Project Bract Profile
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Introduction
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Provider of Marketing Services Managed by a core group of MBAs and Professionals with 15-year+ experience of operating in a variety of sectors Each service unit within the company is run by a dedicated team Project Bract provides following services - Brand Activation - Event Management - BPO Services - Merchandising & POP material Deployment - Nationwide Category Program (LMT/IMTs)
Transcript of Project Bract Profile
Introduction
has lesser impact than CONVERSATIONS
What is
interaction
Experiential Reciprocity
CourtesyConversation
Response
Measurement
Research DynamicInvolving
Human
Rating
Dealings
CommentingLinking
Tagging
Sharing
Blogging DynamicCrowd sourcing
Participation
One has to becreative & innovative
Project bract believes thatIdea is a King
to be able to stand out
We don’t drive your brand… customers drive your brand so respect the customers
what we do is not action but reaction to an Insight
Creativity is a force and force having an impactcould be negative or positive we believe in
Creativity for good
Interest Interact
Inform
Waheed M. Zuberi - CEOWaheed holds MBA degree in Business Management from WIU UK. He is in Activation business for the past 13 years. In his career he has given uncountable successful campaigns to the Activation Industry. Omore Ice Cream Launch Lahore and later in Karachi is one of the bench mark in the Activation Industry which was his brain child. He has worked on numerous brands like Dunhill, Gold Leaf, Capstan, Red & White, Intel Micro Processors, Olfrute J&N, Owsum, Sunsilk, Energile, Zong etcHis major strengths which are appreciated by all his clients are his foresightedness, Integrity and Strategy Planning.
Core Team TeamKhalid Saleem
Director Planning MBA Marketing IBA Karachi
Faisal Jadoon BDM North MBA Greenwich UK
Shahid Hasan Production Manager MBA Media and Mktg IoBM
Arsalan Zuberi
Finance & Admin Manager
ACA & ACMA
Fahad Malik S. Project Manager MBA Marketing UH UK
Syed Umaid Ali
3D Animation Design MultiMedia Graduate
On Ground Team
Name Designation Exp in Activation
Sohail Atique S. Activation Manager Sindh/Baluchistan
15 years
Hamayun Haider S. Activation Manager Central Punjab
13 years
Wasim Shahzad Activation Manager North Punjab/ KPK
10 Years
Ali Mansoor Activation Manager South Punjab 14 years
Nationwide Coverage
KarachiHead Office
Head Office
Islamabad
Office
Office
LahoreOffice
Office
MultanOffice
Office
Faisalabad
Representative
Sarghoda
Representative
Hyderabad
Representative
Quetta
Representative
Sahiwal/Okara
Representative
Peshawar
Representative
Business Process Outsourced (Long term program/Service management)
Human Resource Management
Retail Enablement
Sales Team Management
Back Office Operations
Surveys
Corporate Social Responsibility
Brand Experience – Activations Road Shows
Product Trial Generation
Mall Activations
In-store Activations
School Activations
Household Gathering
Door-to-Door Activations
Stewardship - Event Management
Consumer
Corporate
Conferences
Celebrations
Inspire - Creative Services
Brand Ideas
Creative Outdoor
Marketing & Creative Strategy
In-store Creative Branding
Guerrilla Marketing
We are so over traditional in store tasting, and boring traffic intersection promotions
- Lets get you out there –
GUERRILLA STYLE!
On Ground Production – Support
Set Design
Fabrication
Production Team
Location availability and permissions
DOP & Lights
Talent &Wardrobe
Our C l i en ts
Appointed Sole Agency for Marketing Services
Registered Activation Agency
Registered Activation Agency
Project Base
Project Base
Project Base
Project Base
Project Base
Project Bract’s Snap Shots
Omore Vending Machine Installation, Operations and Events for 6 Months
Project Bract’s Snap Shots
GSK Panadol – Vaccinators Training ProgramCovering 2600 Vaccinators
GSK Asian Congress on Dental Education & ResearchIslamabad
Engro Fertilizers Road ShowsCovering 36 Towns all over Punjab
Engro Foods Category Captain Program
Feathers in our capAchievements of some of our team members
Omore Ice Cream LaunchNationwide
PTC Various On ground promotions and Events
PMI Project Kombat Designed and Execution
Owsum School ProgramDesign and Execution
Owsum School ProgramStrategy & Execution
Omore Internal LaunchStrategy & Execution
Intel’s Nationwide Solo Product Exhibitions
Karachi3/1-12th zamzama street,DHA V, Karachi-75600m: 0301 829 44 10p: 021 3 5834517
Islamabad
F14, 3rd FloorExecutive Business CentreMain Double Road E 11/2M: 03215959495P: 051 3 2305290
[email protected]. projectbract.com
