Professional Experiences
Transcript of Professional Experiences
Mr. Paolo Dal Gallo
Address: Via E.De Nicolis, 7 - Verona – Italy Mobile: 0039 329 4125234 E-Mail: [email protected]
Experience: Master In Marketing & Communication - SIPRA
Year 2002 - 2003 Stage in Sammontana Spa (Trade Mktg Assistant))
Experience: Master In Fashion Design - SDA Bocconi
Year 2003 - 2004 Master promoted from within the project "Are you ready” - Benetton Group
LICENSING MANAGER AT
I was in charge in the Licensing Department as Junior License Manager, for the following brands:
- United Colors of Benetton, - Sisley, - Playlife, - Killer Loop
My job was developing new businesses with licensees in any kind of Markets (perfumes, watches, jewelries, bicycles, ...) and transferring to them the collections’ moods of the fashion designers. Contacts with fashion designer offices, legal Dept, Communications Dept, Administrative Dept.I was also responsable for advertising and POS materials made by the licensees.
Working Experience
LICENSING MANAGER AT
Working Experience
Licensing
case histories
SENIOR PRODUCT MANAGER AT
Product manager in Cosmetique Active, a Pharmacy division of L'Orèal with Brands like Vichy, La Roche Posay, Inneov and Sanoflore.I was in charge as Senior Product Manager for some Brands in La Roche Posay, with direct responsibility in the economic plan of the Products. I managed POS activities, advertising campaigns (press in sector's magazine), analysis of market data bank (IRI Infoscan) and ordering plans with Headquarter (Paris).
Working Experience
BRAND MANAGER AT
Working Experience
SENIOR BRAND MANAGER AT
Marketing Support Activity ProgrammeJan Feb Mar Apr May June July Aug. Sept Oct. Nov. Dec.
ATLMedia
Adv Radio + PressCinema
BTL Consumer ActivityGDO NataleIn Store PromotionQuarti di pallet classica + fruttaPR & Trade visibility Promo Trade RedBullRestyling PackPOS Material Sales force tools & samplesAC Nielsen Audit Focus groupPromo ConsumerAd Hoc Research
Working Experience
CIRCUITO GIOVANI NEW 2007 RCS 150RADIO 105 NETWORK 150RADIO MONTECARLO 150PLAY RADIO 150RTL 102,5 Open Space 180RADIO DEEJAY 175RADIO CAPITAL 175M2O 245INFO 45 2007 Radio&Reti 145RADIO DIMENSIONE SUONO 180DISCORADIO 180RAI Sipra 39RADIO 101 Mondadori 180ROCK FM Mondadori 180
TOTALE PIANO 2.279
RDS
Nove Nove Pubbl.
NETWORK Concessionario n. com. 30"
Manzoni
Working Experience
Spot Freixenet 2008 - Cinema
Working ExperienceSENIOR BRAND MANAGER AT
Working Experience
In Store Activation
Special Pack
SENIOR BRAND MANAGER AT
Working Experience
PR Activities
SENIOR BRAND MANAGER AT
Working ExperienceMARKETING MANAGER AT Outdoor
Advertising
Working ExperienceMARKETING MANAGER AT Outdoor
Advertising
Working Experience
Trade Press
MARKETING MANAGER AT
A Tavola
GDO Week
Sapori e Piaceri
Avvenire
Nuova Distribuzione
Largo Consumo
La Voce di Romagna
Pubblicità Italia.it
Cucina & Vini
Trade Press
Bar Giornale
Cucina Light
Working Experience
Working ExperienceMARKETING MANAGER AT
Below the line Activities - events
Working Experience
Prestige Account Activation
MARKETING MANAGER AT
Working Experience
Special Pack
Trade Press
MARKETING MANAGER AT
Working Experience
Innovative POS materials for Ho.re.ca Channel
Technologic Poster Floating Display
MARKETING MANAGER AT
Working ExperienceMARKETING MANAGER AT
Sponsorship
Working ExperienceMARKETING MANAGER AT
Prestige Account
Q2 2009 Q4 2009
A M J J A S
Q3 2009Q1 2009
PR AGENCYPR AGENCY
INTERNET SITEINTERNET SITE
MEDIA
EVENTS
TRADEPRESSTRADEPRESS
MONTGOL FIADEMONTGOL FIADE
IN –STORE PROMOTION IN –STORE PROMOTION Consumer PromotionConsumer Promotion
PR
CO – MKT
OFF – TRADEACTIVITIES
ON – TRADE SALES ACT.
CUSTOMER EVENTS CUSTOMER EVENTS
TRADE – PROMOTION TRADE – PROMOTION
SPONSORSHIP
BEACH TENNISBEACH TENNIS
OUTDOOROUTDOOR OUTDOOROUTDOOR
Working ExperienceMARKETING MANAGER AT
Mr. Paolo Dal Gallo
Address: Via E.De Nicolis, 7 - Verona – Italy Mobile: 0039 329 4125234 E-Mail: [email protected]