Cook / Whales / Computer Drawing

Brendan CookComputer DrawingEditorial Illustration

Cook / Whales / Computer Drawing Cook / Whales / Computer Drawing

Project Statement

Background:Offshore oil drilling is very harmful to the bowhead whale and to their natural habitat.This article seeks to raise awareness in people as to how harmful offshore drilling is to the natural habitat and life of marine life. My image depicts an oil rig that looks like a hand giving the audience (and the dead whales in its wake) the one finger salute. This is supposed to depict how little oil compa-nies care about the ramifications of their work.

Target Audience:The target audience of this illustration is 20 something year old liberals who are very invested in the wellbeing of animals and are against offshore drill-ing.

Objectives:When the target audience sees the illustration it will speak to them because it is showing an image that they will all agree with, i.e., offshore oil rigs are a big f-you to the whales.

Obstacles:Obviously, our culture depends on oil to sustain the lives we lead, so por-traying them as some sort of evil entity may not be extremely popular with some groups.

Key Benefit:The key benefit is that the audience will remember the image and, if nothing else, have at least an inkling of an understanding as to how harmful offshore drilling can be.

Support Statement:The personification of an oil rig as a middle finger is recognizable enough to be something that the viewer will remember after reading the article, due to the oil rig's similar shape to a middle finger. This will force some sort of remembrance when they see oil rigs which also gets them thinking about the harm they pose to the bowhead whale and other creatures.

Tone:The tone of this image will be dark humor.

Media:Illustrator CS.5.

Table of Contents

Project Statement

Reference Imagry

Concept Sketches

Process

Rough

Final

Original Web-page

New Web-page

Project Statement

Cook / Whales / Computer Drawing Cook / Whales / Computer Drawing Reference ImagryReference Imagry

Cook / Whales / Computer Drawing Cook / Whales / Computer Drawing ConceptsConcepts

Cook / Whales / Computer Drawing Cook / Whales / Computer Drawing ConceptsConcepts

Cook / Whales / Computer Drawing Cook / Whales / Computer Drawing ProcessProcess

Cook / Whales / Computer Drawing Cook / Whales / Computer Drawing FinalRough

Cook / Whales / Computer Drawing Cook / Whales / Computer Drawing New Web-pageOriginal Web-page