Product Information Management (PIM) & Digital Asset Management (DAM) Integration
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Transcript of Product Information Management (PIM) & Digital Asset Management (DAM) Integration
![Page 1: Product Information Management (PIM) & Digital Asset Management (DAM) Integration](https://reader035.fdocuments.in/reader035/viewer/2022062420/55d0a3fbbb61ebd13c8b468b/html5/thumbnails/1.jpg)
Product Information Management (PIM) & Digital Asset Management (DAM) IntegrationKEY SPEAKER :Michael Jay Moon
Brought to you by WoodWing Software, in collaboration with Gistics
On-Demand Webinar Series
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WoodWing Software
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Webinar: PIM-DAM Integration
Content eureka Cycle time metrics Content marketing Supply chain integration Engagement-content cycle
Customer engagement objects Business case
www.woodwing.com/whitepapers
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Webinar: PIM-DAM Integration
Content Eureka Cycle time metrics Content marketing Supply chain integration
Engagement-content cycle Customer engagement
objects Business case
![Page 5: Product Information Management (PIM) & Digital Asset Management (DAM) Integration](https://reader035.fdocuments.in/reader035/viewer/2022062420/55d0a3fbbb61ebd13c8b468b/html5/thumbnails/5.jpg)
How does content eureka define the essence of digital asset management?
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What are the 4 key concepts of content eureka?
Digital asset management– Branded content– Finding “it”– Downloading “it”– Transforming “it”
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Webinar: PIM-DAM Integration
Content Eureka Cycle time metrics Content marketing Supply chain integration
Engagement-content cycle Customer engagement objects Business case
![Page 8: Product Information Management (PIM) & Digital Asset Management (DAM) Integration](https://reader035.fdocuments.in/reader035/viewer/2022062420/55d0a3fbbb61ebd13c8b468b/html5/thumbnails/8.jpg)
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Webinar: PIM-DAM Integration
Content Eureka Cycle time metrics Content marketing Supply chain integration
Engagement-content cycle Customer engagement objects Business case
![Page 10: Product Information Management (PIM) & Digital Asset Management (DAM) Integration](https://reader035.fdocuments.in/reader035/viewer/2022062420/55d0a3fbbb61ebd13c8b468b/html5/thumbnails/10.jpg)
Content Marketing
Customer engagement– Attract– Serve– Keep
Beyond the “stack”– Hundreds of tools &
thousands of users
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Content Creation, Curation, Optimization, Execution…
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Webinar: PIM-DAM Integration
Content Eureka Cycle time metrics Content marketing Supply chain integration
Engagement-content cycle Customer engagement objects Business case
![Page 13: Product Information Management (PIM) & Digital Asset Management (DAM) Integration](https://reader035.fdocuments.in/reader035/viewer/2022062420/55d0a3fbbb61ebd13c8b468b/html5/thumbnails/13.jpg)
4 Supply Chains
Innovation Marketing Content Social
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Content– Scheduling– DAM– Editorial– Refinery– Optimization– Provision
Infrastructure– Marketing info– CRM– PIM– ERP
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To view the full slides and on-demand webinar, please visit:
http://page.woodwing.com/webinar-PIM-DAM-Integration-OD.html
Brought to you by WoodWing Software, in collaboration with Gistics