Production Name and Logo Ideas

Sneha Kerai

Aperture Productions #1

MOTION: The ‘A’ appears in the middle and is outlined by the actual aperture, then the shutter closes and opens like a capture. This then slides to the left and at the same time the rest of the word slides on. The word ‘productions’ fades on.

MEANING: It shows a gateway and an opening by which light enters the camera. Therefore, an opening to let the featuring film through.

COLOUR: The red connotes determination and the passion this company has to do well.

Aperture Productions #2

MOTION: The logo rolls in from the right, then the shutter closes and opens and then the colours become more vibrant.

MEANING: It connotes capturing the moment and the image. It reflects the company’s image and how they are collected and fun.

COLOURS: The use of a range of colours connotes creativity andthe fun. The multicoloured logo reflects how this film will bring colour to your life.

Illuminite films #1

MOTION: One by one each firework would burst onto a black background and it will freeze followed by the other firework. (3 in total) Then the production name would also ‘burst’ on.

MEANING: This is a different and unique design. Once the fireworks burst the background will brighten up and it will bring colour to the place.

COLOURS: Blue, green, red and orange are bright colours.They are eye-catching and insightful.

Illuminite Films #2

MOTION: One by one each colour will again burst and freeze. Once all the colours are done bursting the production name will appear via a fade.

MEANING: This color burst is a new, different design. It is not boring and I think that it perfectly encapsulates the image of illuminating something.

COLOURS: The colours are eye-catching, bright and vibrant. They also give the impression of enlightening your life and bring colourand fun into it.