Project Healthy Community

2015 - 2016 Annual Report

Prepared by

Dr. Melvyn Rubenfire, President

Amina Iqbal, Executive Director

Karen Rubenfire, Director of Programming and Community Outreach

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Board of Directors

President

Melvyn Rubenfire, M.D.

Vice Presidents

Stanley Finsilver

Frank Taylor

Secretary

John Marx, D.D.S.

Treasurer

Lisa Corey

At-large Members

Reverend Charles G. Adams

Rabbi Josh Bennett

Jerome Gibbs

Paul Hack

Harold Kulish

Advisory Board

Ilene Bez

Randee Bloom, Ph.D.

Bob Emmer

Ben Falik

Ira Jaffe

Sally Krugel

Ronald Lockett

_______________________________

Executive Director

Amina Iqbal M.Ed.

Director of Programming & Community Outreach

Karen Rubenfire, LMSW

Project Leads After School Program

Alex Chmara

Ellie Farber

Detroit Parks

Harold Kulish

Farber Scholar

Randee Bloom, Ph.D.

Steven Gaynor, Ph.D.

Fun Pantry at Schulze

Barbara Samson

Nora Sharpley

Mobile Food Pantry

Winifred Williams

Shirley Myrick

Philanthropy

Sally Krugel

Summer in the City

Ben Falik

Tributes

Maxine Mackey

Urban Garden

Aryeh Perlman

Bonnie Sowa, M.D.

Sponsors

Project Healthy Community Board of Directors

Community Foundation for Southeastern Michigan

Farber Foundation

ITC Holdings

Jewish Fund

Quicken Loans

Supporters Corey Law Firm

Jaffe Law

Kroger’s

Meijer

Molina Foundation

Mackey and Mackey

Partners AARP

Burnstein Community Health Clinic

Earthworks Urban Farm

Forgotten Harvest

Dubin Cleaner’s and Laundry

Gleaners

Hartford Memorial Baptist Church of Detroit

Higher Hopes

Marygrove College

Mittens for Detroit

Mumford High School

Northwest Activities Center

Orchard Children’s Services

Renaissance High School

Repair the World

Schulze Academy

Shir Shalom

Sinai Grace Hospital

Summer in the City

Tapper’s Diamonds & Fine Jewelry

Temple Israel of West Bloomfield

University of Detroit-Mercy

University of Michigan

Wayne State University

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Strategic Objectives and Values of Project Healthy Community

♦ Become a respected, valued resource by our clients

♦ Become a preeminent force for positive change in disadvantaged communities

♦ Become the partner of choice for other individuals & organizations focused on community improvement efforts

♦ Encourage, enhance and increase community and organizational volunteerism

♦ Enhance interracial, interfaith, and community partnerships for volunteerism

♦ Positively impact the economics of our clients and the community at large

♦ Develop replicable, transportable program models

♦ Partner with existing organizations and programs to improve and/or expand the scope, program content, and

effectiveness of delivery

♦ Create new initiatives where none currently exist

♦ Demonstrate benefits using defined metrics

♦ Use experience and outcome measures to enhance value to clients, volunteers, and donors

Summary of budget, cost of programming, value of programming to clients

The PHC budget for 2015-2016 was about $120,000 of which $35,000 is from grants and $25,000 is pending for a grant

from Community Foundation of Southeast Michigan to fund a part-time Executive Director. Our programming is provided to

about 3,000 clients, not including the many thousands who benefit from Higher Hopes. We are proud that PHC has been

run in a very cost effective manner. The administrative budget is limited to office expenses, insurance, legal fees, and public

relations (total $8,000). All other services have been donated by volunteers since inception including executive director,

bookkeeping/accounting, fund raising, and website development. As noted, the PHC Director of Programming and Commu-

nity Outreach is funded by a $20,000/year grant from the Jewish Fund that expires August 2017.

The following table summarizes the established programs, number of clients, number of volunteers, cost to PHC, source of

funds, and total estimated monetary value of our activity to the clients. For simplicity, the 400 families attending the mo-

bile pantries are assumed to have 2 adults and 2 children which will underestimate the number of children benefited. The

total number of children served is about 2000. The cost to PHC of the goods/programs provided was $103K with total value

to clients estimable at $500K (excluding the Mobile Pantry in West Bloomfield for which we didn’t have receipts from For-

gotten Harvest). We can’t estimate the value to the hundreds of families, children and seniors who will enjoy the commu-

nity park which PHC will also use for distribution of food and clothing, and a summer picnic. The Farber Student Scholars

expressed that the opportunity was life changing but the true value will require longer term evaluation and follow-up.

