project-on-lic-SIDDANNA M BALAPGOL

53
Project On Life Insurance corporation of India Submitted By Gaurav Kumar Gupta P.G.D.M First Semester School Of Management Science Lucknow

Transcript of project-on-lic-SIDDANNA M BALAPGOL

Project

On

Life Insurance corporation of India

Submitted By

Gaurav Kumar Gupta

PGDM First Semester

School Of Management Science Lucknow

PREFACE

The field of insurance has taken a giant leap at the

threshold of twentieth century Insurance have become an

integral part of life of man all over the globe The proverb

lsquoNeed is the mother of inventionrsquo is proving equally correct

in case of insurance

Insurance have already had a considerable impact on

many aspects of our society This project on ldquolife

Insurance corporation of Indiardquo deals with the automation

of various activities done in insurance like how the

insurance companies doing there business and what is the

feature of life insurance

ACKNOWLEDGEMENT

We ar e hear t y gr ateful t o M r S udhi r S h a r a n s i r ( di r ec tor )

They have always been an invaluable s our c e of ins pi r at ion

had wor k s inc er i t y and dedic at ion

I t gi ves me immens e pleas ur e in s ubmi t t ing t his pr ojec t on

ldquo L i fe Ins ur anc e Cor por at ion of India rdquo I have developed this

pr ojec t in par t ial f ul f i l lment of PGD M ( I Sem) f r om

lsquo rdquo SCHOOL O F M ANAGEMENT S CIENCE L UCKNOWrdquo

I would l i ke t o expr es s my s inc er e ineptnes s to my Pr ojec t

Guide S H U B H E N D R A S IN G H P A R IH A R for his c ons tant

guidanc e and valuable s uppor t dur ing t he pr ojec t wor k

Enc our agement and exc el lent guidanc e in t he s uc c es s ful

c omplet ion of t he pr ojec t wor k

And of c our s e nothing c ould have c ome t r ue wi thout t he

s uppor t of my fami ly f r i ends and al l t he c las s mates f or

t hei r c ons tant enc our agement and us eful t i ps t hr ough out

my pr ojec t I wi l l always gr ateful t o t hem

Gaur av Kumar Gupta

CONTENTS

Topics

1 Company Profile

2 Objective of Study

3 Introduction of Topic

4 Brief Overview of Other Insurance Industry

5 Research Methodology

6

7 Conclusion amp Suggestions

8 Bibliography

9 Annexure

INTRODUCTION

1 ABOUT THE ORGANIZATION

Life Insurance in its modern form came to India from England in the year

1818 Oriental Life Insurance Company stated by Europeans in Calcutta was the first

life insurance company on Indian Soil All the insurance companies established

during that period were brought up with the purpose of looking after the needs of

European community and Indian natives were not being insured by these companies

However later with the efforts of eminent people like Babu Muttylal Seal the foreign

life insurance companies started insuring Indian lives But Indian lives were being

treated as sub-standard lives and heavy extra premiums were being changed on them

Bombay Mutual Life Assurance Society heralded the birth of first Indian life

insurance company in the year 1870 and covered Indian lives at normal rates

Starting as Indian enterprise with highly patriotic motives insurance companies came

tito existence to carry the message of insurance and social security through insurance

to various sectors of society Bharat Insurance Company (1896) was also one of such

companies inspired by natioalism the Swadeshi movement of 1905-1907 gavwe rise

to more insurance companies The United India in Madras National Indian and

National Insurance in Calcutta and the Hindustan Co-operative Insurance Company

took its birth in one of the rooms of the Jorasanko house of the great poet

Rabindranath Tagore in Calcutta The Indian Mercantile General Assurance and

Swadeshi Life (later Bombay Life) were some of the companies established during

the same period Prior to 1912 India had no legislation to regulate insurance business

In the year 1912 the Life Insurance Companies Act and the Provident Fund Act were

passed The Life Insurance Companies Act 1912 made it necessary that the premium

rate tables and periodical valuations of companies should be certified by an actuary

But the act discriminated between foreign and Indian companies on many accounts

putting the Indian companies at a disadvantage

The first two decades of the twentieth century saw lot of growth in insurance

business From 44 companies with total business-in force as Rs 2244 crore it rose to

176 companies with total business-in-force as Rs 298 crore in 1938 During the

mushrooming of insurance companies many financially unsound concerns were also

floated which failed miserably The Insurance Act 1938 was the first legislation

governing not only life insurance but also non-life insurance to provide strict state

control over insurance business The demand for nationalization of life insurance

industry was made repeatedly in the past but it gathered momentum in 1944 when a

bill to amend the Life Insurance Act 1938 was introduced in the Legislative

Assembly However it was much later on the 19th of January 1956 that life insurance

in India was nationalized About 154 Indian insurance companies 16 non-Indian

companies and 75 provident were operating in India at the time of nationalization

nationalization was accomplished in two stages initially the management of the

companies was taken over by means of an Ordinance and later the ownership too by

means of a comprehensive bill The Parliament of India passed the Life Insurance

Corporation Act on the 19th of June 1956 and the Life Insurance Corporation of India

was created on 1st September 1956 with the objective of spreading life insurance

much more widely and in particular to the rural areas with a view to reach all

insurable persons in the country providing them adequate financial cover at a

reasonable cost

LIC had 5 zonal offices 33 divisional offices and 212 branch offices apart

from its corporate office in the year 1956 Since life insurance contracts are long term

contracts and during the currency of the policy it requires a variety of services need

was felt in the later years to expand the operations and place a branch office at each

district headquarter re-organization of LIC took place and large numbers of new

branch offices were opened As a result of re-organization servicing functions were

transferred to the branches and branches were made accounting units It worked

wonders with the performance of the corporation It may be seen that from about

20000 crores of New Business in 1957 the corporation crossed 100000 crores only in

the year 1969-70 and it took another 10 years for LIC to cross 200000 crore mark of

new business But with re-organization happening in the early eighties by 1985-86

LIC had already crossed 700000 crore Sum Assured on new policies

Today LIC functions with 2048 fully computerized branch offices 100

divisional offices 7 zonal offices and the corporate office LICrsquos Wide Area Network

covers 100 divisional offices and connects all the branches through a Metro Area

Network LIC has tied up with some Banks and Service providers to offer on-lint

premium collection facility in selected cities LICrsquos ECS and ATM premium payment

facility is an addition to customer convenience Apart from on-line Kiosks and IVRS

Info Centres have been commissioned at Mumbai Ahmedabad Bangalore Chennai

Hyderabad Kolkata New Delhi Pune and many other cities With a vision of

providing easy access to its policyholders LIC has launched its SATELLITE

SAMPARK offices The satellite offices are smaller leaner and closer to the

customer The digitalized records of the satellite offices will facilitate anywhere

servicing and many other conveniences in the future

LIC continues to be the dominant life insurer even in theliberalized scenario of

Indian insurance and is moving fast on a new growth trajectory surpassing its own

past records LIC has issued over one crore policies during the current year It has

crossed the milestone of issuing 10132955 new policies by 15th Oct 2005 posting a

healthy growth rate of 1667 over the corresponding period of the previous year

From then to now LIC ha crossed many milestones and has set unprecedented

performance records in various aspects of life insurance business The same motives

which inspired our forefathers to bring insurance into existence in this country inspire

us at LIC to take this message of protection to light the lamps of security in as many

homes as possible and to help the people in providing security to their families

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian

soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to

regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the

objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalized LIC formed by an Act of Parliament viz LIC

Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots

to the Triton Insurance Company Ltd the first general insurance company

established in the year 1850 in Calcutta by the British

OBJECTIVES OF LIC

Spread Life Insurance widely and in particular to the rural areas and to the

socially and economically backward classes with a view to reaching

allinsurable persons in the country and providing them adequate financial

cover against death at a reasonable cost

Maximize mobilization of peoplersquo savings by making insurance-linked savings

adequately attractive

Bear in mind in the investment of funds the primary obligation to its

policyholders whose money it holds in trust without losing sight of the

interest of the community as a whole the funds to be deployed to the best

advantage of the investors as well as the community as a whole keeping in

view national priorities and obligations of attractive return

Conduct business with utmost economy and with the full realization that

moneys belong to the policyholders

Act as trustees of the insured public in their individual and collective

capacities

Meet the various life insurance needs of the community that would arise in the

changing social and economic environment

Involve all people working in the Corporation to the best of their capability in

furthering the interests of the insured public by providing efficient service

with courtesy

Promote amongst all agent and employees of the corporation a sense of

participation pride and job towards achievement of Corporate objective

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

PREFACE

The field of insurance has taken a giant leap at the

threshold of twentieth century Insurance have become an

integral part of life of man all over the globe The proverb

lsquoNeed is the mother of inventionrsquo is proving equally correct

in case of insurance

Insurance have already had a considerable impact on

many aspects of our society This project on ldquolife

Insurance corporation of Indiardquo deals with the automation

of various activities done in insurance like how the

insurance companies doing there business and what is the

feature of life insurance

ACKNOWLEDGEMENT

We ar e hear t y gr ateful t o M r S udhi r S h a r a n s i r ( di r ec tor )

They have always been an invaluable s our c e of ins pi r at ion

had wor k s inc er i t y and dedic at ion

I t gi ves me immens e pleas ur e in s ubmi t t ing t his pr ojec t on

ldquo L i fe Ins ur anc e Cor por at ion of India rdquo I have developed this

pr ojec t in par t ial f ul f i l lment of PGD M ( I Sem) f r om

lsquo rdquo SCHOOL O F M ANAGEMENT S CIENCE L UCKNOWrdquo

I would l i ke t o expr es s my s inc er e ineptnes s to my Pr ojec t

Guide S H U B H E N D R A S IN G H P A R IH A R for his c ons tant

guidanc e and valuable s uppor t dur ing t he pr ojec t wor k

Enc our agement and exc el lent guidanc e in t he s uc c es s ful

c omplet ion of t he pr ojec t wor k

And of c our s e nothing c ould have c ome t r ue wi thout t he

s uppor t of my fami ly f r i ends and al l t he c las s mates f or

t hei r c ons tant enc our agement and us eful t i ps t hr ough out

my pr ojec t I wi l l always gr ateful t o t hem

Gaur av Kumar Gupta

CONTENTS

Topics

1 Company Profile

2 Objective of Study

3 Introduction of Topic

4 Brief Overview of Other Insurance Industry

5 Research Methodology

6

7 Conclusion amp Suggestions

8 Bibliography

9 Annexure

INTRODUCTION

1 ABOUT THE ORGANIZATION

Life Insurance in its modern form came to India from England in the year

1818 Oriental Life Insurance Company stated by Europeans in Calcutta was the first

life insurance company on Indian Soil All the insurance companies established

during that period were brought up with the purpose of looking after the needs of

European community and Indian natives were not being insured by these companies

However later with the efforts of eminent people like Babu Muttylal Seal the foreign

life insurance companies started insuring Indian lives But Indian lives were being

treated as sub-standard lives and heavy extra premiums were being changed on them

Bombay Mutual Life Assurance Society heralded the birth of first Indian life

insurance company in the year 1870 and covered Indian lives at normal rates

Starting as Indian enterprise with highly patriotic motives insurance companies came

tito existence to carry the message of insurance and social security through insurance

to various sectors of society Bharat Insurance Company (1896) was also one of such

companies inspired by natioalism the Swadeshi movement of 1905-1907 gavwe rise

to more insurance companies The United India in Madras National Indian and

National Insurance in Calcutta and the Hindustan Co-operative Insurance Company

took its birth in one of the rooms of the Jorasanko house of the great poet

Rabindranath Tagore in Calcutta The Indian Mercantile General Assurance and

Swadeshi Life (later Bombay Life) were some of the companies established during

the same period Prior to 1912 India had no legislation to regulate insurance business

In the year 1912 the Life Insurance Companies Act and the Provident Fund Act were

passed The Life Insurance Companies Act 1912 made it necessary that the premium

rate tables and periodical valuations of companies should be certified by an actuary

But the act discriminated between foreign and Indian companies on many accounts

putting the Indian companies at a disadvantage

The first two decades of the twentieth century saw lot of growth in insurance

business From 44 companies with total business-in force as Rs 2244 crore it rose to

