Purchasing and Its Management Prepared by: Bhakti Joshi Presented on: August 06, 2013.
Product and Service Design Prepared by Bhakti Joshi June 25, 2013.
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Transcript of Product and Service Design Prepared by Bhakti Joshi June 25, 2013.
![Page 1: Product and Service Design Prepared by Bhakti Joshi June 25, 2013.](https://reader036.fdocuments.in/reader036/viewer/2022082613/5697c0071a28abf838cc5daa/html5/thumbnails/1.jpg)
Product and Service Design
Prepared by Bhakti JoshiJune 25, 2013
![Page 2: Product and Service Design Prepared by Bhakti Joshi June 25, 2013.](https://reader036.fdocuments.in/reader036/viewer/2022082613/5697c0071a28abf838cc5daa/html5/thumbnails/2.jpg)
Why Design?
CUSTOMER’S WANTS
Refined product/service
New product/service
Quality-based product/service
Tested and Tried Products/service
Documented specifications of product/service
Documented use/process of product/service
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Business Opportunity
Demand Pull Innovation
Invention Push Innovation
Market explored for design of a product/service
Advancement in intelligence
?
Discuss Examples of Demand Pull and Invention Push Innovation
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Design Choices
SERVICE
Standardization
Customisation
Delayed differentiation
Modular Design
Robust Design
PRODUCT DESIGN
To cause to conform standards
To make or alter to individual or personal specifications
A generic product later differentiated into a specific end-
product
Approach that subdivides a system into smaller parts
Approach to reduce variations in a product without eliminating
causes of variation
(Mass) ?
Degree of variation
Degree of customer contact
Communication and Interaction
People Media Tools
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Product & Service Life Cycle
Introduction
Growth
MaturityDecline
SALE
S
TIME
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Email: [email protected]: www.headscratchingnotes.net
Sources: Robust Design http://www.public.iastate.edu/~vardeman/IE361/s00mini/maurer.htm