Professional Experiences

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Mr. Paolo Dal Gallo Address: Via E.De Nicolis, 7 - Verona – Italy Mobile: 0039 329 4125234 E-Mail: [email protected]

Transcript of Professional Experiences

Page 1: Professional Experiences

Mr. Paolo Dal Gallo

Address: Via E.De Nicolis, 7 - Verona – Italy Mobile: 0039 329 4125234 E-Mail: [email protected]

Page 2: Professional Experiences

Experience: Master In Marketing & Communication - SIPRA

Year 2002 - 2003 Stage in Sammontana Spa (Trade Mktg Assistant))

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Experience: Master In Fashion Design - SDA Bocconi

Year 2003 - 2004 Master promoted from within the project "Are you ready” - Benetton Group

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LICENSING MANAGER AT

I was in charge in the Licensing Department as Junior License Manager, for the following brands:

- United Colors of Benetton, - Sisley, - Playlife, - Killer Loop

My job was developing new businesses with licensees in any kind of Markets (perfumes, watches, jewelries, bicycles, ...) and transferring to them the collections’ moods of the fashion designers. Contacts with fashion designer offices, legal Dept, Communications Dept, Administrative Dept.I was also responsable for advertising and POS materials made by the licensees.

Working Experience

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LICENSING MANAGER AT

Working Experience

Licensing

case histories

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SENIOR PRODUCT MANAGER AT

Product manager in Cosmetique Active, a Pharmacy division of L'Orèal with Brands like Vichy, La Roche Posay, Inneov and Sanoflore.I was in charge as Senior Product Manager for some Brands in La Roche Posay, with direct responsibility in the economic plan of the Products. I managed POS activities, advertising campaigns (press in sector's magazine), analysis of market data bank (IRI Infoscan) and ordering plans with Headquarter (Paris).

Working Experience

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BRAND MANAGER AT

Working Experience

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SENIOR BRAND MANAGER AT

Marketing Support Activity ProgrammeJan Feb Mar Apr May June July Aug. Sept Oct. Nov. Dec.

ATLMedia

Adv Radio + PressCinema

BTL Consumer ActivityGDO NataleIn Store PromotionQuarti di pallet classica + fruttaPR & Trade visibility Promo Trade RedBullRestyling PackPOS Material Sales force tools & samplesAC Nielsen Audit Focus groupPromo ConsumerAd Hoc Research

Working Experience

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CIRCUITO GIOVANI NEW 2007 RCS 150RADIO 105 NETWORK 150RADIO MONTECARLO 150PLAY RADIO 150RTL 102,5 Open Space 180RADIO DEEJAY 175RADIO CAPITAL 175M2O 245INFO 45 2007 Radio&Reti 145RADIO DIMENSIONE SUONO 180DISCORADIO 180RAI Sipra 39RADIO 101 Mondadori 180ROCK FM Mondadori 180

TOTALE PIANO 2.279

RDS

Nove Nove Pubbl.

NETWORK Concessionario n. com. 30"

Manzoni

Working Experience

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Spot Freixenet 2008 - Cinema

Working ExperienceSENIOR BRAND MANAGER AT

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Working Experience

In Store Activation

Special Pack

SENIOR BRAND MANAGER AT

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Working Experience

PR Activities

SENIOR BRAND MANAGER AT

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Working ExperienceMARKETING MANAGER AT Outdoor

Advertising

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Working ExperienceMARKETING MANAGER AT Outdoor

Advertising

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Working Experience

Trade Press

MARKETING MANAGER AT

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A Tavola

GDO Week

Sapori e Piaceri

Avvenire

Nuova Distribuzione

Largo Consumo

La Voce di Romagna

Pubblicità Italia.it

Cucina & Vini

Trade Press

Bar Giornale

Cucina Light

Working Experience

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Working ExperienceMARKETING MANAGER AT

Below the line Activities - events

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Working Experience

Prestige Account Activation

MARKETING MANAGER AT

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Working Experience

Special Pack

Trade Press

MARKETING MANAGER AT

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Working Experience

Innovative POS materials for Ho.re.ca Channel

Technologic Poster Floating Display

MARKETING MANAGER AT

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Working ExperienceMARKETING MANAGER AT

Sponsorship

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Working ExperienceMARKETING MANAGER AT

Prestige Account

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Q2 2009 Q4 2009

A M J J A S

Q3 2009Q1 2009

PR AGENCYPR AGENCY

INTERNET SITEINTERNET SITE

MEDIA

EVENTS

TRADEPRESSTRADEPRESS

MONTGOL FIADEMONTGOL FIADE

IN –STORE PROMOTION IN –STORE PROMOTION Consumer PromotionConsumer Promotion

PR

CO – MKT

OFF – TRADEACTIVITIES

ON – TRADE SALES ACT.

CUSTOMER EVENTS CUSTOMER EVENTS

TRADE – PROMOTION TRADE – PROMOTION

SPONSORSHIP

BEACH TENNISBEACH TENNIS

OUTDOOROUTDOOR OUTDOOROUTDOOR

Working ExperienceMARKETING MANAGER AT

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Mr. Paolo Dal Gallo

Address: Via E.De Nicolis, 7 - Verona – Italy Mobile: 0039 329 4125234 E-Mail: [email protected]