176 companies with total business-in-force as Rs 298 crore in 1938 During the

mushrooming of insurance companies many financially unsound concerns were also

floated which failed miserably The Insurance Act 1938 was the first legislation

governing not only life insurance but also non-life insurance to provide strict state

control over insurance business The demand for nationalization of life insurance

industry was made repeatedly in the past but it gathered momentum in 1944 when a

bill to amend the Life Insurance Act 1938 was introduced in the Legislative

Assembly However it was much later on the 19th of January 1956 that life insurance

in India was nationalized About 154 Indian insurance companies 16 non-Indian

companies and 75 provident were operating in India at the time of nationalization

nationalization was accomplished in two stages initially the management of the

companies was taken over by means of an Ordinance and later the ownership too by

means of a comprehensive bill The Parliament of India passed the Life Insurance

Corporation Act on the 19th of June 1956 and the Life Insurance Corporation of India

was created on 1st September 1956 with the objective of spreading life insurance

much more widely and in particular to the rural areas with a view to reach all

insurable persons in the country providing them adequate financial cover at a

reasonable cost

LIC had 5 zonal offices 33 divisional offices and 212 branch offices apart

from its corporate office in the year 1956 Since life insurance contracts are long term

contracts and during the currency of the policy it requires a variety of services need

was felt in the later years to expand the operations and place a branch office at each

district headquarter re-organization of LIC took place and large numbers of new

branch offices were opened As a result of re-organization servicing functions were

transferred to the branches and branches were made accounting units It worked

wonders with the performance of the corporation It may be seen that from about

20000 crores of New Business in 1957 the corporation crossed 100000 crores only in

the year 1969-70 and it took another 10 years for LIC to cross 200000 crore mark of

new business But with re-organization happening in the early eighties by 1985-86

LIC had already crossed 700000 crore Sum Assured on new policies

Today LIC functions with 2048 fully computerized branch offices 100

divisional offices 7 zonal offices and the corporate office LICrsquos Wide Area Network

covers 100 divisional offices and connects all the branches through a Metro Area

Network LIC has tied up with some Banks and Service providers to offer on-lint

premium collection facility in selected cities LICrsquos ECS and ATM premium payment

facility is an addition to customer convenience Apart from on-line Kiosks and IVRS

Info Centres have been commissioned at Mumbai Ahmedabad Bangalore Chennai

Hyderabad Kolkata New Delhi Pune and many other cities With a vision of

providing easy access to its policyholders LIC has launched its SATELLITE

SAMPARK offices The satellite offices are smaller leaner and closer to the

customer The digitalized records of the satellite offices will facilitate anywhere

servicing and many other conveniences in the future

LIC continues to be the dominant life insurer even in theliberalized scenario of

Indian insurance and is moving fast on a new growth trajectory surpassing its own

past records LIC has issued over one crore policies during the current year It has

crossed the milestone of issuing 10132955 new policies by 15th Oct 2005 posting a

healthy growth rate of 1667 over the corresponding period of the previous year

From then to now LIC ha crossed many milestones and has set unprecedented

performance records in various aspects of life insurance business The same motives

which inspired our forefathers to bring insurance into existence in this country inspire

us at LIC to take this message of protection to light the lamps of security in as many

homes as possible and to help the people in providing security to their families

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian

soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to

regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the

objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalized LIC formed by an Act of Parliament viz LIC

Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots

to the Triton Insurance Company Ltd the first general insurance company

established in the year 1850 in Calcutta by the British

OBJECTIVES OF LIC

Spread Life Insurance widely and in particular to the rural areas and to the

socially and economically backward classes with a view to reaching

allinsurable persons in the country and providing them adequate financial

cover against death at a reasonable cost

Maximize mobilization of peoplersquo savings by making insurance-linked savings

adequately attractive

Bear in mind in the investment of funds the primary obligation to its

policyholders whose money it holds in trust without losing sight of the

interest of the community as a whole the funds to be deployed to the best

advantage of the investors as well as the community as a whole keeping in

view national priorities and obligations of attractive return

Conduct business with utmost economy and with the full realization that

moneys belong to the policyholders

Act as trustees of the insured public in their individual and collective

capacities

Meet the various life insurance needs of the community that would arise in the

changing social and economic environment

Involve all people working in the Corporation to the best of their capability in

furthering the interests of the insured public by providing efficient service

with courtesy

Promote amongst all agent and employees of the corporation a sense of

participation pride and job towards achievement of Corporate objective

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

ACKNOWLEDGEMENT

We ar e hear t y gr ateful t o M r S udhi r S h a r a n s i r ( di r ec tor )

They have always been an invaluable s our c e of ins pi r at ion

had wor k s inc er i t y and dedic at ion

I t gi ves me immens e pleas ur e in s ubmi t t ing t his pr ojec t on

ldquo L i fe Ins ur anc e Cor por at ion of India rdquo I have developed this

pr ojec t in par t ial f ul f i l lment of PGD M ( I Sem) f r om

lsquo rdquo SCHOOL O F M ANAGEMENT S CIENCE L UCKNOWrdquo

I would l i ke t o expr es s my s inc er e ineptnes s to my Pr ojec t

Guide S H U B H E N D R A S IN G H P A R IH A R for his c ons tant

guidanc e and valuable s uppor t dur ing t he pr ojec t wor k

Enc our agement and exc el lent guidanc e in t he s uc c es s ful

c omplet ion of t he pr ojec t wor k

And of c our s e nothing c ould have c ome t r ue wi thout t he

s uppor t of my fami ly f r i ends and al l t he c las s mates f or

t hei r c ons tant enc our agement and us eful t i ps t hr ough out

my pr ojec t I wi l l always gr ateful t o t hem

Gaur av Kumar Gupta

CONTENTS

Topics

1 Company Profile

2 Objective of Study

3 Introduction of Topic

4 Brief Overview of Other Insurance Industry

5 Research Methodology

6

7 Conclusion amp Suggestions

8 Bibliography

9 Annexure

INTRODUCTION

1 ABOUT THE ORGANIZATION

Life Insurance in its modern form came to India from England in the year

1818 Oriental Life Insurance Company stated by Europeans in Calcutta was the first

life insurance company on Indian Soil All the insurance companies established

during that period were brought up with the purpose of looking after the needs of

European community and Indian natives were not being insured by these companies

However later with the efforts of eminent people like Babu Muttylal Seal the foreign

life insurance companies started insuring Indian lives But Indian lives were being

treated as sub-standard lives and heavy extra premiums were being changed on them

Bombay Mutual Life Assurance Society heralded the birth of first Indian life

insurance company in the year 1870 and covered Indian lives at normal rates

Starting as Indian enterprise with highly patriotic motives insurance companies came

tito existence to carry the message of insurance and social security through insurance

to various sectors of society Bharat Insurance Company (1896) was also one of such

companies inspired by natioalism the Swadeshi movement of 1905-1907 gavwe rise

to more insurance companies The United India in Madras National Indian and

National Insurance in Calcutta and the Hindustan Co-operative Insurance Company

took its birth in one of the rooms of the Jorasanko house of the great poet

Rabindranath Tagore in Calcutta The Indian Mercantile General Assurance and

Swadeshi Life (later Bombay Life) were some of the companies established during

the same period Prior to 1912 India had no legislation to regulate insurance business

In the year 1912 the Life Insurance Companies Act and the Provident Fund Act were

passed The Life Insurance Companies Act 1912 made it necessary that the premium

rate tables and periodical valuations of companies should be certified by an actuary

But the act discriminated between foreign and Indian companies on many accounts

putting the Indian companies at a disadvantage

The first two decades of the twentieth century saw lot of growth in insurance

business From 44 companies with total business-in force as Rs 2244 crore it rose to

176 companies with total business-in-force as Rs 298 crore in 1938 During the

mushrooming of insurance companies many financially unsound concerns were also

floated which failed miserably The Insurance Act 1938 was the first legislation

governing not only life insurance but also non-life insurance to provide strict state

control over insurance business The demand for nationalization of life insurance

industry was made repeatedly in the past but it gathered momentum in 1944 when a

bill to amend the Life Insurance Act 1938 was introduced in the Legislative

Assembly However it was much later on the 19th of January 1956 that life insurance

in India was nationalized About 154 Indian insurance companies 16 non-Indian

companies and 75 provident were operating in India at the time of nationalization

nationalization was accomplished in two stages initially the management of the

companies was taken over by means of an Ordinance and later the ownership too by

means of a comprehensive bill The Parliament of India passed the Life Insurance

Corporation Act on the 19th of June 1956 and the Life Insurance Corporation of India

was created on 1st September 1956 with the objective of spreading life insurance

much more widely and in particular to the rural areas with a view to reach all

insurable persons in the country providing them adequate financial cover at a

reasonable cost

LIC had 5 zonal offices 33 divisional offices and 212 branch offices apart

from its corporate office in the year 1956 Since life insurance contracts are long term

contracts and during the currency of the policy it requires a variety of services need

was felt in the later years to expand the operations and place a branch office at each

district headquarter re-organization of LIC took place and large numbers of new

branch offices were opened As a result of re-organization servicing functions were

transferred to the branches and branches were made accounting units It worked

wonders with the performance of the corporation It may be seen that from about

20000 crores of New Business in 1957 the corporation crossed 100000 crores only in

the year 1969-70 and it took another 10 years for LIC to cross 200000 crore mark of

new business But with re-organization happening in the early eighties by 1985-86

LIC had already crossed 700000 crore Sum Assured on new policies

Today LIC functions with 2048 fully computerized branch offices 100

divisional offices 7 zonal offices and the corporate office LICrsquos Wide Area Network

covers 100 divisional offices and connects all the branches through a Metro Area

Network LIC has tied up with some Banks and Service providers to offer on-lint

premium collection facility in selected cities LICrsquos ECS and ATM premium payment

facility is an addition to customer convenience Apart from on-line Kiosks and IVRS

Info Centres have been commissioned at Mumbai Ahmedabad Bangalore Chennai

Hyderabad Kolkata New Delhi Pune and many other cities With a vision of

providing easy access to its policyholders LIC has launched its SATELLITE

SAMPARK offices The satellite offices are smaller leaner and closer to the

customer The digitalized records of the satellite offices will facilitate anywhere

servicing and many other conveniences in the future

LIC continues to be the dominant life insurer even in theliberalized scenario of

Indian insurance and is moving fast on a new growth trajectory surpassing its own

past records LIC has issued over one crore policies during the current year It has

crossed the milestone of issuing 10132955 new policies by 15th Oct 2005 posting a

healthy growth rate of 1667 over the corresponding period of the previous year

From then to now LIC ha crossed many milestones and has set unprecedented

performance records in various aspects of life insurance business The same motives

which inspired our forefathers to bring insurance into existence in this country inspire

us at LIC to take this message of protection to light the lamps of security in as many

homes as possible and to help the people in providing security to their families

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian

soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to

regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the

objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalized LIC formed by an Act of Parliament viz LIC

Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots

to the Triton Insurance Company Ltd the first general insurance company

established in the year 1850 in Calcutta by the British

OBJECTIVES OF LIC

Spread Life Insurance widely and in particular to the rural areas and to the

socially and economically backward classes with a view to reaching

allinsurable persons in the country and providing them adequate financial

cover against death at a reasonable cost

Maximize mobilization of peoplersquo savings by making insurance-linked savings

adequately attractive

Bear in mind in the investment of funds the primary obligation to its

policyholders whose money it holds in trust without losing sight of the

interest of the community as a whole the funds to be deployed to the best

advantage of the investors as well as the community as a whole keeping in

view national priorities and obligations of attractive return

Conduct business with utmost economy and with the full realization that

moneys belong to the policyholders

Act as trustees of the insured public in their individual and collective

capacities

Meet the various life insurance needs of the community that would arise in the

changing social and economic environment

Involve all people working in the Corporation to the best of their capability in

furthering the interests of the insured public by providing efficient service

with courtesy

Promote amongst all agent and employees of the corporation a sense of

participation pride and job towards achievement of Corporate objective

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

CONTENTS

Topics

1 Company Profile

2 Objective of Study

3 Introduction of Topic

4 Brief Overview of Other Insurance Industry

5 Research Methodology

6

7 Conclusion amp Suggestions

8 Bibliography

9 Annexure

INTRODUCTION

1 ABOUT THE ORGANIZATION

Life Insurance in its modern form came to India from England in the year

1818 Oriental Life Insurance Company stated by Europeans in Calcutta was the first

life insurance company on Indian Soil All the insurance companies established

during that period were brought up with the purpose of looking after the needs of

European community and Indian natives were not being insured by these companies

However later with the efforts of eminent people like Babu Muttylal Seal the foreign

life insurance companies started insuring Indian lives But Indian lives were being

treated as sub-standard lives and heavy extra premiums were being changed on them

