product presentation

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Wendy Zhang (830391072) Zhang Lingwen Mass communication 1021 2010-12-1

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Transcript of product presentation

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Wendy Zhang (830391072)Zhang LingwenMass communication 10212010-12-1

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Even though more and more people using the internet, print products still play an important role in people’s lives.

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Leaflet is very common to see, especially in our dorm.

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Leaflet

Non-commercial using: requisitionPropose: to impart information to people

Commercial using: advertisements Propose: to sell the products or publicize some information

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1.Minority of the audience or consumer2.Lower speed of transiting information3.Cheaper payment on costing

Three major features:

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Words:CreativeFunny

Exaggerate Authority

Money~~

Pictures:BeautifulColorful

VividLovely

More reality!

Visual attraction

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Though leaflet is not as good as other mass communication forms.

It is a way that people communicate with others by the papers.

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