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    Live Shopping System?

    Abid Afsar

    MSCC

    January 2011

    PresentedBy

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    Why Live Shopping?

    Departmental Store has never used this system beforeIntroducing live shopping technology

    Not many people know about it Customer has to be in Store to view products

    Cash needs to be paid upfront by existing storecustomer.

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    Advantages of Live Shopping Easy maintenance

    Lower overheads

    Customer profilingidentifying

    customer by their use buying andinterest

    Automatic processing of orders

    New and increased revenue channels Increased market reach

    Improved loyalty

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    Advantages of Live Shopping

    to the Customer

    User friendly interactions

    Secure transactions

    Product features Up to date

    Confirmation of orders

    Orders can be made from anywherein the world

    Customers are able to shop aroundthe clock without leaving theirhomes

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    Concept of Integrated Services

    Digital brand integration is part ofthe evolution of product placement. It'ssimply another tool marketers use to getproducts integrated into shows. If youcan put it in a package, we can put it in ashow

    Diversity of ideas Increased productivity, efficiency and

    quality

    Real world teams for projects

    Aiming for a fully working system

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    Separation In Modules

    Development of live Shopping

    Merchandiser module and Webpage Development of live Shopping Customer

    module

    Documentation for the above mentioned

    tasks of the project

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    Front-End Tools

    JSP 2.0Technology that allows web developers and

    designers to rapidly develop and easily

    maintain, information-rich, dynamic webpages that leverage existing business systems

    JavaScript 1.8.5Is a language which allows a webpage to have

    dynamic content

    HTML 4.01The publishing language of the World Wide

    Web.

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    Back-End Tools

    MySQL 5.5.19DBMS to store product and customer details

    JDBC 3.0An industry standard for database independent connectivity

    between a computer platform or device operating in the Java

    environment and a wide range of databases

    Tomcat 7.0.23 Web ServerIs a Java based Web Application container that was createdto run Servlets and JSP in Web applications.

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    Architecture Live Shopping System?

    Tomcat

    Front-end

    Back-end

    Departmental

    Store

    Online

    Customer

    World Wide

    Web

    Transaction Server

    Processing Network

    Private Gateway

    Tomcat Server

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    Tomcat 7.0.23 Advantages

    Available for free

    Easy to install and set up

    Platform independent Good security features

    Support for JSP 2.0

    Servlet API 2.3 compliance

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    Tomcat 7.0.23 Advantages

    Automatic servlet reloading

    Thread-pooling and JVM load-balancing

    Automatic deployment of Web ARchive (WAR) files NSAPI and ISAPI integration

    A command-line JSP-to-servlet code tool

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    JSP 2.0 vs. ASP 3.0

    JSP 2.0 ASP 3.0

    Web Server Any Web server,including Apache,

    Netscape, and IIS

    Microsoft IIS orPersonal Web Server

    Ability toIntegrate with

    Data Sources

    Works with anyODBC- and JDBC

    technology-compliant database

    Works with anyODBC-compliant

    database

    Platforms Most popularplatforms

    Microsoft Windows

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    JSP 2.0 vs. ASP 3.0

    JSP 2.0 ASP 3.0

    Scripting Language Java VBScript, JScript

    Reusable, Cross-PlatformComponents

    JavaBeans,

    Enterprise

    JavaBeans, Custom

    JSP Tags

    No

    Customizable Tags Yes No

    Memory LeakProtection

    Yes No

    Security Against

    System Crashes

    Yes No

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    Expected Outcome

    The expected deliverables are:

    The development of a Live Shopping system which, wehope, could be used at Departmental Store.

    Documentation

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    Bibliography

    [1]. Online Shopping: the Roles of Shopping Values and

    Personality Traits. Rotterdam: Erasmus Universities, 2007.

    Print.

    [2]. Internet Shopping: New Competitor or New Frontier?

    New York: National Retail Dry Goods Association, 1996.

    Print.

    [3]. Sundaram, Suresh T. Internet Shopping: the Critical

    Role of Attribute-benefit Mapping Information in OnlineConsumer Shopping. 2003. Print.