Bombay Mutual Life Assurance Society heralded the birth of first Indian life

insurance company in the year 1870 and covered Indian lives at normal rates

Starting as Indian enterprise with highly patriotic motives insurance companies came

tito existence to carry the message of insurance and social security through insurance

to various sectors of society Bharat Insurance Company (1896) was also one of such

companies inspired by natioalism the Swadeshi movement of 1905-1907 gavwe rise

to more insurance companies The United India in Madras National Indian and

National Insurance in Calcutta and the Hindustan Co-operative Insurance Company

took its birth in one of the rooms of the Jorasanko house of the great poet

Rabindranath Tagore in Calcutta The Indian Mercantile General Assurance and

Swadeshi Life (later Bombay Life) were some of the companies established during

the same period Prior to 1912 India had no legislation to regulate insurance business

In the year 1912 the Life Insurance Companies Act and the Provident Fund Act were

passed The Life Insurance Companies Act 1912 made it necessary that the premium

rate tables and periodical valuations of companies should be certified by an actuary

But the act discriminated between foreign and Indian companies on many accounts

putting the Indian companies at a disadvantage

The first two decades of the twentieth century saw lot of growth in insurance

business From 44 companies with total business-in force as Rs 2244 crore it rose to

176 companies with total business-in-force as Rs 298 crore in 1938 During the

mushrooming of insurance companies many financially unsound concerns were also

floated which failed miserably The Insurance Act 1938 was the first legislation

governing not only life insurance but also non-life insurance to provide strict state

control over insurance business The demand for nationalization of life insurance

industry was made repeatedly in the past but it gathered momentum in 1944 when a

bill to amend the Life Insurance Act 1938 was introduced in the Legislative

Assembly However it was much later on the 19th of January 1956 that life insurance

in India was nationalized About 154 Indian insurance companies 16 non-Indian

companies and 75 provident were operating in India at the time of nationalization

nationalization was accomplished in two stages initially the management of the

companies was taken over by means of an Ordinance and later the ownership too by

means of a comprehensive bill The Parliament of India passed the Life Insurance

Corporation Act on the 19th of June 1956 and the Life Insurance Corporation of India

was created on 1st September 1956 with the objective of spreading life insurance

much more widely and in particular to the rural areas with a view to reach all

insurable persons in the country providing them adequate financial cover at a

reasonable cost

LIC had 5 zonal offices 33 divisional offices and 212 branch offices apart

from its corporate office in the year 1956 Since life insurance contracts are long term

contracts and during the currency of the policy it requires a variety of services need

was felt in the later years to expand the operations and place a branch office at each

district headquarter re-organization of LIC took place and large numbers of new

branch offices were opened As a result of re-organization servicing functions were

transferred to the branches and branches were made accounting units It worked

wonders with the performance of the corporation It may be seen that from about

20000 crores of New Business in 1957 the corporation crossed 100000 crores only in

the year 1969-70 and it took another 10 years for LIC to cross 200000 crore mark of

new business But with re-organization happening in the early eighties by 1985-86

LIC had already crossed 700000 crore Sum Assured on new policies

Today LIC functions with 2048 fully computerized branch offices 100

divisional offices 7 zonal offices and the corporate office LICrsquos Wide Area Network

covers 100 divisional offices and connects all the branches through a Metro Area

Network LIC has tied up with some Banks and Service providers to offer on-lint

premium collection facility in selected cities LICrsquos ECS and ATM premium payment

facility is an addition to customer convenience Apart from on-line Kiosks and IVRS

Info Centres have been commissioned at Mumbai Ahmedabad Bangalore Chennai

Hyderabad Kolkata New Delhi Pune and many other cities With a vision of

providing easy access to its policyholders LIC has launched its SATELLITE

SAMPARK offices The satellite offices are smaller leaner and closer to the

customer The digitalized records of the satellite offices will facilitate anywhere

servicing and many other conveniences in the future

LIC continues to be the dominant life insurer even in theliberalized scenario of

Indian insurance and is moving fast on a new growth trajectory surpassing its own

past records LIC has issued over one crore policies during the current year It has

crossed the milestone of issuing 10132955 new policies by 15th Oct 2005 posting a

healthy growth rate of 1667 over the corresponding period of the previous year

From then to now LIC ha crossed many milestones and has set unprecedented

performance records in various aspects of life insurance business The same motives

which inspired our forefathers to bring insurance into existence in this country inspire

us at LIC to take this message of protection to light the lamps of security in as many

homes as possible and to help the people in providing security to their families

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian

soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to

regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the

objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalized LIC formed by an Act of Parliament viz LIC

Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots

to the Triton Insurance Company Ltd the first general insurance company

established in the year 1850 in Calcutta by the British

OBJECTIVES OF LIC

Spread Life Insurance widely and in particular to the rural areas and to the

socially and economically backward classes with a view to reaching

allinsurable persons in the country and providing them adequate financial

cover against death at a reasonable cost

Maximize mobilization of peoplersquo savings by making insurance-linked savings

adequately attractive

Bear in mind in the investment of funds the primary obligation to its

policyholders whose money it holds in trust without losing sight of the

interest of the community as a whole the funds to be deployed to the best

advantage of the investors as well as the community as a whole keeping in

view national priorities and obligations of attractive return

Conduct business with utmost economy and with the full realization that

moneys belong to the policyholders

Act as trustees of the insured public in their individual and collective

capacities

Meet the various life insurance needs of the community that would arise in the

changing social and economic environment

Involve all people working in the Corporation to the best of their capability in

furthering the interests of the insured public by providing efficient service

with courtesy

Promote amongst all agent and employees of the corporation a sense of

participation pride and job towards achievement of Corporate objective

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

INTRODUCTION

1 ABOUT THE ORGANIZATION

Life Insurance in its modern form came to India from England in the year

1818 Oriental Life Insurance Company stated by Europeans in Calcutta was the first

life insurance company on Indian Soil All the insurance companies established

during that period were brought up with the purpose of looking after the needs of

European community and Indian natives were not being insured by these companies

However later with the efforts of eminent people like Babu Muttylal Seal the foreign

life insurance companies started insuring Indian lives But Indian lives were being

treated as sub-standard lives and heavy extra premiums were being changed on them

Bombay Mutual Life Assurance Society heralded the birth of first Indian life

insurance company in the year 1870 and covered Indian lives at normal rates

Starting as Indian enterprise with highly patriotic motives insurance companies came

tito existence to carry the message of insurance and social security through insurance

to various sectors of society Bharat Insurance Company (1896) was also one of such

companies inspired by natioalism the Swadeshi movement of 1905-1907 gavwe rise

to more insurance companies The United India in Madras National Indian and

National Insurance in Calcutta and the Hindustan Co-operative Insurance Company

took its birth in one of the rooms of the Jorasanko house of the great poet

Rabindranath Tagore in Calcutta The Indian Mercantile General Assurance and

Swadeshi Life (later Bombay Life) were some of the companies established during

the same period Prior to 1912 India had no legislation to regulate insurance business

In the year 1912 the Life Insurance Companies Act and the Provident Fund Act were

passed The Life Insurance Companies Act 1912 made it necessary that the premium

rate tables and periodical valuations of companies should be certified by an actuary

But the act discriminated between foreign and Indian companies on many accounts

putting the Indian companies at a disadvantage

The first two decades of the twentieth century saw lot of growth in insurance

business From 44 companies with total business-in force as Rs 2244 crore it rose to

176 companies with total business-in-force as Rs 298 crore in 1938 During the

mushrooming of insurance companies many financially unsound concerns were also

floated which failed miserably The Insurance Act 1938 was the first legislation

governing not only life insurance but also non-life insurance to provide strict state

control over insurance business The demand for nationalization of life insurance

industry was made repeatedly in the past but it gathered momentum in 1944 when a

bill to amend the Life Insurance Act 1938 was introduced in the Legislative

Assembly However it was much later on the 19th of January 1956 that life insurance

in India was nationalized About 154 Indian insurance companies 16 non-Indian

companies and 75 provident were operating in India at the time of nationalization

nationalization was accomplished in two stages initially the management of the

companies was taken over by means of an Ordinance and later the ownership too by

means of a comprehensive bill The Parliament of India passed the Life Insurance

Corporation Act on the 19th of June 1956 and the Life Insurance Corporation of India

was created on 1st September 1956 with the objective of spreading life insurance

much more widely and in particular to the rural areas with a view to reach all

insurable persons in the country providing them adequate financial cover at a

reasonable cost

LIC had 5 zonal offices 33 divisional offices and 212 branch offices apart

from its corporate office in the year 1956 Since life insurance contracts are long term

contracts and during the currency of the policy it requires a variety of services need

was felt in the later years to expand the operations and place a branch office at each

district headquarter re-organization of LIC took place and large numbers of new

branch offices were opened As a result of re-organization servicing functions were

transferred to the branches and branches were made accounting units It worked

wonders with the performance of the corporation It may be seen that from about

20000 crores of New Business in 1957 the corporation crossed 100000 crores only in

the year 1969-70 and it took another 10 years for LIC to cross 200000 crore mark of

new business But with re-organization happening in the early eighties by 1985-86

LIC had already crossed 700000 crore Sum Assured on new policies

Today LIC functions with 2048 fully computerized branch offices 100

divisional offices 7 zonal offices and the corporate office LICrsquos Wide Area Network

covers 100 divisional offices and connects all the branches through a Metro Area

Network LIC has tied up with some Banks and Service providers to offer on-lint

premium collection facility in selected cities LICrsquos ECS and ATM premium payment

facility is an addition to customer convenience Apart from on-line Kiosks and IVRS

Info Centres have been commissioned at Mumbai Ahmedabad Bangalore Chennai

Hyderabad Kolkata New Delhi Pune and many other cities With a vision of

providing easy access to its policyholders LIC has launched its SATELLITE

SAMPARK offices The satellite offices are smaller leaner and closer to the

customer The digitalized records of the satellite offices will facilitate anywhere

servicing and many other conveniences in the future

LIC continues to be the dominant life insurer even in theliberalized scenario of

Indian insurance and is moving fast on a new growth trajectory surpassing its own

past records LIC has issued over one crore policies during the current year It has

crossed the milestone of issuing 10132955 new policies by 15th Oct 2005 posting a

healthy growth rate of 1667 over the corresponding period of the previous year

From then to now LIC ha crossed many milestones and has set unprecedented

performance records in various aspects of life insurance business The same motives

which inspired our forefathers to bring insurance into existence in this country inspire

us at LIC to take this message of protection to light the lamps of security in as many

homes as possible and to help the people in providing security to their families

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian

soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to

regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the

objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalized LIC formed by an Act of Parliament viz LIC

Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots

to the Triton Insurance Company Ltd the first general insurance company

established in the year 1850 in Calcutta by the British

OBJECTIVES OF LIC

Spread Life Insurance widely and in particular to the rural areas and to the

socially and economically backward classes with a view to reaching

allinsurable persons in the country and providing them adequate financial

cover against death at a reasonable cost

Maximize mobilization of peoplersquo savings by making insurance-linked savings

adequately attractive

Bear in mind in the investment of funds the primary obligation to its

policyholders whose money it holds in trust without losing sight of the

interest of the community as a whole the funds to be deployed to the best

advantage of the investors as well as the community as a whole keeping in

view national priorities and obligations of attractive return

Conduct business with utmost economy and with the full realization that

moneys belong to the policyholders

Act as trustees of the insured public in their individual and collective

capacities

Meet the various life insurance needs of the community that would arise in the

changing social and economic environment

Involve all people working in the Corporation to the best of their capability in

furthering the interests of the insured public by providing efficient service

with courtesy

Promote amongst all agent and employees of the corporation a sense of

participation pride and job towards achievement of Corporate objective

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

floated which failed miserably The Insurance Act 1938 was the first legislation

governing not only life insurance but also non-life insurance to provide strict state

control over insurance business The demand for nationalization of life insurance

industry was made repeatedly in the past but it gathered momentum in 1944 when a

bill to amend the Life Insurance Act 1938 was introduced in the Legislative

Assembly However it was much later on the 19th of January 1956 that life insurance

in India was nationalized About 154 Indian insurance companies 16 non-Indian

companies and 75 provident were operating in India at the time of nationalization

nationalization was accomplished in two stages initially the management of the

companies was taken over by means of an Ordinance and later the ownership too by

means of a comprehensive bill The Parliament of India passed the Life Insurance

Corporation Act on the 19th of June 1956 and the Life Insurance Corporation of India

was created on 1st September 1956 with the objective of spreading life insurance

much more widely and in particular to the rural areas with a view to reach all

insurable persons in the country providing them adequate financial cover at a

reasonable cost

LIC had 5 zonal offices 33 divisional offices and 212 branch offices apart

from its corporate office in the year 1956 Since life insurance contracts are long term

contracts and during the currency of the policy it requires a variety of services need

was felt in the later years to expand the operations and place a branch office at each

district headquarter re-organization of LIC took place and large numbers of new

branch offices were opened As a result of re-organization servicing functions were

transferred to the branches and branches were made accounting units It worked

wonders with the performance of the corporation It may be seen that from about

20000 crores of New Business in 1957 the corporation crossed 100000 crores only in

the year 1969-70 and it took another 10 years for LIC to cross 200000 crore mark of

new business But with re-organization happening in the early eighties by 1985-86

LIC had already crossed 700000 crore Sum Assured on new policies

Today LIC functions with 2048 fully computerized branch offices 100

divisional offices 7 zonal offices and the corporate office LICrsquos Wide Area Network

covers 100 divisional offices and connects all the branches through a Metro Area

Network LIC has tied up with some Banks and Service providers to offer on-lint

premium collection facility in selected cities LICrsquos ECS and ATM premium payment

facility is an addition to customer convenience Apart from on-line Kiosks and IVRS

