Professional Development Services · workforce development and the economy, associations must...

Ewald Consulting St. Paul | Chicago www.ewald.com

Professional Development

Services


Vision

Ewald Consulting Professional Development provides an innovative, lifelong learning path for professionals to gain confidence and expertise in their career.

With ongoing, rapid changes in technology, workforce development and the economy, associations must evolve to address the changing professional development and training needs of a diverse workforce.

Learning happens in many ways – classroom, online webinars and courses, video, peer-to-peer, mentorship programs and online communities. By 2020, millennials will represent 40% of the workforce, 75% by 2025. It has never been more important to deliver learning experiences that create outcomes and impact performance in new and innovative ways.

The Ewald Consulting Professional Development Department enables the delivery of educational content based on adult learning principles, learning styles, agile learning design and blended learning. Our staff provides expertise and solutions specific to associations’ programs that are designed for continuing education, certification and workforce learning and performance.

With a focus on innovative and research-based delivery methods, our team works with Subject Matter Experts (SMEs) to implement meaningful

Ewald Consulting Professional Development Department

learning strategies that leverage instructional design, assessment and evaluation to help your association serve as the preferred source of professional development in your industry.

Whether in-person, online, instructor-led or self-study, the purpose of training is to develop specific skills and competencies that change behavior and performance that are measurable.

According to McKinsey Quarterly, March 2015, half of 1,400+ global executives say that organization capacity building is one of their top three strategic priorities. Capacity building is the process of developing and strengthening skills and abilities that organizations need to survive, adapt and thrive in a fast-changing world. Professional development is the most effective method for an association to build the capacity of its members with innovative and blended delivery.


Our Professional Development Team:

Key Characteristics

of Adult Learning

¡ Manages and markets eight certification programs ¡ Works with association clients to assess

certification and certificate program development ¡ Maintains and administers accreditation for two

organizations ¡ Manages and maintains continuing education credit

processes across a variety of professions including Real Estate, Insurance, Continuing Legal Education Credits and Continuing Medical Education Credits

¡ Updates participant online transcripts and CE tracking

¡ Focuses on offering rich learning experiences in a variety of delivery formats

¡ Facilitates and markets more than 300 live and on-demand webinars per year

¡ Manages and markets more than 200 in-person professional development programs

¡ Implements and manages Learning Management Systems for clients

¡ Works with hundreds of Subject Matter Experts to ensure strong delivery of education programs based on adult learning principles, whether in person or online

¡ Provides instructional design and learning objectives guidance

¡ Conducts professional development assessments to guide educational planning and organizational focus

Attendee InvolvementLess instructor lecture, more facilitation

Effective FormatsProjects, scenarios,

exercises and simulations

Readiness to Learn

Build on existing knowledge and

experience

Learner Engagement

More interactivity, conversation and

collaboration


Why Utilize Best Practices? Training Best Practices

Tips for Subject Matter Experts

50%

70%

An average person will forget50% of new information within one hour

Within 24 hours, 70% of new information will be lost

“Hook” or Engagethe Learner

Pictures, Videos,Comics

Utilize emotion throughstories, humor, or curiosity

Clear LearningObjectives

Highlights the goalof the training

No more than 3–4 learningobjectives in a presentation

Chunk thePresentation

Presenter should speak in chunks of 10 minutes or less

Incorporate learner interactionsand allow for processing

PurposefulAssessments

Provides data oneffectiveness of training

Signals the brain that theinformation is important

TimelyImplementation

Utilize Scenarios & simulationsthroughout training

Assists in moving information fromshort-term to long-term memory

Facilitate theLearning

Require learners to do thethinking “heavy lifting.”

Provide opportunity for the learnerto make connections and answer

questions

Train the Trainer Program

Our staff is developing an online Train the Trainer Program and resources to guide and support hundreds of Subject-Matter Experts in delivering their expertise more effectively, both in person and online. Professional

development experiences delivered with impact are critically important for associations to remain competitive and relevant to the professions that they represent.


Certification, Certificate & Continuing Education Programs

Professional certification is a growing field as the demand increases for expertise in professions that are growing more complex. Our team has experience starting, maintaining, marketing and growing certification programs. Key components of any certification program include establishing job-related competency standards, compiling a body of knowledge, developing an examination process to demonstrate knowledge and skill and communicating the value to members and key constituents. Our department manages and markets eight certification programs with both in-person and online course delivery.

Any new certification program set-up should take into account financing, governance, structure, eligibility requirements, assessment, insurance considerations and ongoing administration systems. Those seeking certification seek knowledge, personal satisfaction, knowledge verification, a competitive edge in the job market, higher compensation and career advancement.

