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Wendy Zhang (830391072)Zhang LingwenMass communication 10212010-12-1
Even though more and more people using the internet, print products still play an important role in people’s lives.
Leaflet is very common to see, especially in our dorm.
Leaflet
Non-commercial using: requisitionPropose: to impart information to people
Commercial using: advertisements Propose: to sell the products or publicize some information
1.Minority of the audience or consumer2.Lower speed of transiting information3.Cheaper payment on costing
Three major features:
Words:CreativeFunny
Exaggerate Authority
Money~~
Pictures:BeautifulColorful
VividLovely
More reality!
Visual attraction
Though leaflet is not as good as other mass communication forms.
It is a way that people communicate with others by the papers.