Info Centres have been commissioned at Mumbai Ahmedabad Bangalore Chennai

Hyderabad Kolkata New Delhi Pune and many other cities With a vision of

providing easy access to its policyholders LIC has launched its SATELLITE

SAMPARK offices The satellite offices are smaller leaner and closer to the

customer The digitalized records of the satellite offices will facilitate anywhere

servicing and many other conveniences in the future

LIC continues to be the dominant life insurer even in theliberalized scenario of

Indian insurance and is moving fast on a new growth trajectory surpassing its own

past records LIC has issued over one crore policies during the current year It has

crossed the milestone of issuing 10132955 new policies by 15th Oct 2005 posting a

healthy growth rate of 1667 over the corresponding period of the previous year

From then to now LIC ha crossed many milestones and has set unprecedented

performance records in various aspects of life insurance business The same motives

which inspired our forefathers to bring insurance into existence in this country inspire

us at LIC to take this message of protection to light the lamps of security in as many

homes as possible and to help the people in providing security to their families

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian

soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to

regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the

objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalized LIC formed by an Act of Parliament viz LIC

Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots

to the Triton Insurance Company Ltd the first general insurance company

established in the year 1850 in Calcutta by the British

OBJECTIVES OF LIC

Spread Life Insurance widely and in particular to the rural areas and to the

socially and economically backward classes with a view to reaching

allinsurable persons in the country and providing them adequate financial

cover against death at a reasonable cost

Maximize mobilization of peoplersquo savings by making insurance-linked savings

adequately attractive

Bear in mind in the investment of funds the primary obligation to its

policyholders whose money it holds in trust without losing sight of the

interest of the community as a whole the funds to be deployed to the best

advantage of the investors as well as the community as a whole keeping in

view national priorities and obligations of attractive return

Conduct business with utmost economy and with the full realization that

moneys belong to the policyholders

Act as trustees of the insured public in their individual and collective

capacities

Meet the various life insurance needs of the community that would arise in the

changing social and economic environment

Involve all people working in the Corporation to the best of their capability in

furthering the interests of the insured public by providing efficient service

with courtesy

Promote amongst all agent and employees of the corporation a sense of

participation pride and job towards achievement of Corporate objective

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

facility is an addition to customer convenience Apart from on-line Kiosks and IVRS

Info Centres have been commissioned at Mumbai Ahmedabad Bangalore Chennai

Hyderabad Kolkata New Delhi Pune and many other cities With a vision of

providing easy access to its policyholders LIC has launched its SATELLITE

SAMPARK offices The satellite offices are smaller leaner and closer to the

customer The digitalized records of the satellite offices will facilitate anywhere

servicing and many other conveniences in the future

LIC continues to be the dominant life insurer even in theliberalized scenario of

Indian insurance and is moving fast on a new growth trajectory surpassing its own

past records LIC has issued over one crore policies during the current year It has

crossed the milestone of issuing 10132955 new policies by 15th Oct 2005 posting a

healthy growth rate of 1667 over the corresponding period of the previous year

From then to now LIC ha crossed many milestones and has set unprecedented

performance records in various aspects of life insurance business The same motives

which inspired our forefathers to bring insurance into existence in this country inspire

us at LIC to take this message of protection to light the lamps of security in as many

homes as possible and to help the people in providing security to their families

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian

soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to

regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the

objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalized LIC formed by an Act of Parliament viz LIC

Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots

to the Triton Insurance Company Ltd the first general insurance company

established in the year 1850 in Calcutta by the British

OBJECTIVES OF LIC

Spread Life Insurance widely and in particular to the rural areas and to the

socially and economically backward classes with a view to reaching

allinsurable persons in the country and providing them adequate financial

cover against death at a reasonable cost

Maximize mobilization of peoplersquo savings by making insurance-linked savings

adequately attractive

Bear in mind in the investment of funds the primary obligation to its

policyholders whose money it holds in trust without losing sight of the

interest of the community as a whole the funds to be deployed to the best

advantage of the investors as well as the community as a whole keeping in

view national priorities and obligations of attractive return

Conduct business with utmost economy and with the full realization that

moneys belong to the policyholders

Act as trustees of the insured public in their individual and collective

capacities

Meet the various life insurance needs of the community that would arise in the

changing social and economic environment

Involve all people working in the Corporation to the best of their capability in

furthering the interests of the insured public by providing efficient service

with courtesy

Promote amongst all agent and employees of the corporation a sense of

participation pride and job towards achievement of Corporate objective

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalized LIC formed by an Act of Parliament viz LIC

Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots

to the Triton Insurance Company Ltd the first general insurance company

established in the year 1850 in Calcutta by the British

OBJECTIVES OF LIC

Spread Life Insurance widely and in particular to the rural areas and to the

socially and economically backward classes with a view to reaching

allinsurable persons in the country and providing them adequate financial

cover against death at a reasonable cost

Maximize mobilization of peoplersquo savings by making insurance-linked savings

adequately attractive

Bear in mind in the investment of funds the primary obligation to its

policyholders whose money it holds in trust without losing sight of the

interest of the community as a whole the funds to be deployed to the best

advantage of the investors as well as the community as a whole keeping in

view national priorities and obligations of attractive return

Conduct business with utmost economy and with the full realization that

moneys belong to the policyholders

Act as trustees of the insured public in their individual and collective

capacities

Meet the various life insurance needs of the community that would arise in the

changing social and economic environment

Involve all people working in the Corporation to the best of their capability in

furthering the interests of the insured public by providing efficient service

with courtesy

Promote amongst all agent and employees of the corporation a sense of

participation pride and job towards achievement of Corporate objective

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

MISSIONVISION

Mission

ldquoExplore and enhance the quality of life of people through financial security by

providing products and services of aspired attributes with competitive returns and

by rendering resources for economic developmentrdquo

Vision

ldquoA trans-nationally competitive financial conglomerate of significance to societies

and Pride of Indiardquo

LIC of India is the one and only public sector life insurance Company in India

Some of the important milestones in the life insurance business in India are

1818 Oriental Life Insurance Company the first life insurance company on Indian soil started functioning

1870 Bombay Mutual Life Assurance Society the first Indian life insurance company

started its business

1912 The Indian Life Assurance Companies Act enacted as the first statute to regulate the life insurance business

1928 The Indian Insurance Companies Act enacted to enable the government to

collect statistical information about both life and non-life insurance businesses

1938 Earlier legislation consolidated and amended to by the Insurance Act with the objective of protecting the interests of the insuring public

1956 245 Indian and foreign insurers and provident societies are taken over by the

central government and nationalised LIC formed by an Act of Parliament viz LIC Act 1956 with a capital contribution of Rs 5 crore from the Government of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

The General insurance business in India on the other hand can trace its roots to the Triton Insurance Company Ltd the first general insurance company established in

the year 1850 in Calcutta by the British

Nationalization

In 1955 parliamentarian Feroze Gandhi raised the matter of insurance fraud by owners of private insurance companies In the ensuing investigations one of Indias wealthiest businessmen Ram Kishan Dalmia owner of the Times of India newspaper

was sent to prison for two months Eventually the Parliament of India passed the Life Insurance of India Act on 1956-06-19 and the Life Insurance Corporation of India was created on 1956-09-01 by consolidating the life insurance business of 245

private life insurers and other entities offering life insurance services Nationalization of the life insurance business in India was a result of the Industrial Policy Resolution

of 1956 which had created a policy framework for extending state control over at least seventeen sectors of the economy including the life insurance The company began operations with 5 zonal offices 33 divisional offices and 212 branch offices

Current status

Over its existence of around 50 years Life Insurance Corporation of India which commanded a monopoly of soliciting and selling life insurance in India created huge surpluses and contributed around 7 of Indias GDP in 2006

The Corporation which started its business with around 300 offices 56 million

policies and a corpus of INR 459 million has grown to 2048 offices servicing around 180 million policies and a corpus of over INR 34 trillion

The organization now comprises 2048 branches 100 divisional offices and 8 zonal

offices and employs over 1 million agents It also operates in 12 other countries primarily to cater to the needs of Non Resident Indians

With the change in the Indias economic philosophy from the early 1990s and the

subsequent relaxation of state control over several sectors of the economy the monopolistic position of the Life Insurance Corporation of India was diluted and it has had to compete with a number of other corporate entities Indian as well as

transnational Life Insurance brands

In the financial year 2006-07 Life Insurance Corporation of Indias number of policy holders are said to have crossed a whopping 200 million (fourth in terms of

population of the countries of the world)

Subsidiaries

LIC owns the following subsidiaries

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Life Insurance Corporation of India International This is a joint venture offshore company promoted by LIC which commenced operations in July

1989 with the objectives of offering US$ denomimated policies to cater to the insurance needs of NRIs and providing insurance services to holders of LIC

policies currently residing in the Gulf LIC International operates in all GCC countries

LIC Nepal A joint venture company formed in 2001 with the Vishal Group of Industries Nepal

LIC Lanka A joint venture company formed in 2003 with the Bartleet Group of Companies Sri Lanka

2INTRODUCTION OF ABOUT TOPIC

Claim Policy

Claims of policy argue that certain conditions should exist and advocate adoption of

policies or courses of action because problems have arisen that call for a solution

Claim Policy amp Instructions

In the unfortunate event of an arrival problem Vanguard has formulated a set of required guidelines to

document and present claims Failure to follow these guidelines will make the claim for buyers risk Please note Vanguards claim policy is for everything over five (5) percent buyers risk

Vanguard does not believe these guidelines to be in anyway arbitrary or unfair They are simply to enable us to

present substantial and consistent documentation to our growers and suppliers as well as to ensure Vanguard complies with all

necessary regulations Past experience shows that almost all claims lack one or more of the requirements

outlined below Our experience also shows that claims that are substantiated with all of the requirements outlined below stand a much better chance of being solved quickly and fairly Kindly

fulfill all of these requirements when reporting a claim

OBJECTIVE AND SUBJECTIVE CLAIMS

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

An objective claim is a statement about a factual matter-one that can be proved true or false For factual matters there exist widely recognized criteria and methods to

determine whether a claim is true or false A subjective claim on the other hand is not a factual matter it is an expression of belief opinion or personal preference A

subjective claim cannot be proved right or wrong by any generally accepted criteria

Objective claims amp facts An objective claim may be true or false just because something is objective does not mean it is true The following are objective claims because they concern factual

matters that is matters that can be verified as true or false

Taipei 101 is the worlds tallest building Five plus four equals ten

There are nine planets in our solar system

Now the first statement of fact is true (as of this writing) the other two are false It is possible to verify the height of buildings and determine that Taipei 101 tops them all

It is possible to devise an experiment to demonstrate that five plus four does not equal ten or to use established criteria to determine whether Pluto is a planet

Facts previously considered true may come to be considered false if new criteria methods or technology emerge For example the definition of planet was recently

revised Experts agreed that Pluto did not conform to the new accepted criteria At that point the statement There are nine planets in our solar system became false

Even if a factual statement is demonstrably false it remains an objective claim on a factual matter

A statement is a factual matter even if you can only imagine a method by which it might be verified For example suppose I claim that humanoid life exists on planets

outside our galaxy I can imagine methods that could be used to determine whether this is true even if I cannot carry them outndashsend a faster-than-light spaceship to look

perhaps However when I imagine methods I may not indulge in pure fantasy I must use widely recognized criteria If the consensus is that fasterndashthanndashlight travel is impossible then my imagined test using a faster-than-light ship fails to meet generally

recognized criteria I would have to propose another way to test my claim using acceptable criteria Whether you disbelieve or disagree with my claim it is an

objective claim either there is or there is not humanoid life outside our galaxy independently of whether or not either of us believes it

