Promotion of ecotourism in salt range pakistan
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Prospects of Ecotourism in the Salt Range
Pakistan
Aftab-ur-Rehman Rana
President, Sustainable Tourism Foundation Pakistan
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Components of Tourism Product
Tourism
Product
Attractions
Accommodation Accessibility
Amenities
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Salt Range – Orientation The Salt Range consists of two lines of low, rugged hills that run east to
west between the Soan and the Jhelum rivers, from the GT Road near Dina
to the Indus near Kalabagh.
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Analysis of Tourism Potential of Salt Range
Strong Points:
• Easy accessibility
M-2 Passing through the heart of Salt Range
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Analysis of Tourism Potential of Salt Range
Strong Points:
• Fantastic Landscape
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Analysis of Tourism Potential of Salt Range
Strong Points:
• Record of 600 million years of the earth’s history
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Analysis of Tourism Potential of Salt Range
Strong Points:
• Varying ecosystems, rich flora and fauna and
Wetlands of International Importance
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Kallar Kahar LakeKhabbeki LakeUcchali Lake
Namal Lake
Jhalar Lake SALT RANGE WETLANDS COMPLEX
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Analysis of Tourism Potential of Salt Range
Strong Points:
• Number of historical sites and remains of ancient settlements
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Analysis of Tourism Potential of Salt Range
Strong Points:
• Number of sites of cultural interest
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Stone Age in Soon Valley
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On the footsteps of Alexander
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Tilla Jogian
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Route of Alexander Invasion
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Invasion of Mahmood of Ghaznavi
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Al Beruni Calculated Circumference of
the Earth- at Nandhna
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Babar Conquest of India
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Sher Shah Suri Invasion
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Adventure Tourism in Salt Range
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Concept of Ecotourism
Ecotourism is defined as a “responsible
travel to natural areas which conserves
the environment and improves the welfare
of the local people”.The International Ecotourism Society (TIES)
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Objectives of Ecotourism Product Development
Conservation of Biological
& Cultural Diversity
Sharing Socio-economic
Benefits
with Local Community
Visitors Satisfaction
Minimization of Tourism’s
Own Environmental Impact Ecotourism
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Ecotourism as a market Segment
Cultural
Tourism
Rural
Tourism
Nature
Tourism
Adventure
Tourism
Business
Travel
Leasure
Travel
Tourist
Market
Ecotourism
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Thank You
Aftab ur Rehman Rana
President
Sustainable Tourism Foundation Pakistan
Email: [email protected]