Project Healthy Community Activity

2015-2016

Current Programs

Summer After Farber Parks

Fun Mobile in the School Scholars Project Urban Winter

Pantry Pantry City Camp Programing Garden Warmth Total

Clients Served 100 1,600 51 35 10 500 200 600 3,096

Number of Volunteers 20 40 0 30 38 2 20 20 170

PHC Cost $2,500 $1,600 $8,500 $24,000 $15,000 $50,000 $1,000 $500 $103,100

30/x3x12x15

In-kind 5/x2hr/x4x$15/hr= 5/x4x15x40

$600 $16,200 $0 $12,000 $15,000 $150 $4,200 $3,600 $51,750

Value to clients $4,000 $355,119 $40,800 $78,000 NA NA $10,000 $12,500 $500,419

$1,183/family

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Mobile Pantry

♦ Operating at the Northwest Activities Center

♦ Provides food monthly to 350-450 families who live in Detroit with an estimated aggregate impact on 1,200

individual family members

♦ Included in the program is a group presentation and discussion for 50 adults at a time regarding nutrition, life style,

stress reduction, high risk diseases, and community resources. This educational experience is unique to PHC among

the food distribution programs and is a key element of our mission and effort to promote healthier eating habits

and lifestyles

♦ Majority of the food is provided to PHC because of a federally funded USDA food program, a food rescue bank, and

Michigan soil. Additional protein is purchased from generous donations and helps to supplement the healthy food

resources we utilize for our pantry

♦ About 30 volunteers (½ of whom are clients of the Pantry) provide a shopping cart (25 carts were donated by Home

Depot) to each family and help to load and transfer the groceries to client cars. We also provide food to a local

senior housing project

♦ About 22,000 pounds of food are distributed at each session

♦ The program is led by volunteers with the assistance of our Director of Programming and Outreach

♦ The value of the food distributed to the clients for 2015 based upon Kroger’s prices was estimated at $355,119 or

monthly average of $29,593. The annual family benefit was $1,183 ($98.64 monthly) averaging 300 families per

month

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After School Program at Schulze Academy

♦ Developed in 2013 by faculty from the University of Michigan, Detroit Parks and Recreation, NWAC, and PHC leader-

ship

♦ Children in grades K-5 are eligible to apply for 35 available positions in the program. Sessions are Monday through

Thursday for 2 hours after school at Schulze Academy (DPS)

♦ Among the benefits and programs offered include a healthy supper, scholarly enrichment in areas of behavior/stress/

social justice, health/nutrition, reading/math, music/art, exercise, computer technology; mentoring/homework; and

three to four field trips per year depending on funding

♦ The cost of the After school Program to PHC is about $1200

♦ There is a charge to participate in the program of $5.00/wk per family (not per student) which is waived as needed.

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Fundamentals of Understanding Nutrition (FUN Pantry)

at Schulze Academy

♦ Designed and developed by a retired kindergarten teacher in the summer of 2014

♦ Provides nutritional enrichment education to the 3 first grade classes at Schulze

♦ Through 4 interactive lessons, these first graders are exposed to caring volunteers who are instructed to teach values,

enhance core curriculum standards in all subject areas, and provide a positive learning environment that focuses on

healthy eating, healthy me.

♦ Students are also privileged to visit a one of a kind food pantry that enables them to grocery shop and take home what

they have learned! 2016/2017 creating a recipe book!

Farber Scholarship Program

♦ Farber Scholars Program is funded by the Audrey and William Farber Foundation ($15,000 year for 5 years)

♦ 10 Eleventh grade students are recommended by school administration at local schools for a summer 40hr volunteer

and 100hr work experience ($10/hr) at the students ‘dream job’

♦ Program targets students who have not reached their potential through no fault of their own and each is followed for

2 years to assess the value of the experience

♦ Included in the experience are volunteer and work site supervisors and a team support from PHC

♦ Completed 2 successful years and are planning for year 3. Volunteers include a 5 member advisory committee, about

8 staff from Sinai-Grace Hospital, 4 volunteer site supervisors, 7 work sites with their staff, and committed families

