

berrien20%

KALAMAZOO34%

van buren9%

WITHIN THE SOUTHWEST MICHIGAN REGION

9%OTHER MICHIGAN

REGIONS

7%OTHER U.S.

STATES

154,751Copies of 269 magazine, spanning 14 issues and Three years.

There have been a total ofTO Date, 269 Magazine has HIGHLIGHTED the stories of

SOUTHWEST MICHIGAN COMPANIES.

AND456LOCAL leaders,30656%

DID YOU KNOW?

of consumers take action after

reading an ad.

READING DEMANDS FULL ATTENTION.

SCOTT MILLEN / [email protected](269) 760-8040

ADAM ROSSI? / [email protected](616) 987-0010

Nick Riashi / [email protected]

(269) 766-4342

D E M O G R A P H I C S

Page 6: PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN ADAM@2Fishco.com (616) 987-0010 Nick Riashi / Sales Nick@269mag.com (269) 766-4342 DEMOGRAPHICS. FEB/MAR ‘19 ISSUE Heather Baker / Editor-in-Chief

FEB/MAR ‘19I S S U E

Heather Baker / [email protected](269) 330-4312

Ron Kitchens / [email protected](269) 217-9831

Nick Riashi / [email protected]

(269) 766-4342

11.28.18C L O S E D A T E

12.15.18C O P Y D U E

3.1.19O N S A L E

APR/MAY ‘19I S S U E

1.10.19C L O S E D A T E

1.17.19C O P Y D U E

5.1.19O N S A L E

JUN/JUL ‘19I S S U E

3.13.19C L O S E D A T E

3.20.19C O P Y D U E

6.20.19O N S A L E

AUG/SEP ‘19I S S U E

5.15.19C L O S E D A T E

5.22.19C O P Y D U E

9.1.19O N S A L E

oct/nov ‘19I S S U E

7.10.19C L O S E D A T E

7.17.19C O P Y D U E

11.1.19O N S A L E

Holiday ‘19I S S U E

9.18.19C L O S E D A T E

9.25.19C O P Y D U E

12.15.19O N S A L E

e d i t o r i a l c a l e n d a r

Page 7: PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN ADAM@2Fishco.com (616) 987-0010 Nick Riashi / Sales Nick@269mag.com (269) 766-4342 DEMOGRAPHICS. FEB/MAR ‘19 ISSUE Heather Baker / Editor-in-Chief

11.28.18f e b / m a r ‘ 1 9

1.10.19a p r / m a y ‘ 1 9

3.13.19j u n / j u l ‘ 1 9

5.15.19a u g / s e p ‘ 1 9

7.10.19o c t / n o v ‘ 1 9

9.18.19h o l i d a y ‘ 1 9

SCOTT MILLEN / [email protected](269) 760-8040

ADAM ROSSI? / [email protected](616) 987-0010

Nick Riashi / [email protected]

(269) 766-4342

DEADLINES

SUBMISSION

IMPORTANT

(Closing dates for space reservations and materials that require production work)

Send digital files via our upload page at 269mag.com/upload or ship a CD/DVD tothe following address:

Include the advertiser name and the date of publication in the body of your upload or on your disc.

269 Magazine241 East Michigan AvenueKalamazoo, mi 49007

Cancellations are not accepted after closing dates stated below. Publisher reserves the right to repeat latest advertisement, or to charge for the space reserved when no acceptable content is received by closing date. No liability is assumed as to any instructions received after closing date.

All advertising should be provided in digital format.

The preferred format is hi-res PDF file format.

All fonts and images mustbe embedded.

All images embedded in files must be a minimum of 240 pixels per inch or 240 dots per inch.

Color images must be cymk.

Files containing rgb or lab images will not be accepted.

9.25” x 11”

9” x 10.75”

8.375” x 10.125”

9” x 10.75” — TRIM9.25” x 11” — BLEED8.375” x 10.125” — SAFE

FULL PAGE WITH BLEED

8.375” x 10.125” — NO BLEED

FULL PAGE, No BLEED

9” x 5.5” — TRIM9.25” x 5.625” — BLEED8.375” x 5.0625” — SAFE

HALF PAGE WITH BLEED

8.375” x 5.0625” — NO BLEED

HALF PAGE, No BLEED

C L O S E D A T E

A d S p e c i f i c a t i o n s

Page 8: PROMOTIONAL BOOKLET · ADAM ROSSI? / DESIGN ADAM@2Fishco.com (616) 987-0010 Nick Riashi / Sales Nick@269mag.com (269) 766-4342 DEMOGRAPHICS. FEB/MAR ‘19 ISSUE Heather Baker / Editor-in-Chief

It’s time to make your investment in 269 Magazine!Our advertising packages are designed for high-impact, full-page

messaging to maximize THE regional brand. Don’t put your selection on hold as placements will be honored on a first-come first-serve basis.

Heather Baker / [email protected](269) 330-4312

Ron Kitchens / [email protected](269) 217-9831

Nick Riashi / [email protected]

(269) 766-4342

N A M E :

A D D R E S S :

E M A I L :

D A T E : PLEASE CONTACT THE TEAM MEMBER INDICATED ABOVE ON BEHALF OF (269) MAGAZINE.

C I T Y :

Z I P : P H O N E :

S T A T E :

C O M P A N Y /O R G A N I Z A T I O N :

A U T H O R I Z E D S I G N A T U R E :

GET IN TOUCHAD RATESPlacement x 1 x 6

Back Cover $11,400$2,500

Inside Front Cover $9,900$2,200

Inside Back Cover $9,900$2,200

Page 3 $9,450$2,100

Full Page $8,100$1,800

Half Page $6,000$1,400

DOUBLE-DOUBLEFull-spread ad plus Two (2) pages of editorial content provided by advertiser, equalling four (4) pages in total

MONTH-Long sponsorship of biweekly enews

preferred month:

$3,000

digital daily masthead$300

DEADLINES(Closing dates for space reservations and materials that require production work)

Cancellations are not accepted after closing dates stated below. Publisher reserves the right to repeat latest advertisement, or to charge for the space reserved when no acceptable content is received by closing date. No liability is assumed as to any instructions received after closing date.

11.28.18f e b / m a r ‘ 1 9

1.10.19a p r / m a y ‘ 1 9

3.13.19j u n / j u l ‘ 1 9

5.15.19a u g / s e p ‘ 1 9

7.10.19o c t / n o v ‘ 1 9

9.18.19h o l i d a y ‘ 1 9