Subjective claims amp opinions

In contrast to objective claims subjective claims cannot be proved true or false by any generally accepted criteria Subjective claims often express opinions preferences values feelings and judgments Even though they may involve facts they do not

make factual (provable) claims and therefore they are in a sense neither true nor false in the same way an objective claim is true or false They are outside the realm of

what is verifiable For example consider the following subjective claims

Trout tastes better than catfish Touching a spider is scary

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Venus Williams is the greatest athlete of this decade Hamsters make the best pets

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Claimrsquos Settlementrsquos History

MUMBAI The percentage of rejected claims to total claims is much higher for private life insurance companies compared with state-owned Life Insurance

Corporation (LIC)

According to data released by the Insurance Regulatory and Development Authority (IRDA) private life insurers received 13139 individual death claims in 2006-07 compared with 602 lakh claims recorded by LIC Of the total number of claims

received private life insurance companies settled 727 of the claims while LIC managed to settle 9694 of claims

The number of claims rejected by private insurers as a percentage of claims booked was 1398 in 2006-07 while the claims rejected by LIC were 143 Claims

pending with private insurers as on March 31 2007 stood at 1332 of total claims received against 163 for LIC LIC paid Rs 428928 crore as death claim benefits

against Rs 15546 crore paid by private life insurers Life insurers receive two types of claim the first are the maturity claims where the

policyholder gets the savings that accrue under his policy at the end of the term Bulk of the claims comes under this category and usually there is no dispute on maturity

claims as these payments are akin to repayment of a maturing bond

The second set of claims which are far fewer are death claims Section 45 IA of the

Insurance Act 1938 allows insurers to reject claims if there is suppression of material fact by the insured In life insurance any information that has bearing on the mortality of the proposer is considered to be a material fact So if a proposer suffers from a

serious ailment which is not disclosed the insurer can reject his claims

However the Supreme Court has said that the clause cannot be used unilaterally and it is for the insurer to establish that the non-disclosure has a bearing on mortality In the first few years of operations private life insurers did not have much of a claims

experience Therefore a comparison on claims servicing between the private sector and LIC was not possible Now with the private life industry being in its seventh

year there has been a substantial number of maturity and death claims According to an official with a private life insurance company repudiations were

higher in group policies Also given that private companies have been only a few years in existence their share of early claims are higher Early claims are those which

occur within two years of the policyholder acquiring a policy In such claims insurers double check on whether the terms of the policy have been strictly met

Another aspect of claims

Admission Of Age

Age is the main basis of calculation of premium under life insurance policies The following are accepted as evidence of age

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Certified extract from Municipal or Local Bodyrsquos records made at the time of birth

Certificate of Baptism or Certified Extract from Family Bible if it contains age or date of birth

Certified Extract from School or College records if age or date of birth is stated therein

Certified Extract from Service Register in the case of Govt employees and

employees of Quasi-Govt Institutions or Passport issued by the Passport Authorities in India

Payment of Premium

By cash local cheque (subject to realization of cheque) Demand Draft at

Branch Office The DD and cheques or Money Order may be sent by post

You can pay your premiums at any of our Branches as 99 of our Branches are networked

Many Banks do accept standing instructions to remit the premiums So by

providing a standing instruction to your Bank to debit your account for the premium amount and send it vide a bankerrsquos cheque to LIC on the due dates

and months mentioned on your policy bond Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill

Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and

UTI Bank Premium payment can also be made through Electronic Clearing Service

(ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata New Delhi Kanpur Bangalore Vijay Wada Patna Jaipur Chandigarh Trivandrum Ahmedabad Pune Goa and Nagpur Secunderabad amp

Visakhapatnam A policyholder having an account in any Bank which is a Member of the local Clearing House can opt for ECS debit to pay premiums

The policyholders wishing to use this system would have to fill up a Mandate Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Churchgate New India Building Santacruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Days Of Grace

Policyholder should pay the premiums on due dates However a grace period of one month but not less than 30 days will be allowed for payment of yearlyhalf-yearlyquarterly premiums and 15 days for monthly premiums

When the days of grace expire on a Sunday or a public holiday the premium may be paid on the following working day to keep the policy in force

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

If the premium is not paid before the expiry of the days of grace the policy lapses

Revival of Lapsed Policy

If the policy has lapsed it can be revived during the life time of the life assured within a period of five years from the date of the first unpaid premium but before the date of maturity subject to certain conditions

The Corporation offers three convenient schemes of revival viz Ordinary Revival Special Revival and Installment Revival Policies can also be revived

under Loan-cum-Revival and SB-cum-Revival schemes Request for revival may be made to the Branch Office servicing the policy

Change of Address and Transfer Of Policy Records

The policyholder should immediately intimate the change of hisher address to

the Branch Office servicing the policy The correct address facilitates better service and quicker settlement of claims

Policy records can also be transferred from one Branch Office to another for

servicing as requested by the policyholder

Loss of Policy Document

The Policy Document is an evidence of the contract between the Insurer and the Insured Hence the policyholder should preserve the Policy Bond till the

contracted amount under it is settled Loss of the Policy Document should be immediately intimated to the Branch

Office where it is serviced

Loans

Loans are granted on policies to the extent of 90 of Surrender Value of the policies which are in force and 85 of the Surrender Value in case of policies which are paid-up inclusive of the cash value of bonus The rate of interest

charged at present is 9 pa payable half-yearly Loans are not granted for a period shorter than six months The Conditions and

Privileges printed on the back of the Policy Bond states whether a particular policy is with or without the loan facility

Relief to Policyholders

The Corporation generally allows concessions on payment of premiums settlement of claims issue of duplicate policies etc when the policyholder are

affected by natural calamities such as droughts cyclones floods earthquakes etc

Nomination

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Nomination is a right conferred on the holder of a Policy of Life Assurance on his own life to appoint a persons to receive policy moneys in the event of the policy

becoming a claim by the assuredrsquos death The Nominee does not get any other benefit except to receive the policy moneys on the death of the Life Assured

Survival BenefitMaturity Claims

LIC settles survival benefitmaturity claims on or before the due date

Policyholder are intimated well in advance by the Branch Office which services the policy regarding the payment and the necessary Discharge

Voucher is also sent for execution by the assured In case the policyholder does not get any intimation from the Branch Office concerned heshe should contact them quoting the Policy Number

Survival Benefit payment up to Rs60000- are settled without insisting for Policy Bond and Discharge Voucher

Death Claims

If the life assured dies during the term of the policy death claim arises The

death of the policyholder should be immediately intimated in writing to the Branch Office where the policy is serviced along with the following particulars

1 The Nos of the policyies 2 The name of the policyholder

3 Death Certificate issued by concerned Authority 4 The date of death 5 The cause of death and

6 Claimantrsquos relationship with the deceased On receipt of the intimation of death necessary claim forms are sent by the

Branch Office for completion along with instructions regarding the procedure to be followed by the claimant

The claims which have arisen after a period of three years are treated as non-

early claims and settled within 30 days from the date of receipt of all requirements

The claims that have arisen within a period of two years from the date of commencement of the policy are treated as early claims and investigation is compulsory in such cases

The claim is usually payable to the nomineeassignee or the legal heirs as the case may be However if the deceased policyholder has not

nominatedassigned the policy or if heshe has not made a suitable provision regarding the policy moneys by way of a Will the claim is payable to the holder of a Succession Certificate or some such evidence of title from a Court

of Law The Corporation grants claims concessions under certain Plans whereby

payment of full sum assured is made subject to the deduction of unpaid premiums with interest till the date of death and unpaid premiums falling due before the next anniversary of the policy in the event of the death of the life

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Assured within a period of six months or one year from the date of the first unpaid premium provided premiums have been paid for at least three years and five years

respectively

Claim Review Committee

The Corporation settles a large number of Death Claims every year Only in case of fraudulent suppression of material information is the liability repudiated This is to

ensure that claims are not paid to fraudulent persons at the cost of honest policyholders The number of Death Claims repudiated is however very small Even in these cases an opportunity is given to the claimant to make a representation for

consideration by the Review Committees of the Zonal office and the Central Office As a result of such review depending on the merits of each case appropriate

decisions are taken The Claims Review Committees of the Central and Zonal Offices have among their Members a retired High CourtDistrict Court Judge This has helped providing transparency and confidence in our operations and has resulted in

greater satisfaction among claimants policyholders and public

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

COMPETITORS OF LIC

Aviva

Bajaj Allianz

Birla sun life

ICICI Pru

Ing vysya

Life insurance corporation

Max new York life

MetLife India

Om kotak mahindra

Reliance life insurance

SBI life insurance

Tata AIG

AVIVA

The AVIVA Life Insurance Company is joint venture between Dabur India

and the Aviva UK Dabur is one of the Indiarsquos oldest and largest groups of companies with consolidated Annual turnover in excess of Rs 1350 crores countryrsquos leading

producer of traditional Healthcare products Aviva Plc is UKrsquos largest and the worldrsquos fifth largest insurance group It is one of the leading providers of life amp pension products to Europe and has substantial business elsewhere around the world

Bajaj Allianz

Bajaj Allianz Life Insurance co Ltd Is a joint venture between Allianz AG and Bajaj Auto one of the biggest 2 amp 3 wheeler manufacturer in the world Bajaj Auto Ltd the Flagship Company of the Rs8000 crores

Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Allianz Allianz group is insurers and financial service providers Founded in 1890 in

Berlin Allianz is now present in over 70 countries with almost 174000 employees At the top of the holding company Allianz AG with its head office in Munich

Birla sun life insurance company Limited

Birla sun Life Insurance is the coming

together of the Aditya Birla group amp Sun Life Financial of Canada to enter the Indian insurance sector The Aditya Birla Group a multinational conglomerate has over 75

business units in India and Overseas with operations in Canada US UK Thailand Indonesia Philippines Malaysia and Egypt Foreign partner

Sun life assurance sun life financials primary insurance business has excellent rating with the worldrsquos top rating agencies With assets under management as

on September 30 2000 totaling more than CDN billion it ranks amongst the largest international financial service organizations in the world

ICICI Prudential Life Insurance ICICI Prudential Life insurance is a joint venture

between the ICICI group and Prudential Plc of the UK ICICI standard off its operation in 1955 with providing finance for industrial development and since then it has diversified into housing finance consumer finance mutual funds to being a Universal

Bank and its latest venture Life insurance Foreign Partner

Established in 1848 Prudential plc Of UK has grown to be the largest life insurance and mutual fund Company in UK Prudential plc Has had its presence in Asia for the past 75 years catering to over 1 million customers across 11 Asian

countries Prudential is the largest Life Insurance Company in the United Kingdom ICICI and prudential came together in 1993 to provide mutual fund product in India and

today are the largest private sector mutual fund company in India Their largest venture ICICI Prudential Life plans to take care of the insurance needs at various stages of life

ING Vysya

ING Vysya Life Insurance Company private Limited entered the private

life insurance industry in India in September 2001 and in a short spans pf 3 years has established itself as a distinctive Life insurance brand with an innovative attractive and customer friendly product portfolio and a professional advisor force It also distributes

products in close cooperation with the ING Vysya Bank network The company is headquartered at Bangalore

MAX NEW YORK Limited

Max India Limited is a multi-business corporation that

has business interest in telecom service Bulk pharmaceuticals electronic components and specialty products It is also the service-oriented businesses of healthcare life

insurance and information technology NEW YORK Life

New York Life has grown to be a fortune 100 company and an

expert in life insurance It was the first insurance company to offer cash dividends to policy owners In 1894 New York Life pioneered then unheard-of-concept of insuring

women at the same rate as men Thereafter it continued to introduce a series of firsts ndash

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

a disability benefit clause in 1920 unemployment insurance in 1992 and complete customer care of the web in 1998

Today New York Life has over US billion in assets under management and over 30000 agents and employees worldwide The October 2000 fortune survey named New

York Life amongst the top three most admired life and health insurance companies worldwide With over 3 million policyholders New York Life is a leading provider of insurance in a host of countries worldwide

METLIFE INDIA

MetLife India was incorporated as a joint venture between MetLife International Holdings Inc Jammu amp Kashmir Bank M Pallonji amp Co and other private investors MetLife India is headquartered in Bangalore with offices and

presence in major Indian cities and an additional 1000 outreach points through its channel partner

Life insurance Corporation of India (LIC)

The Life insurance Corporation

was established about 44 years ago with a view to provide an insurance cover against various risks in life A monolith then the corporation enjoyed a monopoly status and

become synonymous with life insurance Its main asset is its staff strength of 124 lakhs employed and 2048 branches and over six-lakhs agency force LIC has hundred divisional offices and has established extensive training

facility at all levels At the apex is the Management Development Institute seven zonal Training Centre and 35 sales Training Centers At the industry level along with the