♦ Students value the program immensely; one of our 2016 Scholars is spending twice a week with our asp students at

Schulze, another is serving presidency in her senior class; and all felt it was life changing

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Parks Program

♦ Parks Program is funded and enriched by Harold Kulish. His

vision is to restore the neglected parks in the city and to

work with the Department of Parks and Recreation and the

City of Detroit on the task of helping the disadvantaged

and creating a more livable city

♦ PHC is committed to supporting the cause; securing rela-

tionships to food access, community support and

volunteerism

♦ Plans underway near Lesure and Curtis

♦ Recently helped provide McShane Park residents with 40

turkeys for Thanksgiving and plans set to provide clothing

Summer in the City

♦ 8 week summer enrichment opportunity for up to 70 kids in the NW Detroit Community, focused primarily within the

neighboring schools

♦ Campers provided 2 meals a day, 4 days a week and take a Friday field trip

♦ Families are required to pay $5.00 a week/camper, starting our 4th year of sponsorship

♦ Youth gain enrichment in social, emotional and physical growth. Access to sports, yoga, arts and crafts and urban farm-

ing education. Full support from NWAC staff

♦ Day to day programming implemented by SITC paid leadership, staff and young volunteers

♦ PHC supports and oversees the summer program

Winter Warmth

♦ Program in partnership with Dubin Cleaners and Laundry,

Tappers Fine Jewelry, Hadassah, Mittens for Detroit, Once

Upon a Child, local businesses and personal donations to

provide clothing and coats to families most in need

♦ Worked with social workers and administration from 5

areas schools, including Schulze, Bagley, Vernor, Dixon,

and MacDowell to identify 15 families to benefit from

needed resources

♦ Plans in place in 2016/2017 to expand scope and volume of

resources to distribute, partnerships for collections of

goods, and target population to receive benefit

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Urban Garden

♦ Located in the SE corner of the NWAC, a 40 x 50 foot urban garden was approved of and

built in the summer of 2013

♦ This 2500 sq ft space was made available by the NWAC and the garden structures and

soil were provided and built by PHC leadership and volunteers

♦ The community involvement has been consistently challenging, but the educational

value has been a constant. Kids from our ASP, campers at SITC and seniors at our

monthly pantry all benefit from the garden; access to fresh food thanks to the richness

of the soil

PHC Involvement and Partnerships

Mobile Pantry Oakland County

♦ Operated at Temple Israel of West Bloomfield, the program was developed by Rabbi Joshua Bennett in conjunction

with Project Healthy Community and Forgotten Harvest

♦ Distributes food twice a month to about 100 families primarily from Waterford, Keego Harbor, and Pontiac

♦ Ten regular volunteers operate the program of which 2 are also clients

♦ Discussions underway for a second Mobile Pantry in Oakland County partnering with Burnstein Community Health

Clinic and Temple Shir Shalom

Higher Hopes Turkey Day

♦ PHC supports the efforts of Higher Hopes, Gleaners, and Head Start and serves as an equal partner in providing 1000

complete thanksgiving meal kits, feeding over 10,000 people during the holiday

♦ PHC provides access to the NWAC as a distribution site, assistance with volunteer recruitment, and administrative and

leadership support throughout the year of planning

♦ 2016 was the 3rd successful year of this event

Kroger Bringing Hope to the Table

♦ PHC partners with Gleaners and Kroger for a weekend in January

♦ Volunteers collect non-perishable donations as well as monetary donations

♦ In the past 3 years, PHC has collected over 4000 pounds of food to be distributed throughout our various programs

♦ PHC raised over $1400.00 each year to be banked in our Gleaners account

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Dr. Melvyn Rubenfire, President and Ron Lockett of

Norwest Activity Center were guests on CBS’s Michigan

Matter’s with Carol Cain August 2016

PHC Staff Amina Iqbal (center) and Karen Rubenfire (right)

attended the Interfaith Leadership Council Annual Banquet

October 2016

Media and Outreach Highlights

Article in Jewish News

February 2016

Editorial in Jewish News

March 2016

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Sweet Memories 2013-2016

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Project Healthy Community is a non-profit social enterprise whose

mission is to promote the well-being of persons of all ages within

communities in need.

PHC was formed in early 2013 as a multi-cultural, interfaith,

inter-community partnership whose focus is Southeast Michigan.

Project Healthy Community @Projecthealthycommunity