GOOGLE: PROJECT ARA

PRESENTED BY-

RUNA JASIAREGN NO.- 1301292108CSE-”A”GROUP-01

GUIDED BY-PROF. N.K ROUT

Gandhi engineering college

CONTENTS

i) INTRODUCTION ii) INITIATIONiii)HISTORY BEHOLDS iv)NEED OF PROJECT ARAv) WORKING AND ITS COMPONENTSvi)TECHNOLOGIES RELATEDvii)PROSviii)CONSix)CHALLENGESx) FUTURE SCOPExi)REFERENCESxii)QUESTIONS??

INTRODUCTION

PROJECT ARA IS THE CODENAME FOR AN INITIATIVE BY GOOGLETHAT AIMS TO DEVELOP A FREE , OPEN HARDWARE PLATFORM FOR CREATING HIGHLY MODULAR SMARTPHONES .

It is made up of swappable and replaceable parts. The phone is designed to be a long-term sustainable product tailored to customers’ changing needs

The platform will include a structural frame that holds smartphone modules of the owner's choice, such as a display, keyboard or an extra battery.

It would allow users to swap out malfunctioning modules or upgrade individual modules as innovations emerge

The first model of the modular phone is scheduled to be released in 2016

User can customize device hardware and look

Opens up mobile devices market for parts manufacturers

The project was originally headed by the Advanced Technologies and Projects team within Motorola Mobility while it was a subsidiary of Google.

INITIATION

THE PROJECT ARA IS LEAD BY PAUL EREMENKO

It's a philosophy that's imported from the Defense Advanced Research Projects Agency (DARPA),where Eremenko and his boss, Regina Dugan, once worked. Dugan came to Google in 2012,where she was put in charge of ATAP , which was then meant to help reinvigorate the Motorola division. When Motorola was sold off to Lenovo in January 2014 Google kept ATAP and Project Ara, which became Google Ara

PROJECT ARA AND PHONEBLOKS

- In September 2013,Dutch designer Dave Hakkens announced the Phonebloks modular phone concept independently in September 2013

- Motorola publicly announced Project Ara on October 29,2013 and said they will be working collaboratively with Phonebloks

Dave Hakkens-Master mind behind the concept ‘Phonebloks

Initial exploration of this concept began in 2012 and work started on April 1 , 2013.

Dutch designer Dave Hakkens announced the Phonebloks modular phone concept independently in September 2013.

Motorola publicly announced Project Ara on October 29, 2013 and said they will be working collaboratively with Phonebloks.

A near-working prototype of an Ara phone was presented at Google I/O 2014; however, the device froze on the boot screen and failed to BOOT COMPLETELY

HISTORY

Stop the E-waste

As the electronic market changes every day, it has increased a lot of e-waste. For a single upgrade, we need to change the whole phone. Precise shape and structure leads to inconvenience to some customers. Mobile needs to be flexible. It must only have the customer’s required features.

NEED OF PROJECT ARA

Phonebloks would consist of main board onto which Bloks could be snapped by the Lego bricks. Each Blok is responsible for a unique function of the phone, much as a desktop computer has a distinct sound card, processor, monitor, and power suppLY.

WORKING AND ITS COMPONENTS

Project ARA has two core component :

The ENDOSKELETON andThe MODULE

The endoskeleton is made of aluminium to provide strength . Also it means different sizes and different types of components can be added and permits ‘growth of device’ from, for example, phone to phablet, according to Google. ‘The framework of the endoskeleton and interchangeable modules promise to democratize hardware in the same way that the app opened up the world of software.

THE ENDOSKELETON

THE ENDOSKELETON

Modules can be anything that users can think of battery , speaker , camera , etc . They can be developed by anyone; 3D-printed on demand, used, replaced and even re-sold ensuring your phone is completely made for each user. Module development is open-source and there is a toolkit provided to help developers understand the hierarchy of functions and how components can be integrated.

THE MODULE

TECHNOLOGIES USED

UniProCapacitive M-PHYElectroPermanent Magnets

UniPro is a high speed internet protocol that project ARA uses to allow its modules to speak to each other.They share a common low level language for communicating and building a network.

For project ARA, M-PHY is a capacitive interface, which means that the points won’t be worn down over time from swapping modules in and out of the phone.M-PHY is requiring less pins and providing more bandwidth per pin with improved power efficiency

Electropermanent magnets are used for affixing the modules in place in the ‘ENDO’.Normal Electromagnets magnetize depending on if current is running through them – that would be a battery drain.But Electropermanent magnets only use current to flip magnetization on and off.It is able to retain its magnetized state without drainig additional power.

Phone is very cheap.You only buy the features that you want.Your phone could last indefinitely.Repairs are easier and cheaper.You could have two versions of your phone

PROS

LOW PRICE

CHEAPER REPAIRS

CUSTOMIZATION

INCREASED LIFE

BATTERY LIFE

SUPPORT SPECIALISATION

CONS

I) It will be bigger and heavier than a smartphone.II) The connectors are bound to cause problems.III) Certain combinations won’t work.It won’t be optimized.

*SIZE OF THE PHONE

*TESTING ISSUE

*DESIGN

*THE CONNECTORS ARE BOUND TO CAUSE PROBLEMS

*CERTAIN COMBINATIONS WON’T WORK

*IT WON’T BE OPTIMISED

Limited manufacturersGetting such a phone accepted by operatorsSoftware integrationChanging components that potentially have impact on performance could disrupt the service experience

CHALLENGES

The benefits of a modular phone will become compelling tom consume consumers once ATAP Can get issues of weight, battery life, and size reduce down to a certain point. Also custom and closures and super charged batteries may appeal tom the high end of the market.

FUTURE SCOPE

REFERENCES

1) www.projectara.com

2) www.theverge.com/2015/8/19/.../google-explains-project-ara-delay

3) https://www.youtube.com/watch?v=0He3Jr-fZh0