Government and the GIC it has helped establish the National Insurance Academy It presently transacts individual Life Insurance business group Insurance business social security schemes and Pensions grants housing loans through its subsidiary And the

markets savings and Investment products through its mutual fund It pays off about Rs 6000 crores annually to56 million policyholders

Om kotak mahindra life insurance Established in 1985 as Kotak capital management

finance promoted by Uday kotak the company has come a long way since its entry into corporate finance It has dabbled in leasing auto finance hire purchase investment

banking consumer finance broking etc The company got its name kotak mahindra as industrialists Harish and Anand Mahindra picked a stake in the company Kotak Mahindra is today one of Indiarsquos leading Financial institute

OLD Mutual-

Old mutual plc is an international financial service group in London with expanding operations in life assurance asset management banking and general insurance OLD Mutual is listed on the London Stock Exchange and also on the south-

African Namibian Malaawi and Zimbabwe stock exchanges It has 156 years of experience in life insurance business

OM Kotak Mahindra- OM Kotak Mahindra is the coming together of Kotak Mahindra

Finance Ltd and Old Mutual plc to enter the Indian insurance arena to offer a wide rang of innovative life insurance products

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Reliance Life Insurance-

Reliance Life Insurance Company Ltd is a part of Reliance

Capital Ltd of the Reliance ndash Anil Dhirubhai Ambani Group Reliance Capital is one of Indiarsquos leading private sector financial services companies and ranks among the top

3 private sector financial services and banking companies in terms of net worth Reliance capital has interests in asset management and mutual funds stock broking life and general insurance proprietary investments private equity and other activities in

financial services Reliance Capital Ltd is a Non-Banking Financial company (NBFT) registered

with the Reserve Bank of India act under section 45-1A Reliance Capital sees immense Potential in the rapidly growing financial service sector in India and aims to become a dominant player in this Industry and offer fully integrated financial services Reliance

Life Insurance is another step forward for Reliance Capital Ltd to offer need based Life Insurance solution to individual and corporate

SBI Life Insurance-

SBI Life Insurance Company Ltd is a joint venture between Indiarsquos largest banks State Bank of India and Cardiff SA a leading Life Insurance

Company in France State bank of India is a household name and it stands as the last world for financial strength and security in the country SBIrsquos illus tries background dates back to

the year 1806 when it started business as a Presidency Bank known as Bank of Bengal Over the long journey it has learnt to combine the best of banking practices handed

down from the imperial management with the more Dynamic ways of doing banking in the modern India It has grown as a responsible giant in the banking field over the years Cardiff came into being in the year 1973 Since then it has grown into a vibrant

insurance company Specializing in personal lines such as long-term saving protection products and creditor insurance Cardiff had a premium income of over US$ 4 billion in

1999 And more than US$ 23 billion of funds under its management Cardiff has been specializing in the art of selling insurance products through Commercial bank in France and 23 other countries

SBI Life Insurance Company Ltd is registered as a life Insurance Company with the Insurance Regulatory amp Development Authority of India and has been issued

License number 111 on 29th March 2001 The Companyrsquos authorized capital is Rs 250 crores and the paid up capital at present is Rs125 crores SBI owns 74of the total equity and Cardiff the balance 26

TATA AIG-

The TATA AIG joint venture is a tie up between the established Tata Group and American International Group Inc The TATA Group is one of the largest and most respected industrial houses in the country while AIG is a leading US based

insurance and financial service company with a presence in over 130 countries and jurisdiction around the world

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

OBJECTIVE OF STUDY

The prime objective of the study is to find out the level of satisfaction of a

customer (policy holders or beneficiary) so far as the settlement of claims

To find out the procedure of claim policy holder or the beneficiary

Parameters of Research Product range offered

Service quality

Network

Benefit offered to customerrsquos

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

5 RESEARCH METHODOLOGY

TYPE OF RESEARCH - Exploratory research conclusive

o primary data through observation as well as personal interview

o secondary data through journal research

paper monthly reports and financial reports SAMPLING METHOD- through judgment and convenience method

SAMPLING UNIT LIC BAREILLY SAMPLING ELEMENTS ndash Existing and potential customers in bareilly SAMPLE SIZE- 80

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

DATA COLLECTION AND METHODOLOGY

The task of data collection begins after a research problem has been defined and

research design is chalked out While deciding about the method of data collection to be used for the study the researchers should keep in mind two types of data ie Primary and Secondary data

The primary data are those which are collected afresh and for the first time and thus

happen to be original in character The secondary data on other hand are those which have already been collected by someone else and which have already been passed

through the statistical process The data used for the present research is primary data

Data collection was done through sample survey method involving the questionnaire

to be filled in by the investigator This was chosen because most of the facts and data where of the nature of primary data For study like this time framework is not significant However for cross sectional analysis both the insurance and customers

were interviewed to find out real state of the affairs of the problem understudy We had been close to the data obtaining through questionnaire and percentage as well as

trend analysis have used to interpret the data Over all study is based on the findings through survey of 100 persons belonging to

varied age groups as follows Age groups no of customers

18-26 21 26-35 33

35-45 34 45-55 06 Above 55 06

Total 100

The different methods that are used for collecting primary data are as follows

A) Contact Method

The contact method considering the short coming was selected to personal interview

This method being versatile was arranged interviewing as it made concerned approach to the respondent

B) Observation Method

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

The present investigation was done on the basis of making note of behavior and gestures of the target customers

C) Questionnaire Method

The method of data collection is quite popular and is being adopted by researchers private individuals and organization

D) Schedule Method

The method of data collection is very much like the collection of data through

questionnaire with little difference which lies in the fact that schedules are being filled in by the enumerates who are specially appointed for the purpose these enumerators go to the respondents along with the schedule and put up the question Inferences are

drawn on the answers given by them

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Finding

Product offered to customer

Childrens Policy

Komal Jeevan - Plan No 159

Children Deferred - Plan no41 Jeevan Kishore - Plan no102 Jeevan Chhaya - Plan no103

Marriage EndowmentEducational Annuity - Plan No 90 Jeevan Anurag - Plan no168

Endowment Policy

Endowment with Profits - Plan no14 Limited Payment Endowment with

Profits - Plan no48 Jeevan Mitra - Plan no88 New JanaRaksha Policy - Plan no91

Jeevan Anand Plan no 149 Jeevan Mitra Triple Cover - Plan no133

Group Insurance Policy

Janashree Bima Yojana

Group Insurance Scheme in lieu of EDLI Group (Term) Insurance Scheme Group Savings Linked Insurance Scheme

Group Superannuation Scheme Group Mortgage Redemption Assurance Scheme

Joint Life Policy

Jeevan Saathi - Plan no89

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Money Back Policy

Money Back with Profit - Plan no75 New Money Back - Plan no93

Jeevan Surabhi 15 yrs - Plan no106 Jeevan Surabhi 20 yrs - Plan no107

Jeevan Surabhi 25 yrs - Plan no108 Jeevan Bharati Plan No 160 Jeevan Samriddhi Plan No 154 155 156 157

Bima Bachat- Plan no175

Pension Plans or Annuities

New Jeevan Dhara - Plan no148 New Jeevan Suraksha Plan no 147

Jeevan Akshay II Plan no 163 Jeevan Nidhi Plan no 169 Jeevan Akshay V Plan no 183

Special Plans

Term Assurance - Plan no43 Mortgage Redemption - Plan no52 Jeevan Aadhar - Plan no114

Market Plus - Plan No 181 Jeevan Vishwas Plan No 136 Jeevan Saral Plan No 165

Jeevan Pramukh Plan No 167 Bima Nivesh 2005 Plan No 171

Money Plus-Plan No 180

Term Policy

Convertible Term Assurance - Plan no58 New Bima Kiran

Term Assurance Anmol Jeevan I Plan No- 164 Amulya Jeevan-Plan No-177

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Service Quality

Your Policy Bond And Its Safety

Your Policy Number

Policy Conditions

Alterations In Policy

If Your Policy Is Lost

Your Contact Address ndash Keep Us Posted Without Fail

Admission Of Age

Nomination

Assignment

When To Pay The Premiums

Grace Period For Premium Payment

How And Where To Pay The Premiums

Policy Status ndash Where Available

Revival Of Lapsed Policies

Availing Loans On Policies

Surrender Value

Maturity Survival Benefits Disability And Death Claims

Policies Under Salary Savings Scheme

Helpline

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Your Policy Bond and Its Safety

The policy bond is the document that is given to you after we accept your proposal for

insurance The risk coverage commences after acceptance of your proposal and the conditions and privileges of your policy are mentioned in the policy bond

This is an important document which would be referred to for various servicing interactions with you ndash Keep the policy bond safe It will be required at the time of

settlement of claims on the policy You will also require it if you are availing a loan or want to assign the policy Inform your spouseParentsChildren as to where the policy is kept

In case you are handing over the policy bond to any person or office please take a

written acknowledgement Keep a Photostat copy of the policy for your reference

Your Policy Number

The policy number is consisting of nine digits and can be found at the top left hand

corner of the schedule of your policy bond This is a unique identification number that distinguishes your policies from other

policies and will remain unchanged throughout the lifetime of the policy

Remember to quote the policy number every time in your correspondence as it helps us to locate your records for reference

Policy Conditions

Every policy is taken for different types of needs therefore the conditions for your policy will vary according to the Plan and Term of the policy

The policy schedule contains on the first page of your policy like the ones mentioned above as well as other information like nominee your address etc It also shows the

date of commencement of your policy date of birth date of maturity due dates and months in which the renewal premiums are to be paid etc

The second page onwards carries the various policy conditions like risk coverage additional risks coverage if opted for standard benefits that are available for all

policies accident benefit if opted for exclusion of risks if any and other conditions that govern the contract of insurance Apart from death benefits there are other

standard benefits and benefits opted by the policyholder

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Alterations In Policy

There may be instances when you would like to make alterations in your policy like

change of premium payment mode reduction in premium paying term etc your applications may be given in writing to the branch that services your policy for

our further action

If Your Policy Is Lost

Kindly make a thorough search before concluding that you have lost the policy bond Look for the same within your residence among your investment papers at your

office and even with your agent to whom you might have entrusted the document for some reason It could have been even pledged with LICany other financial institution for availing a

loan by you LIC retains the policy bond when you go in for a loan against the policy Make sure that the document you are searching is not one that has already been

assigned to LIC or to another financial institution If the policy bond is partially destroyed due to natural causes like fire flood etc the

remaining portion may be returned as evidence of loss of policy to LIC while applying for a duplicate policy

In case you are sure that the policy bond is untraceable due to unknown causes there is a simple procedure to comply with while applying for the duplicate policy at the

branch that services your policy

Your Contact Address ndash Keep Us Posted

without Fail

Your address is very important for us Without your latest address we would not be in a position to contact you for any service offering We would not like to keep any

benefit that is due to you pending for want of this very important information Whenever you shift residences please inform the new address to us Otherwise any communication we send to you like premium notices discharge vouchers for

maturity and survival benefits etc will get delayed in reaching you

LIC provides for change of addresses inclusion of telephone numbers mobile numbers and email addresses in your contact addresses information Kindly inform your servicing branch to incorporate the same in your policy records

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Admission of Age

Check your policy bond and see if your date of birth is correctly given therein

This is one of the factors on which the premiums you pay for your policy is arrived at This would also form the basis of all future policies you might avail from us

In case your earlier policies do not have your date of birth incorporated and you do have a date of birth certificate issued by the competent authority you may send an attested copy of the same to us with a request to admit your age (Click here to find

out the certificates of age that LIC accepts)

Nomination

Ensure that the nominees name is correctly incorporated in the policy bond

You may change the nomination in your policy any time during the lifetime of the policy

In case you have not included the name of the nominee till now please do not delay inform us your nomination immediately Kindly note that the change of nomination has to be done in the branch that services your policy

The nominee is the person to whom the insurance claim amounts would be payable in case anything unfortunate within the purview of the policy conditions happens to you

The policy is usually taken by you to benefit your family ndash nominate the persons whorsquoll have the welfare of your family in your absence the usual preferences being spouse and children

You may nominate even minors like your children in which case you have to name another person whorsquoll have the welfare of the minor children as an appointee

Assignment

In case you are raising a loan against your policy from LIC or any other financial institution your policy would have to be assigned to LIC or the financial institution

When you assign the policy the title of the policy is shifted from your name to that of the institution The policy would be reassigned to you on the repayment of the loan

A fresh nomination should be done after reassignment of the policy Assignment of policies can be done even when a loan is not required or for some

special purposes

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

When to Pay the Premiums

Remember to pay your premium in time even if our notices do not reach you There

may be a postal delay

LIC usually sends premium notices one month in advance to the due month of the premium The months in which premiums are due are given on the first page of the Policy bond