As an alternative to full certification programs, many associations are developing certificate programs (which indicate completion of a course or series of courses with a specific focus). A certificate program does not require validation of competency or recertification.

In addition, our team maintains 24 of our association clients’ continuing education credit applications and ongoing management. All of our clients provide professional development through monthly programs, symposia, online courses, webinars and conferences. Our team works with our clients to assess whether certification or a certificate program is the best option for their profession.

Certification Programs

¡ Association of Image Consultants International ¡ Association of Healthcare Value Analysis Professionals ¡ Association of Staff Physician Recruiters ¡ International Concrete Repair Institute (Two Certifications) ¡ Minnesota Association of School Business Officials ¡ Minnesota Utility Contractors Association ¡ Recognition Professionals International — IACET authorized provider

We don’t care what people know, we care what they do. It’s all about performance.

— Michael Allen


¡ RPI became an International Association for Continuing Education and Training (IACET) authorized provider in 2008. IACET maintains the ANSI/IACET Standard for Continuing Education and Training.

¡ Nearly 200 professionals are Certified Recognition Professionals (CRP). We anticipate this number increasing rapidly, with all four courses going online.

¡ There are four courses to attain certification. All are offered both online and in person.

¡ All courses were updated and rewritten to keep the certification relevant.

Our department has implemented and launched Learning Management Systems (LMS) for four of our clients. We utilize the YourMembership Learning Management System, which is integrated with the websites for a seamless user experience. LMS features include:

Featured Client Success Stories

¡ Recertification is required every three years. ¡ Recognition Fundamentals is a one hour online

and two hour in-person course. The course is used to introduce the value of a recognition program for organizations as well as a tool to promote full certification.

¡ All of RPIs certification courses, on-demand webinars and resource library are maintained in a Learning Management System.

¡ Personalized learner dashboard ¡ Peer-to-peer connections ¡ Resource libraries ¡ Standards-compliant (AICC, SCORM) ¡ CE tracking ¡ On-demand reporting

Recognition Professionals International (RPI)

Learning Management System

¡ ASPR launched its Fellowship Designation program in 2007.

¡ More than 200 members have attained Fellow Status. ¡ There are three levels to fellowship: Associate,

Diplomat and Fellow. All are offered online and at the ASPR annual conference.

¡ Fellows must recertify every three years with appropriate education.

¡ All courses are being updated and moved into a Learning Management System.

Association of Staff Physician Recruiters (ASPR)


As part of Ewald Consulting’s ongoing commitment to our own staff’s professional development, we launched Ewald University utilizing the YourMembership Learning Management System. The key components of our training plan include onboarding, area of practice training for each department and leadership

development. We also support our staff in their pursuit of professional certifications and certificates including the Certified Association Executive (CAE) and Certified Meeting Planner (CMP). These efforts ensure ongoing staff development to enhance our company expertise as well as staff retention.

Ewald University

Mentorship Mentorship is an important association offering to connect members in a variety of ways, including in person and online. Mentorship and coaching

The Women’s Health Leadership TRUST’s (TRUST) ACCELERATE! Mentorship program was developed as a way to accelerate the development of mid-level health care women leaders and share health care leadership wisdom using personal and career experience within a trusting, semi-structured one-to-one relationship. Mentors and mentees meet on a monthly basis in addition to quarterly mentee-only roundtable discussions with a structured agenda and senior TRUST leader.

models provide an interactive and personalized way to deliver professional development to members.

The benefits for mentees include gaining access to senior women health care leaders to observe and build core values, leadership character and presence, judgment and effectiveness — and an opportunity to expand experiences, contributions and career advancement, and to pass it forward when ready. Mentors have the opportunity to leverage their wisdom and experiences to benefit another member — giving back to women leaders in health care and leaving a legacy. It gives them the chance to develop skills as a teacher, manager, strategist and consultant.

Learning and teaching are not inherently linked. Much learning takes place without teaching, and indeed teaching takes place without learning.

Jane Bozarth

Generations At Play

Ewald Consulting developed the Generations at Play interactive training program. This program provides insightful training about generational differences and the impact in the workforce. It does so in an engaging way by incorporating fun activities from each generation. In addition, our team is developing further content and programming that our clients can deliver online and in person.


Contact Kathie Pugaczewski, Vice President of Professional Development for more information at (651) 265-7859 or [email protected]

Professional Development Services · workforce development and the economy, associations must...

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