Product Management: Is it in your DNA?
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Transcript of Product Management: Is it in your DNA?
Product Management:Is it in your DNA?
Rob Goehring
Agenda
WhatWhyHow
Who am I?
• Chief Marketing Officer at TIO Networks• Sometimes instructor and guest lecturer• Co-founder of Contigo Systems• Passionate Startup and Product guy• Advisor to early-stage companies
– @robgoehring– http://ca.linkedin.com/in/robgoehring/
WHAT…
We identify opportunities and unmet needs in the market and fulfill them, leveraging e-business synergies to extract economies of scale
and above average revenues and profits for our products.
Geoffrey Moore
Not my head
WHY IS THIS SO IMPORTANT?
Better Products earn more market share... And make sales guys happy
Better Products make life more entertaining
Better products can provide a quantum leap in capabilities
Better products make our lives easier
Better products make a better world
Better products make a better world
HOW - IS IT IN YOUR DNA?
Contributors!
http://totalproductmarketing.com/download-your-free-report/
Neil ParkerHead of ProductContractually
Grant DunbarProduct ManagerMoj.io
Dean AraPrincipalTotal Product Marketing
Jonathan NiednagelCEO – DhanyPartner - Momentum Venture Management