Grace Period For Premium Payment

In case you have not paid the premium within the due date there is still time for you to make the payments without payment of interest on the premium This period is called the grace period (With the exception of some plans)

The grace period for policies where the premium payment mode is monthly is 15 days from the due date

The grace period for policies where the premium payment mode is quarterly half-yearly or yearly is one month but not less than30 days

How and Where To Pay the Premiums

By cash local cheque (subject to realization of cheque) Demand Draft at Branch Office

The DD and cheques or Money Order may be sent by post You can pay your premiums at any of our Branches as 99 of our Branches

are networked

Many Banks do accept standing instructions to remit the premiums So by providing a standing instruction to your Bank to debit your account for the

premium amount and send it vide a bankerrsquos cheque to LIC on the due dates and months mentioned on your policy bond

Through Internet Payment of premiums can be made through Internet

through Service Providers vizHDFC Bank ICICI Bank Times of Money Bill Junction UTI Bank Bank of Punjab Citibank Corporation Bank Federal Bank and BillDesk

Premium payment can also be made through ATMs of Corporation Bank and UTI Bank

Premium payment can also be made through Electronic Clearing Service (ECS) which has been launched at Mumbai Hyderabad Chennai Kolkata

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

New Delhi Kanpur Bangalore Vijaywada Patna Jaipur Chandigarh Trivandrum A policyholder having an account in any Bank which is a

Member of the local Clearing House can opt for ECS debit to pay premiums The policyholders wishing to use this system would have to fill up a Mandate

Form available at our BranchesDO and get it certified by the Bank The certified Mandate Forms are to be submitted to our BODO

Policy can be anywhere in India

Citibank Kiosks at Industrial Assurance Building Church gate New India

Building Santa Cruz Jeevan Shikha Building Borivili are dedicated for collection of premiums through cheques

Policy Status ndash Where Available

Status of your policy indicates if your policy is in force or has lapsed due to non-payment of premium It also provides other important information with respect to

your policy for your reference The status of your policy is available at the branch that services your policies

It is also available through our Interactive Voice Response Systems in select cities In cities connected by our computerized networks the status will be available in any of

the branches Now the policy status of policies being serviced in the cities connected by network are also available through Internet In select cities online touch screen kiosks are also

provided where you can view your policy status

Revival of Lapsed Policies

If your policy has lapsed due to non-payment of premiums within the due date the

terms and conditions of the policy contract are rendered void till you revive your policy A lapsed policy has to be revived by payment of the accumulated premiums with

interest as well as giving the health requirements as required Always keep your policy in force to ensure that your family gets their financial protection assured by

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

your policy

However certain concessions dependent on the term for which you have paid the premiums are available with the exception of some plans for claims concession

Availing Loans on Policies

Many of our plans are of endowment type and you would be allowed to raise a loan against your policy should you require funds

You repay the loan with interest or continue paying the interest and allow the loan to be deducted at the time of the claim payments Further loans on policies are also allowed after deduction of earlier out standings

Most financial institutions too allow loans against LIC policies based on the value LIC quotes on request from you

Surrender Value

This is the value which is the amount payable to you should you decide to discontinue

the policy and encash the same from LIC Surrender value is payable only after three full years premiums are paid to LIC More over if it is a participating policy the Bonus get attached to it as per prevalent rules

Surrender of policy is not recommended since the surrender value would always be proportionately low

Should you decide to go in for insurance at this stage further insurance would be available to you at a much higher premium because your age would have advanced since taking out the earlier policy

Therefore retention of earlier policies and continuation of all policies without allowing them to lapse is the best strategy for continuing life insurance protection

Maturity Survival Benefits Disability And

Death Claims

When your Survival Benefits (For Money back policies) or maturity benefits are due we send intimations to you in advance However if the survival benefit amount is less

than or equal to Rs60 000- the same will be sent to you directly without policy or discharge forms with a few exceptions

If such intimations have not come to you before the due date kindly inform us so that we may take necessary action

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Policies Under Salary Savings Scheme

If you have taken your policy under salary Saving Scheme please read the following

suggestions

1 For each Salary Savings Scheme Policy your employer deducts the premium from your salary and sends a consolidated cheque for all the policies of the employees to a designated Branch of LIC where all the policy files are

maintained 2 You can find out which Branch of LIC your policy file will be serviced either

from your Agent or from the pay roll department of your employer 3 You will need to know which branch of LIC services your policy because you

will require their help in getting your MaturitySurvival Benefits for any

alterations like change of address and for availing loans etc 4 In case you are in a transferable job please inform the designated Branch of

LIC about your new place of posting After you join your new place of posting please ask your employer the LIC Branch where the premiums are being remitted by your office there and

inform the LIC Branch which was servicing you earlier so that your policy files can be transferred

5 This way your records will never be at correct place and will receive the services from us like maturity in time In case you are leaving your employer for a new job or joining another firm

you have the facility to either continue the policy under the Salary Savings Scheme of your new firm or to convert the payment mode into quarterly half

yearly or yearly mode 6 Always ensure the continuity of premium payments to avoid frequent revivals

of policy This may become a cumbersome process for a person who is in a

transferable job 7 Please do not send any installments directly to us Your premium must come

through your employer only We do not have systems to adjust single installments received from our policy holders Otherwise please convert the mode into quarterly half yearly or yearly and pay directly This way you also

get a discount on the premium payable 8 Leave a permanent local address with us so that we can reach you wherever

you are even after many years

Disclaimer

The information contained herein is only to guide you and does not purport to be binding on either party The contractual implications of your policy will be subject to

the terms and conditions of your proposal and the policy document issued to you They may be also subject to the rules and regulations of the corporation notified from

time to time which may be subject to revision and change The contract will also be subject to the prevailing laws of the country

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Helpline

To ensure that you get the best out of your policy please read our guidelines carefully

1 Keep the policy bond safe It will be required at the time of maturity or

Survival Benefit You will also require it if you are availing a loan or want to assign your policy

2 Inform your spouseParentsChildren as to where the policy is kept 3 When you shift residences please inform the new address to us Otherwise

any communication we send to you like premium notices discharge vouchers

etc will get delayed in reaching you 4 Ensure that the nominees name is correctly incorporated in the policy bond

5 Remember to pay your premium in time even if our notices do not reach you There may be a postal delay The months in which premium are due are given in the Policy bond

6 You may pay the premium by Cheque DD or Money Order Remember to quote the policy number every time in your correspondence The policy

number is consisting of nine digits and can be found at the top left hand corner of the policy bond

7 Check your policy bond and see if your date of birth is correctly given therein

8 In case you are handing over the policy bond to any person or office including the LIC office please take a written acknowledgement

9 When your Survival Benefits (For Money back policies) or maturity benefits

are due we send intimations to your three months in advance If such intimations have not come to your even within one month of the due date

kindly inform us so that we may take necessary action 10 When in doubt call your agent or the Branch from where you took the policy

Our Branches are our Operating Units Hence for any servicing matter contact the

Servicing Branch of your policy However for obtaining general information you can contact any of the Branches of LIC

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Network of LIC

All Life Insurance Corporation branches in the country would be interconnected

under Metro Area Network (MAN) inaugurated here on Thursday Speaking at the function K Vaidyalingam LIC southern zonal manager said about 1500 branches would be getting covered under MAN in which the premium amount

of the policy holder could be remitted in any branch Besides the policy holder gets his status report policy position revival and quotation from the network In every one

hour the system got upgraded he said In southern region there are about 10 lakh new policy holders with a business of Rs 6500 crore About settlement of claims 92 per cent of policies were settled on or

before maturity he said adding LIC was in a better position and 100 per cent connectivity was taking place

Kottayam stood third in premium collection during the period between April to August 2002 the first being Kozhikode and Thiruvananthapuram in second position in southern region

The premium amount collected in 2001 was Rs74000 crore through 232 crore new policies by 82 lakh agents LIC has introduced a new group insurance scheme for

Corporation Bank deposit holders

INTERNATIONAL OPERATIONSASSOCIATES

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

LIC has always acknowledged the need to expand Our expanding efforts have

been consistent and are evident though our associations given below for your

reference

INTERNATIONAL OPERATIONS

LIC Fiji

LIC Mauritius LIC United Kingdom

LIC (International) BSC (C) Bahrain LIC (Nepal) Ltd LIC (Lanka) Ltd Saudi Indian Company for Co-op Insurance

KSA

LIC Mauritius Offshore Ltd LIC Co-ordinating Office in India

ASSOCIATES

LIC Housing Finance Ltd

LICHLF Care Homes Ltd

LIC Mutual Fund AMC Ltd

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Benefit offered to Customerrsquos

LIC the best-known Indian brand Chidambaram

FROM STRENGTH TO STRENGTH Union Finance Minister P

Chidambaram launching LICrsquos web portal in Chennai on Tuesday Others from

left are DK Mehotra Managing Director LIC and AK Shukla Chairman mdash

Photo Shaju John

CHENNAI Describing Life Insurance Corporation of India as the best-known Indian brand Union Finance Minister P Chidambaram said on Tuesday that even after the opening up of the insurance sector to private firms the Corporation remained the market leader

Launching LICs e-portal here he said the Corporation supported us (government) when we opened up insurance because it was confident of doing better in a

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

competitive environment LIC continues to be the market leader with 88 per cent market share of new policies and 78 per cent of premium It is clearly recognised as

the market leader

The e-portal (licindiacom) will provide information on policy status bonus premium payment loans and change of address It will facilitate online payment of premium

and has details of the doctors and agents It also has a branch locator and `maturity alert facility The objective is to provide world-class service

Noting that the State-owned Corporation utilised information technology in its

relentless effort to remain the leader Mr Chidambaram said My goal is to make LIC a world class insurance company It is nearly world class now All 2048 branches of LIC which had been adjudged the best user of IT by NASSCOM were

fully automated Barring ten all the branches were networked

Mr Chidambaram said the e-portal was another example of LICs constant innovation using information technology Some of the multi-interfaces it offered to customers

included call centres IVRS SMS and satellite branches

Bonus rates

Announcing the bonus rates on LIC policies Mr Chidambaram said on Whole Life policies it would be Rs 71 (per Rs 1000 sum assured) On endowment policies the

bonus ranges from Rs 34 to Rs 50 It will be between Rs 32 and Rs 45 on money-back policies

The bonus for Jeevan Dhara and Jeevan Suraksha schemes has been enhanced and the terminal bonus retained at last years level The bonus is in addition to the special

bonus announced during the golden jubilee celebrations of LIC in September

LIC Chairman AK Shukla said the Corporation catered to 18 crore policy holders and the size of the life fund had crossed Rs 385 lakh crores

Stating that LIC believed in deploying the latest technology for the benefit of all

concerned he said the portal would enable customers to access a range of services from the comfort of their home

K Sridhar managing director of LIC said Better servicing alone can give us new

business

Why LIC is trusted brand of India

1 As a Govt of India owned Company LIC is 51 + years old in the field of life insurance and money management LICs Life Fund size as on day is more than Rs 5 Lakh Thousand Crores

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

2 Any LIC policyholder or the nominee will vouch for the best claims settlement from LIC Perhaps this is the only institution where you as a policyholder are

virtually chased till such time your claim cheques is handed over to you 3 LIC has won `NDTV Profit Leadership Award 2007 under Life Insurance

Category `Outlook Money Award 2007 as the best Life Insurer `CNBC

Awaaz Consumer Award 2007 as the best Life Insurance Company `Golden Peacock Award for excellence in Corporate Governence 2007

`Web 18 Genius of the Web Award 2007 and many more

4 LIC adjudged No1 Trusted Service Brand for the 4th successive year by ET

Brand Equity Survey 5 LIC has been adjudged Superbrand India for 2004-06 and Readers Digest

`Trusted Brand Asia 2007

6 This is the only corporation that is catering to more than 190 million satisfied policyholders in India and abroad

7 This is one of the very few institutions that pays ex-gratia interest on

pending maturity claims

8 More than 2050 LIC branches all over India are connected together to serve you You can pay your premium anywhere in the country

9 During its long existence LIC has kept on updating its portfolio by bringing in

new plans depending on public requirement More than 50 of them are most popular and can be customized to meet any of your requirements LIC ULIPs

have become extremely popular due to the returns they offer Money Plus- latest LIC Unit Linked Plan is a case in point

10 All LIC Plans come with Sovereign Guarantee ie Govt of India

Guarantee regarding repayment Infact as of now only LIC plans enjoy

this Govt Guarantee Beneficiary for this Sovereign Guarantee is you and

you alone as the policyholder would-be policyholder 11 All LIC plans are characterized by low premium high life insurance coverage

and a vast package of benefits offered by them Add to this package section

80C benefit and section 10(10D) benefit on the maturity proceeds you will find investment on LIC plans one of the most coveted investment options

available to you 12 Premium paid under Key-Man Insurance plan is a recognized business

expense under section 37(I) of the Income-Tax Act For companies making

profits this is a very good incentive indeed 13 Through Employer-Employee Insurance scheme you can recognize the worth

of your most valuable employees whose absence you can ill afford to loose 14 Entire contribution to LIC Group Gratuity Scheme is a recognized business

expense in the hands of the employer In addition through this scheme the

employer can transfer his gratuity liability to the corporation and fund the same under cash accumulation scheme The most popular among all the

companies 15 LIC is declaring quite an impressive bonus (profits) on all its with-profits

policies every year Extra attraction under LIC Bonus is (a) it is calculated

every year on the insured amount and not on the premium paid and (b) entire bonus received along with insured amount either by you on maturity of your

policy(ies) or by your nominee in your absence during the currency of your

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

policy(ies) is free from income-tax under section 10(10D) of the Income-tax Act

16 On most of the LIC plans you can borrow to take care of your immediate monetary requirements None of the policy benefits get affected as a result of

borrowal Infact policy loans offer one of the most attractive investment opportunities

17 You can pay your premium 3 years in advance at 5 discount Chief

attractions of this advance payment of premium are (a) there is no possibility of your overlooking your premium payment and getting your policy(ies)

lapsed wherever you are in the world and (b) you will be earning 5 tax-free interest on the unutilized portion of the amount left with LIC after apportioning the regular installment

18 Most of the LIC plans come with Riders to take care of Total and Permanent Disablement due to Accident and some of the most dread diseases that may

result in loss of income 19 LIC pension plans that guarantee you life pension are extremely popular You

can park your hard earned money safely with the corporation and enjoy

pension as long as you are alive

Due to these reasons and lot more LIC should be your obvious choice for all

your life insurance requirements

LIC is Indiarsquos most trusted brand INSURING LIVES AND ENSURING SMILES from more than 50 Years

SUPER BRAND amp MOST TRUSTED SERVICE BRAND OF INDIA BEST IT USER IN INDIA (NASSCOM ndash 2003) Largest Institutional Investor in India and Second largest in Asia among insurers

(Source Asian Investor) LIC - An Institution Builder promoting many financial and insurance institutes like

NSE NCDEX LIC Mutual Fund Stock Holding Corporation of India National Insurance Academy Insurance Institute of India etc LIC is the largest life insurer of India

Asset value as on 3132004 36735984 mn (INR) Offers over 45 plans to cover your life at various stages

Over 160 million customers and 11 million agents It has underwritten more than 160 million policies 2048 branch offices (all computerized) of which 2019 are networked

rdquoFrom all above we can say our money is safe and secure with assured returns rdquo

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Project Analysis

The Positive side of LIC as well as Negative side of LIC I encourage other readers to correct me if I am wrong and also add light to any point that I may have missed First letrsquos talk about the Positive side of LIC 1 LIC is owned by the government and therefore it is the only company besides the PPF that has the sovereign guarantee of the govt of India It is a different story that today LIC has become so powerful that the govt leans on LIC every time that the Stock Market crashes Imagine having an Asset base of over Rs 6 Lac Crore Thatrsquos a 14 digit number No company in India can boast of such figures Mind boggling 2 LIC is the only Life Insurance Company making profits Most of the Private Insurers including the self proclaimed market leaders like ICICI and Bajaj Allianz are booking heavy losses Check IRDA website in the Annual Report column The point is that if an insurance company makes losses year over year then how will they manage to pay the Claim amount Afterall no Insurance company is here to do charity business 3 When it comes to paying claims again LIC is Number One with the claims settlement ratio of more than 99 Private Insurers cannot match LICrsquos ability on claims settlement Again please visit IrDArsquos website to see the claims settlement performance of various companies 4 LIC has the worldrsquos largest sales force yes over 10 lac agents and now universities in western countries are trying to study how a company managed to appoint such a large sales force A sales force of over 1 million Truly a remarkable achievement 5 Many people argue that LIC has not been able to penetrate the market as it has insured only 15 of the population My point is in a poor country like India where there are so many people living below the poverty line so many people who die of starvation so

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

many people who donrsquot have access to basic medication so many people who donrsquot have basic necessities of life like food shelter education and clothing Will such a person first feed his children or buy Insurance Lets not forget that a majority of the Indian population is poor and a substantial percentage is living below the poverty line At a personal level i feel that LIC has done a satisfactory job of insuring people

NOW THE NEGATIVE POINTS OF LIC 1 The Administrative staff in LIC is in deep slumber Try writing a complaint to them and they wont even bother to reply back If you ask the Branch Manager for the complaints book he probably wont have it in place If an Agent complains against any staff then the Agent is black listed and next time onwards his work is not done 2 In order to show a better performance amp achieve branch Targets Agents are motivated by the Managers to split the policies This not only adds to the inconvinience of the policyholders but it also increases the expenses of LIC Competitions for Agents are held with Prizes being offered on the number of policies sold and not on the number of lives insured Therefore many Agents are tempted to split the policies in order to get better prizes However if an agent wants the forms or sales literature most of the time its out of stock But surprisingly just a week before any scheme is about to close the office is flooded with forms amp sales literature This is very disturbing 3 As I earlier said LIC is lacking in Effective Leadership in recent times Managers having designations like Marketing Manager or Sales Manager donot have the capability to motivate an audience at a meeting Yes this is true even in a city like Mumbai Even the Senior level managers cannot make effective presentations or design a sales strategy Their only mantra at an Agents meeting is Friends bring more policiesrsquo If you ask them how to bring more policies they wont know Its a pity 4 Though LIC has more than 2000 branches they are not systematically located In Mumbairsquos Fort area LIC has more than 20 branches within a radius of 15kms Whats the use In the suburbs where most of the people reside there are no branches at all LIC has no branches in Bandra East Khar East amp West

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Santacruz East Vile Parle East Andheri West Jogeshwari West Mahim Matunga etc If LIC gives a thought to systematic relocation of its offices it will immensly help the policyholders 5 Even though LIC claims to have taken several initiatives in the IT sector policyholders still face problems in revival of their policies payment of premium in several branches change of mode change of address etc The After-sales policy services department needs to be revamped Policyholders feel that LIC agents are humble while selling a policy and thereafter they fail to provide any service to the client The truth is that LIC is so weak in policy services department that even a good agent finds it difficult to get the work done from the administrative staff To sum up i would say that LIC will never cheat a Policyholder in payment of claim but at the same time everyone will agree that LIC is not responsive to the needs of the customer If you have purchased an LIC policies then dont forget to pay the premium on time and when your policy gets matured LIC will honestly pay your Maturity amount on time The employees are sometimes rude in their behaviour with the Policyholder If a claim cheques is handed over by a courteous and smiling employee of LIC it will enhance the image of LIC in the mind of the policyholder Today LIC is not just an Insurance Company LIC is a Movement LIC is a Cult LIC is a Religion Imagine 10 lac agents and 1 lac employees serving 16 crore policyholders in India You cannot deny that LIC has become the way of life in India Daily you can hear someone or the other talking of LIC in local trains at fish markets at restaurants on News Channels in your own offices etc As i earlier said LIC has started lacking in effective leadership If a company like LIC starts sponsoring irrelevant awards like Zee Cine awards which it had done 2 years ago then it will send the wrong message in the minds of the policyholders Imagine Ind iarsquos most famous institution sponsoring a Cine Awards function stating that it was done to increase the brand awareness of LIC That sounded like a big joke It is time that the top level officials of LIC come out of their air-conditioned cabins and travel by public transport for sometime in order to feel the pulse of the common man

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

Conclusion

After Findingrsquos we can see about LIC features and his The tendency to take

the expedient approach and focus on the far right of the LIC spectrum

Peacetime Contingency Operations and conduct training as usual while

briefing that the LIC block has been checked will lead us to a possibly fatal

false sense of security

Instinctive behavior and ingrained training must be adjusted to fit new circumstances STXs must be developed locally or borrowed from units who

have already been through the training

The probability of becoming involved in a LIC operation is high The potential

to attract international attention even with limited forces is also great Units have demonstrated that with a balanced training focus and proper

preparation many pitfalls outlined above can be avoided

LIC is not conventional warfare This is critical for the counterinsurgent to

understand The insurgentrsquos violent and coercive strategy is applied so as to achieve political civil military and psychological results Hence the counterinsurgent must counter all of these strategic elements individually In

addition the target of the insurgentrsquos violence and coercion is the population This is because the population is the centre of gravity in LIC Therefore the

counterinsurgent must also focus on the population to be successful In terms of military principles in counterinsurgency doctrinal precision professionalism independence initiative force precision restraint combined

arms precision engagement joint force effective population based intelligence integrated communications a civil affairs approach and high

levels of training are critical

So we can say that so many meritrsquos and Demeritrsquos in life insurance

Corporation of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

BIBLIOGRAPHY

Books

CMIE Database programming with MS Office

MS office

Visual vmpro software (Lic)

Important websites ndash

wwwgooglecom

wwwlicindiacom

Magazine

Yogkshem ndashLic Magazine

Outlook Express

Business today

Finance amp Banking

Money Outlook

News Paper

Business standard

Times of India

Economic times

Hindustan times

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

LIMITATION OF THE PROJECT

Lic has been so many limitations -----

A A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if 1 The item is acquired through consignment by a Dealer from a

person who lives more than 150 miles from the City of Portland and the consigned property is mailed shipped or sent by courier to the

Dealer

2 The item is acquired during a trade show All items acquired during a trade show by a Dealer must be reported At the time of

the transaction the Dealer must write on the transaction report a complete legible and accurate description of the regulated property of sufficient detail to distinguish like objects one from the other The

Dealer must also record the name and date of the event and the address of the venue in the name date and address fields of the

transaction report form Items acquired during a trade show may be sold or traded during the trade show without being held Items still

in a Dealerrsquos possession at the end of the show will be subject to the hold period requirement in effect for that Dealerrsquos acquisitions of

regulated property 3 The item is acquired from a business whose acquisitions of

regulated property consist exclusively of donated items andor purchases from a 501(c)3 organization The Dealer must record the

name and location address of the business in the name and address fields of the transaction report form and the date of the acquisition

4 The item is acquired through an internet transaction The Dealer

must record on the transaction report the sellerrsquos email address or

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

sellerrsquos identification the name of the internet website that listed the item and the date of the acquisition

5 The item is acquired by the Dealer from a yard sale garage

sale estate sale or swap meet The Dealer must record on the transaction report the physical address of the sale location and the

date of the acquisition Items acquired under Subsection A must be held in compliance

with the hold period requirement in effect for the Dealerrsquos other acquisitions of regulated property

B A Dealer is not required to obtain the sellerrsquos identification

photograph the seller record the sellerrsquos thumbprint or have the seller complete the Declaration of Proof of Ownership if the Dealer

complies with the remaining requirements in the Administrative Rules and if the item is used regulated property acquired from a

licensed business The Dealer must keep a receipt for the item from the licensed business that includes the licensed businessrsquo name and a description of the item The receipt must be retained at the

Dealerrsquos business location for one year or until the item is sold whichever is longer The Dealer must record on the transaction

report the name and location address of the business in the name and address fields of the transaction report form and the date of

the acquisition The item does not have to be held

C A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint if the Dealer complies with the

following requirements

1 Conducts each and every acquisition of regulated property by either a not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer or

b offering in-store credit that must be used for merchandise only and not redeemed for cash and

2 Holds each and every item of regulated property for a minimum of 15 days from the date of acquisition and

3 Complies with the remaining requirements set forth in the Administrative Rules and

4 Notifies the Director and the Chief of Police in writing that

each and every acquisition of regulated property will be conducted by not tendering payment to the seller for a minimum of 15 days

after the regulated property is delivered to the Dealer

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India

D A Dealer is not required to make a copy of the acceptable

identification obtained from the seller photograph the seller or record the sellerrsquos thumbprint when the Dealer acquires an item of

regulated property on consignment if the Dealer complies with the following requirements

1 Does not tender payment to the consignor for a minimum of 15 days after the regulated property is delivered to the Dealer

2 Holds each and every item of consigned regulated property

for a minimum of 15 days

1 Complies with the remaining requirements in the Administrative Rules

ldquoSo these are the limitation of life insurance Corporation of India In every company has so many limitation but LIC has limitation but It is no -1 and trusty brand of Indiardquo So we can say that LIC is best service provider and trusty brand of India